Lead Writer, Product & Education

Posted Yesterday
Be an Early Applicant
Hiring Remotely in USA
Remote
140K-155K Annually
Senior level
Mobile • Financial Services
The Role
Lead the product and education writing function: own voice and tone, craft clear empathetic copy across product flows and in-app education, simplify complex financial and legal content, collaborate cross-functionally, test and iterate based on customer feedback, and mentor other writers to raise copy standards.
Summary Generated by Built In

At Acorns, our mission is to look after the financial best interests of the up-and-coming, beginning with the empowering, proud step of micro-investing. How do we accomplish our mission? Our values.

 

Lead With Heart - With compassion, integrity, and tenacity, inspire yourself and others to move past all previous thresholds of possibility

 

Make Bold Decisions - We are creating a new world. Be optimistic, adventurous, and courageous. Leap fearlessly into the future

 

Always Build Trust - Say what you mean, mean what you say, and do what you say you’re going to do. We are all owners. We are one team

 

Never Stop Growing - Change IS the constant. Stay hungry and curious. Be relentless in the pursuit of progress

 

Find a way - Never settle, no excuses, nothing is impossible. Just make it happen

 

Our values guide us, and our mission drives us. Come join us and help deliver financial wellness for the whole family, putting the tools of wealth-making into everyone’s hands.

_______________________________________________________________________

Lead Writer, Product & Education | Acorns

For most people, money comes loaded with anxiety, avoidance, and years of feeling like the conversation wasn't meant for them. Acorns is changing that—talking to customers like the conversation was always theirs. We like to say that while we manage money, we're really in the business of managing emotions. We're looking for a writer who knows what's at stake.

In this role, you'll own our voice and tone system, set the bar for every word that reaches our customers, and define how our product speaks to millions of everyday families who've never had a financial advisor in their corner. The work covers everything from complex product flows to educational content that meets people right when they're asking their biggest money questions—and you'll bring the ideas, the craft, and the belief that this content could change a customers' financial future.

What you will do at Acorns:

  • Set the standard for our voice: Own our voice and tone guidelines and set the bar for narrative clarity and empathy across every stage of the customer journey — from onboarding flows to error states and educational content.

  • Collaborate cross-functionally: Build end-to-end customer journeys where interface and language feel like one seamless, trusted conversation.

  • Make the complex feel simple: Transform dense financial mechanics and strict legal requirements into copy that's simple, transparent, and human.

  • Champion the customer: Relentlessly test copy, decode customer feedback, and refine our voice so that every interaction feels like genuine support — wherever someone is in their financial journey.

  • Drive the education agenda: Research and write in-app education that’s relevant and topical, keeping financial wellbeing top of the agenda.

  • Deepen the copy craft: Mentor writers and cross-functional partners, building on a culture that already understands the power of words.

What you'll bring to Acorns:

  • 7+ years of UX and product writing experience: A portfolio that proves you can make complex systems feel simple, with range across microcopy, product flows, and long-form content. Experience in fintech, financial services, or edtech is a genuine plus — but what matters most is that you've written through complexity and owned your work.

  • A self-starter's instinct: You don't wait for a brief. You spot what needs writing, form a point of view, and bring people along with you.

  • A knack for teaching through content: You know how to build financial literacy through the product itself — turning in-app learning moments and articles into something people actually read, remember, and act on.

  • A craftsperson's eye: Deep care for the nuances of language, the rhythm of a button label, and the emotional state of a customer managing their money.

  • Mission-driven execution: Genuine optimism for societal change and a desire to tie your daily craft to a life's mission.

You are not expected to have experience with all listed requirements. If you feel passionate about Acorns' mission, vision, and values, please apply.

What we offer:

  • Competitive salary and stock options

  • A comprehensive benefits package for you and your family

  • Flexible work location, hours, and paid time off

  • 401(k) matching

  • Monthly Acorns account contribution & GoHenry account for your family

  • Mindfulness and Financial Wellness resources, Headspace and Addition Wealth

  • Acorns Career Development Program (Ongoing training sessions, development plans, development check-ins, Cornerstone's online training platform)

  • Roots Leadership Program for Emerging Leaders

  • Community week onsite gatherings and various virtual events

  • Talented and motivated team members who care deeply about one another, our mission, and our customers

  • The rare opportunity to create a new world. We inspire one another every day to do meaningful work that solves big societal challenges.

About Acorns:

Acorns is a financial wellness app that helps everyday people and families save and invest money for the long term. Since 2014, Acorns has grown into a global company with multiple life-stage products serving the needs of kids, teens, adults, and parents. Named one of Time's "World's Best Brands of 2024," Acorns has helped over 14 million people save & invest over $27 billion dollars, much of it from spare change and small amounts.

Compensation Information:

The pay range for this position at commencement of employment is expected to be between $140,000 and $155,000/year; however, base pay offered may vary depending on multiple individualized factors, including market location, job-related knowledge, skills, and experience. The total compensation package for this position may also include other elements, including equity grants, and discretionary cash bonus awards in addition to a full range of medical, financial, and/or other benefits (including 401(k) eligibility and various paid time off benefits, such as vacation, sick time, and parental leave), dependent on the position offered. Details of participation in these benefit plans will be provided if an employee receives an offer of employment.

If hired, employee will be in an "at-will position" and the Company reserves the right to modify base salary (as well as any other discretionary payment or compensation program) at any time, including for reasons related to individual performance, Company or individual department/team performance, and market factors.

Work Authorization: Acorns participates in E-Verify to confirm the employment eligibility of all newly hired employees. For more information about E-Verify, please visit www.e-verify.gov.

Skills Required

  • 7+ years of UX and product writing experience
  • Portfolio demonstrating microcopy, product flows, and long-form educational content
  • Experience transforming complex financial and legal requirements into simple, human copy
  • Proven ability to own voice and tone guidelines and set narrative standards
  • Experience building in-app education and financial literacy content
  • Strong cross-functional collaboration skills to build end-to-end customer journeys
  • Experience mentoring writers and elevating copycraft across teams
  • Experience in fintech, financial services, or edtech
  • Self-starter who identifies writing needs and drives work without a brief

Acorns Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Acorns and has not been reviewed or approved by Acorns.

  • Healthcare Strength Comprehensive medical, dental, vision, and life insurance are offered alongside wellness programs such as a monthly wellness hour and virtual yoga. These offerings position core health benefits as a relative strong point.
  • Parental & Family Support Paid parental leave of about 12 weeks for all parents is explicitly provided. Family-oriented policies extend support beyond core medical coverage.
  • Fair & Transparent Compensation Public postings show market-aligned salary ranges, and the company describes a market-benchmarked pay philosophy with annual compensation reviews. These signals indicate structured bands and predictable review cycles for at least some roles.

Acorns Insights

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The Company
Irvine, CA
510 Employees
Year Founded: 2012

What We Do

Invest spare change from everyday purchases into a diversified portfolio. Acorns is the first company to offer micro investing to the world. The proprietary financial engine allows customers to roundup spare change from everyday purchases and invest these sub-dollar amounts into a professionally managed portfolio of index funds. Simply connect any credit or debit card and a checking account, then spend money like you normally do to watch your portfolio grow with the market. It's easy to get started when you can invest any amount, any time with no commissions or minimums. Disclosures available at https://www.acorns.com/disclosures/

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