[LI] Marketing Research Insight Specialist

Posted Yesterday
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South Jakarta City, Jakarta
In-Office
Senior level
Information Technology • Consulting
The Role
The Marketing Research Insight Specialist will lead research projects, analyze consumer trends, produce performance reports, and collaborate with teams to drive marketing strategies.
Summary Generated by Built In

About DANA

DANA is a leading Indonesian digital wallet platform committed to making every transaction simple, secure, and accessible. As a homegrown fintech company, we serve millions across Indonesia with cashless solutions—from payments and transfers to investments. We aim to build a trusted and inclusive financial ecosystem, driven by innovation, collaboration, and continuous learning.



Join us and be part of Indonesia’s digital transformation journey!

📌 What We’re Looking For: Marketing Research Insight Specialist

What You Will Do : 

  • Lead end-to-end research projects, from planning and methodology design to execution, analysis, and presentation of results.
  • Develop research frameworks and prepare vendor briefs to ensure project alignment with business objectives.
  • Produce weekly and monthly performance reports highlighting key findings, trends, and recommendations.
  • Conduct market intelligence to monitor industry developments and consumer trends.
  • Perform marketing funnel analysis to understand customer journeys and optimize marketing effectiveness.
  • Collaborate closely with cross-functional teams (e.g., Marketing, Product, Business) to ensure insights are translated into actionable strategies.
  • Utilize marketing tools and data platforms to generate meaningful insights and drive decision-making.
  • Present findings and strategic recommendations to internal stakeholders in a clear and impactful manner.



What You Will Need :

  • Bachelor’s degree in Marketing Research, Statistics, Business, or a related field.
  • Minimum 5 years of experience in research, marketing insights, or related analytical roles.
  • Strong analytical and problem-solving abilities with excellent attention to detail.
  • Proficiency in Excel and PowerPoint; familiarity with data visualization tools such as Tableau or Power BI is preferred.
  • Strong communication and presentation skills, with the ability to translate data into clear, actionable insights.
  • Experience working with marketing tools and data to support strategic decision-making.
  • Proven ability to work collaboratively with cross-functional teams and manage multiple projects simultaneously.

Top Skills

Excel
Power BI
PowerPoint
Tableau
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The Company
Jakarta , South Jakarta
1,822 Employees
Year Founded: 2018

What We Do

BukanDompetBiasa

DANA is a TechFin company that aims to bring in inclusive financial services to empower people for a better living. We aim to be one of the Pillar of Digital Economy in Indonesia by enabling the society to transact seamlessly. As a highly secured and scalable payment service platform to connect everyone based on world class technology, our goal is to provide Indonesia with a trustworthy and convenient mobile payment system to cater the needs of our customers, and sustainable profitable business for our stakeholders.

Join us and together we build Indonesia cashless society

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