Quizlet
Lead Product Manager, Acquisition
The Role
About Quizlet:
At Quizlet, our mission is to help every learner achieve their outcomes in the most effective and delightful way. We’re a $1B+ learning platform used by two-thirds of U.S. high school students and half of college students, powering over 1 billion learning interactions each week.
We blend cognitive science with machine learning to personalize and enhance the learning experience for students, professionals, and lifelong learners alike. We’re energized by the potential to power more learners through multiple approaches and various tools.
Let’s Build the Future of Learning
Join us to design and deliver AI-powered learning tools that scale across the world and unlock human potential.
About the Team:
At Quizlet, we believe in fostering a lifelong love for learning by making it fun to practice and master any subject. The growth team advances the company’s mission by bringing Quizlet to students and teachers in the U.S. and across +150 countries. We do so through three core teams, including Acquisition, Activation & Retention, and International Growth.
This high-performing, business-aligned team is responsible for attracting new users to sign up on the platform, converting those users into studiers, and generating features that encourage users to come back to study more often on the web and our mobile app. This team is also responsible for making sure that new features developed by our core product teams have the best chance of reaching their intended audience. We serve the organization by creating sustainable pathways for growth, through which we can help students achieve their goals and reach more students across the globe.
About the Role:
Quizlet’s growth team is a top priority in 2024 and we’re looking for a highly analytical, data-driven product manager to help supercharge growth. If you live and breathe funnel optimization, know your way around performance dashboards like the back of your hand, and thrive in a fast-paced, experiment-driven environment then you’ll have the opportunity to have a big impact in this role.
As a Product Manager focused on acquisition, you’ll play a critical role in driving user growth by optimizing the new user experience. You’ll partner closely with data science to identify friction points in the funnel, run high-impact experiments, and execute solutions that accelerate new user growth. You’ll have the opportunity to partner closely with a high-energy marketing team on initiatives that can accelerate new user acquisition and retention.
This role is great if you’re obsessed with experimentation, deeply familiar with growth levers across product and marketing, and ready to optimize the acquisition funnel while helping Quizlet scale to new heights!
We’re happy to share that this is an onsite position in our San Francisco office. To help foster team collaboration, we require that employees be in the office at a minimum of three days a week: Monday, Wednesday, and Thursday and as needed by your manager or the company. We believe that this working environment facilitates increased work efficiency, team partnership, and supports growth as an employee and organization.
In this role, you will:
- Identify and test new user acquisition channels in close partnership with the marketing team
- Define and execute a roadmap for marketing technology that supports scalable growth
- Improve our attribution methodology to better understand channel and campaign performance
- Collaborate cross-functionally with data science, engineering, and marketing to unlock user growth opportunities through PLG
- Own key product initiatives that directly impact new user acquisition and drive users who engage in study activities
What you bring to the table:
- Proven experience driving impact as a product manager who focused on user acquisition or growth in a SaaS environment
- Strong analytical skills with the ability to both partner with data science and interpret data to make product decisions
- Excellent cross-functional collaboration skills with at least 8 years of experience working closely with engineering, design, and marketing teams
- Deep understanding of user authentication, account security best practices, and optimizing user experiences for both web and mobile platforms
Compensation, Benefits & Perks:
- Quizlet is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. Salary transparency helps to mitigate unfair hiring practices when it comes to discrimination and pay gaps. Total compensation for this role is market competitive, including a starting base salary of $180,000 - $225,000, depending on location and experience, as well as company stock options
- Collaborate with your manager and team to create a healthy work-life balance
- 20 vacation days that we expect you to take!
- Competitive health, dental, and vision insurance (100% employee and 75% dependent PPO, Dental, VSP Choice)
- Employer-sponsored 401k plan with company match
- Access to LinkedIn Learning and other resources to support professional growth
- Paid Family Leave, FSA, HSA, Commuter benefits, Wellness benefits
- 40 hours of annual paid time off to participate in volunteer programs of choice
Why Join Quizlet?
🌎 Massive reach: 60M+ users, 1B+ interactions per week
🧠 Cutting-edge tech: Generative AI, adaptive learning, cognitive science
📈 Strong momentum: Top-tier investors, sustainable business, real traction
🎯 Mission-first: Work that makes a difference in people’s lives
🤝 Inclusive culture: Committed to equity, diversity, and belonging
We strive to make everyone feel comfortable and welcome!
We work to create a holistic interview process, where both Quizlet and candidates have an opportunity to view what it would be like to work together, in exploring a mutually beneficial partnership.
We provide a transparent setting that gives a comprehensive view of who we are!
In Closing:
At Quizlet, we’re excited about passionate people joining our team—even if you don’t check every box on the requirements list. We value unique perspectives and believe everyone has something meaningful to contribute. Our culture is all about taking initiative, learning through challenges, and striving for high-quality work while staying curious and open to new ideas. We believe in honest, respectful communication, thoughtful collaboration, and creating a supportive space where everyone can grow and succeed together.”
Quizlet’s success as an online learning community depends on a strong commitment to diversity, equity, and inclusion.
As an equal opportunity employer and a tech company committed to societal change, we welcome applicants from all backgrounds. Women, people of color, members of the LGBTQ+ community, individuals with disabilities, and veterans are strongly encouraged to apply. Come join us!
To All Recruiters and Placement Agencies:
At this time, Quizlet does not accept unsolicited agency resumes and/or profiles.
Please do not forward unsolicited agency resumes to our website or to any Quizlet employee. Quizlet will not pay fees to any third-party agency or firm nor will it be responsible for any agency fees associated with unsolicited resumes. All unsolicited resumes received will be considered the property of Quizlet.
Quizlet Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Quizlet and has not been reviewed or approved by Quizlet.
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Fair & Transparent Compensation — Pay is considered competitive across many roles, with strong base salaries and dollar‑denominated pay benefiting remote and lower cost‑of‑living locations. Feedback suggests overall satisfaction with total compensation in technical and leadership tracks.
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Equity Value & Accessibility — Equity grants are described as healthy and improving over time, contributing meaningfully to total compensation. Stock options are a standard part of packages and are viewed as a notable plus.
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Healthcare Strength — Employer‑paid medical, dental, and vision premiums are covered fully for employees and substantially for dependents, alongside disability coverage. This level of coverage reduces out‑of‑pocket costs and supports wellbeing.
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The Company
What We Do
Quizlet is a leading consumer learning brand that builds learning tools to inspire and empower students and teachers. Our team is already supporting a user base of over 60 million active users a month. We're also among the top 20 U.S. websites and top education apps for iOS and Android - and it's only the beginning. We’re a fast-growing Series C startup, valued at $1 Billion and backed by Union Square Ventures, Costanoa Venture Capital, Icon Ventures, Owl Ventures, Altos Ventures and General Atlantic. With our massive reach and focus on delivering high-quality innovative learning tools, we're having a major global impact on education.
