About Apna
Since 2019, apna has connected over 60 million jobseekers with more than 250,000 enterprises and small businesses across India. Founded by Nirmit Parikh, a Stanford graduate and serial entrepreneur who recognized the challenges in entry-level hiring, apna has rapidly grown to become India's fastest unicorn in 2021 achieving this milestone in just 21 months.
Backed by Marquee global investors - Insight Partners, Tiger Global, Lightspeed India, Sequoia Capital, and GSV, we're revolutionizing livelihood creation across India.
Description
We are looking for a Sales Development Representative (SDR) to join our sales team. The ideal
candidate will have 3-7 years of SDR experience with Team handling and a track record of successfully targeting
HR personas in their previous roles. The SDR will play a crucial role in generating new business
opportunities for Apna by identifying and reaching out to potential HRs in the industry.
Responsibilities:
- Prospect and qualify potential leads through outbound calls, emails, and social media
outreach.
- Research and identify key decision-makers within target companies, primarily in the HR
department.
- Conduct initial conversations with potential clients to understand their hiring needs and pain
points.
- Communicate the value proposition of Apna's HR tech solutions effectively.
- Schedule qualified meetings and product demos for the sales team.
- Collaborate with the sales and marketing teams to develop and refine lead generation
strategies.
- Maintain accurate records of interactions and activities in the CRM system.
- Stay updated on industry trends and best practices in HR technology.
Requirement :
- Excellent verbal and written communication skills in English.
- Fluent in Hindi.
- 3+ years of experience in a Sales Development Representative (SDR) role.
- Strong interpersonal skills and the ability to build rapport with potential clients.
- Proactive and self-motivated with a strong desire to achieve sales targets.
- Familiarity with CRM software (e.g., FreshSales) is a plus.
- Adept at using sales and marketing tools such as LinkedIn Sales Navigator.
- Highly organized and able to manage time effectively.
- Goal-oriented with a competitive spirit.
- Most importantly, high on energy and does not take ‘no’ for an answer
- Preferred: Prior experience targeting HR personas within target companies is highly
preferable
Skills Required
- 3+ years of experience in a Sales Development Representative (SDR) role, including team handling
- Track record of targeting HR personas and engaging HR decision-makers
- Excellent verbal and written communication skills in English
- Fluent in Hindi
- Strong interpersonal skills and ability to build rapport with potential clients
- Proactive, self-motivated, goal-oriented, and competitive with persistence in outreach
- Highly organized and effective time management
- Familiarity with CRM software (e.g., FreshSales)
- Adept at using sales and marketing tools such as LinkedIn Sales Navigator
- Experience scheduling qualified meetings and product demos; CRM record-keeping
- Prior experience targeting HR personas within target companies
What We Do
Apna is India's largest professional networking and jobs platform, connecting job seekers, particularly blue and grey-collar workers, with employers. It facilitates job discovery, skill development, and professional networking.
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