Lifecycle Marketing Manager, Monetization

Grammarly is excited to offer a remote-first hybrid working model. Grammarly team members in this role must be based in the United States, and, depending on business needs, they must meet in person for collaboration weeks, traveling if necessary to the hub(s) where their team is based.

This flexible approach gives team members the best of both worlds: plenty of focus time along with in-person collaboration that fosters trust and unlocks creativity.

About Grammarly

Grammarly is the world’s leading AI writing assistance company trusted by over 30 million people and 70,000 teams. From instantly creating a first draft to perfecting every message, Grammarly helps people at 96% of the Fortune 500 and teams at companies like Atlassian, Databricks, and Zoom get their point across—and get results—with best-in-class security practices that keep data private and protected. Founded in 2009, Grammarly is No. 14 on the Forbes Cloud 100, one of TIME’s 100 Most Influential Companies, one of Fast Company’s Most Innovative Companies in AI, and one of Inc.’s Best Workplaces.

The Opportunity

To achieve our ambitious goals, we’re looking for a Lifecycle Marketing Manager to join our lifecycle marketing monetization team. This role will play a significant role in growing the business by enabling key renewal, winback, and retention-focused campaigns and programs, driving process improvement, how we understand performance data, and prioritizing experimentation and program optimization. You’ll also lead, execute, and optimize email and in-product marketing programs supporting Grammarly’s Lifecycle Marketing strategies.

As a Lifecycle Marketing Manager focused on monetization within the Renewals and Retention stage of the customer journey, you will be a key part of building and optimizing foundational programs to help us increase Net Dollar Retention (NDR) and Customer Lifetime Value (CLTV) through increased renewal rate and return subscriber rate.

In this role, you will:

• Contribute to the strategy and initiatives to deliver impact to key outcomes.
• Own the day-to-day execution of email, in-app, and push campaigns, including building, scheduling, and testing.
• Coordinate cross-functional projects and campaigns between marketing, product, engineering, support, and analytics teams.
• Work across various channels, stakeholders, and projects to build models, analyze data, advise channel managers, and set up experiments.
• Curate marketing processes and reporting.
• Establish an operational center of excellence within Lifecycle and be a thought leader.

Qualifications

• Owns the daily execution of email, in-app, and push campaigns, including building, scheduling, and testing.
• Use data insights to create high-impact programs with a bias for experimentation.
• Collaborates cross-functionally with marketing, product, engineering, and analytics teams to unlock new opportunities for large-scale efficiency and productivity.
• Prioritize, manage multiple projects and deadlines, and execute ruthlessly; demonstrates both short-term and long-term thinking.
• Collaborates concisely and communicates results and strategic plans with leaders and team members.
• Pull and analyze data and report on campaigns and experiments. 
• Brings in retention, customer, and/or loyalty marketing at scale for a SaaS (software as a service) company.
• Embodies our EAGER values—is ethical, adaptable, gritty, empathetic, and remarkable.
• Is inspired by our MOVE principles: move fast and learn faster; obsess about creating customer value; value impact over activity; and embrace healthy disagreement rooted in trust.
• Is able to meet in person for their team’s scheduled collaboration weeks, traveling if necessary to the hub where their team is based.

Compensation and Benefits

Grammarly offers all team members competitive pay along with a benefits package encompassing the following and more: 

• Excellent health care (including a wide range of medical, dental, vision, mental health, and fertility benefits)
• Disability and life insurance options
• 401(k) and RRSP matching 
• Paid parental leave
• 20 days of paid time off per year, 12 days of paid holidays per year, two floating holidays per year, and unlimited sick days 
• Generous stipends (including those for caregiving, pet care, wellness, your home office, and more)
• Annual professional development budget and opportunities

Grammarly takes a market-based approach to compensation, which means base pay may vary depending on your location. Our US and Canada locations are categorized into compensation zones based on each geographic region’s cost of labor index. 

Base pay may vary considerably depending on job-related knowledge, skills, and experience. The expected salary ranges for this position are outlined below by compensation zone and may be modified in the future. 

United States: 

Zone 1: $138,000  –  $169,000/year (USD)

Zone 2: $125,000  –  $152,000 /year (USD)

We encourage you to apply

At Grammarly, we value our differences, and we encourage all—especially those whose identities are traditionally underrepresented in tech organizations—to apply. We do not discriminate on the basis of race, religion, color, gender expression or identity, sexual orientation, ancestry, national origin, citizenship, age, marital status, veteran status, disability status, political belief, or any other characteristic protected by law. Grammarly is an equal opportunity employer and a participant in the US federal E-Verify program (US). We also abide by the Employment Equity Act (Canada).

Please note that EEOC is optional and specific to US-based candidates.

#LI-BS1