Job Responsibilities
- Develop, execute, and optimize lifecycle marketing campaigns (email, SMS, and push) to drive engagement, retention, and revenue.
- Manage customer database, including list cleaning, database maintenance and audience segmentation to ensure accurate targeting, suppression rules and minimize churn.
- Build and maintain lifecycle marketing dashboards, ensuring data integrity and performing regular audits.
- Own weekly reporting and ad-hoc analyses, synthesizing data to deliver performance insights and strategic recommendations to marketing team peers and leadership on a regular basis
- Develop automated CRM campaigns in ESP, ensuring seamless implementation, execution and maintenance.
- Collaborate with Analytics and Engineering teams to enhance CRM infrastructure, operationalize targeting variables, and maintain data integrity across platforms.
- Collaborate with Creative, Brand, and Product teams to ensure alignment on messaging and campaign execution throughout customer lifecycle.
Qualifications
- Bachelor’s degree in business, marketing, or analytics.
- 2+ years of experience with lifecycle marketing, retention, and strategy development, with at least 2+ years in an in-house ecommerce role.
- 2+ years of analytics or insights experience, including using reporting tools such as Looker, Tableau and Heap
- Experience building and executing compelling campaigns to drive consumer engagement and conversion, and measuring their outcomes.
- Demonstrated ability to think critically to analyze data, size opportunities, identify trends, and recognize the broader implications of issues.
- Demonstrated ability to work strategically to drive ideas for growth, innovation, and evolution across the organization.
- Extensive project management experience and proven ability to prioritize tasks based on opportunity size.
- Strong leadership with the ability to effectively influence internal, cross-functional, and agency partners to advance shared goals.
- Exceptional written, verbal, and presentation skills with the ability to synthesize disparate information to create recommendations.
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What We Do
Artifact Uprising® is a Colorado-based company that creates premium quality customizable photo goods for your digital photos. Driven by the belief that everyone has a story to tell, the company is known for elevated design and thoughtfully sourced materials.
Why Work With Us
We are a small company with big ideas - and we recognize it will take every last one of us to reinvent the way brands approach business. We believe a good workplace empowers its team to rise to new challenges, expand their skill sets and think outside of the box. We look for driven people who strive to take the company to the next level.
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Artifact Uprising Offices
Hybrid Workspace
Employees engage in a combination of remote and on-site work.
Employees are able to choose when to work from home and when to work in-person at our Denver office.
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