Lead Product Designer

Posted Yesterday
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Sydney, New South Wales, AUS
Hybrid
Entry level
Software • Hospitality
SiteMinder (ASX:SDR) is the world's leading open hotel commerce platform, empowering hotels and accommodation providers
The Role
Lead product design for SiteMinder’s hotel commerce platform, creating intuitive digital and AI experiences. Responsibilities include designing onboarding, activation, conversion, and growth journeys; simplifying data-rich workflows; prototyping and testing AI interactions; incorporating customer research and product analytics; partnering with product and engineering through delivery; ensuring accessibility; and contributing reusable design patterns and critique across the design team.
Summary Generated by Built In

At SiteMinder, we believe our success comes from our people. We build diverse, inclusive teams where different voices, backgrounds and perspectives are valued. Our differences drive innovation for our customers, and our people bring the ideas, expertise and energy that help us keep moving forward. We’re better together.
What We Do...
Right now, somewhere in the world, a hotel is taking a booking or increasing their revenue through technology you could help build. SiteMinder is the world’s leading hotel commerce platform. For more than 20 years, we’ve helped hotels attract guests, maximise revenue, forecast demand and perform at their best. Today, our platform supports 56,000+ hotels in 150+ countries, connects to 3,000+ partners and powers more than 140m reservations and AU$85 billion+ in hotel revenue each year.
That’s the kind of impact your work can have here. You’ll solve meaningful challenges with AI, simplify complexity and build solutions that help hotels perform. Supported by clear purpose, a strong platform and teams who care about what they’re building, you’ll have the opportunity to shape the future of an industry that never stands still.

About the Lead Product Designer role...

Design the next generation of hotel commerce. Turn complex data, intelligent recommendations and agent actions into experiences that feel clear, useful and effortless. Design the moments that help a hotelier discover a product, reach their first meaningful result and choose to keep using it.

We are hiring two Lead Product Designers to join our design team. You will shape experiences across SiteMinder’s digital and AI products, connecting exceptional interaction design with measurable growth. From a first-use journey to a complex revenue decision, your work will help hoteliers understand what matters, act with confidence and achieve more.

SiteMinder helps hoteliers attract, reach and convert guests online. We are building small, highly capable teams that use AI, working prototypes and direct customer insight to move quickly from an idea to a valuable product experience.

Our product philosophy is Powerfully simple. We expand the depth and breadth of what our products can do while keeping them intuitive and easy to use. Every new capability should help hoteliers achieve more without adding unnecessary complexity to their work.

What you will do

  • Shape how people and AI work together. Prototype experiences in which agents recommend, explain, ask permission and act. Make uncertainty, consequences and customer control understandable; help people review, correct or recover from an action.

  • Drive growth and customer value. Design onboarding, activation, discovery, conversion and expansion experiences that help hotels succeed. Connect changes to useful adoption, retained customers and sustainable revenue.

  • Make complex interactions feel simple. Turn data, algorithms and product logic into intuitive journeys. Resolve information hierarchy, navigation, content, visual detail, responsive behaviour and the states between screens, including loading, empty, error and recovery states.

  • Learn by building. Personally build interactive prototypes and use AI to explore alternatives, test behaviour and improve your work. Choose the right fidelity for the question, from a quick experiment to a realistic product interaction, and check the quality of AI-assisted outputs.

  • Bring customer evidence into decisions. Combine conversations, usability testing, product data and experiment results. Identify the friction that matters, challenge assumptions and distinguish an attractive screen from an experience that works.

  • Carry the work into production. Partner directly with product and engineering on feasibility and implementation, inspect the details of shipped experiences and iterate from real use. Build accessibility and inclusive design into the interaction.

  • Raise the standard together. Contribute reusable patterns, give thoughtful critique and share what you learn with the wider design team. Use shared foundations while knowing when a customer need calls for a better pattern.

What you have

  • High impact and high output: someone who consistently turns important customer problems into exceptional product experiences customers love.

  • You bring your own creativity, taste and innovation to create distinctive experiences that differentiate SiteMinder and delight customers. Show us what you personally made, how AI strengthened your work, what shipped and the difference it made for customers.

  • You embrace designing with AI, using it to explore more possibilities, prototype and test ideas quickly, and deliver more high-quality work.

  • A strong portfolio of shipped digital and AI products showing your personal contribution across discovery, interaction design, visual design, prototyping and delivery. Complex B2B SaaS experience is especially relevant.

  • Experience simplifying data-rich products, dashboards, decision-support tools or operational workflows, with evidence of stronger customer understanding or task success.

  • Customer obsession with ability to combine qualitative insight and quantitative evidence, explain design decisions clearly and work directly with product and engineering partners.

  • Sound judgement and autonomy in ambiguous situations. You can proactively frame the problem, make progress without a perfect brief, challenge ideas respectfully and change your mind when the evidence changes.

  • Practical fluency with Figma and modern AI-assisted design and prototyping tools. Show what you have personally made, how you used AI and how you validated the result. Comfort with code-based prototypes is valuable; production coding is not a prerequisite.

  • A working knowledge of accessibility and inclusive design, applied to the experiences you deliver.

Experience we especially value

We especially value experience in start-ups and scale-ups where passion, agency, tenacity and resourcefulness help you turn ideas into customer value, alongside experience designing customer-facing AI products, agentic interactions, product-led growth or eCommerce journeys. Show how you worked through ambiguity and constraints to help customers reach value, understand an intelligent recommendation or act with confidence. Strong interaction craft and evidence of customer impact matter more than a particular previous title. Hospitality experience is useful, but not required.

 

Bring examples of products you personally designed, what changed for customers and what you learned. Our interviews explore that evidence and include a focused practical exercise. Sanitised examples are welcome.

 

Our Perks & Benefits…

- Mental health and well-being initiatives

- Generous parental (including secondary) leave policy

- Flexibility to work in a Hybrid model (3 days in-office)

- Paid birthday, study and volunteering leave every year

- Sponsored social clubs, team events, and celebrations

- Employee Resource Groups (ERG) to help you connect and get involved

- Investment in your personal growth offering training for your advancement

Think this role sounds like you? If so, we’d love to hear from you. Please send us your resume and our Talent Acquisition team will be in touch.

 

When you apply, feel free to share your pronouns and let us know if you need any adjustments during the interview process, we’re here to support you. We also warmly encourage applications from people from underrepresented backgrounds.

Skills Required

  • Demonstrated ability to turn important customer problems into exceptional product experiences
  • Portfolio showing personally designed, shipped digital and AI products across discovery, interaction design, visual design, prototyping, and delivery
  • Experience simplifying data-rich products, dashboards, decision-support tools, or operational workflows
  • Ability to combine qualitative customer insight with quantitative evidence
  • Ability to explain design decisions clearly and collaborate with product and engineering partners
  • Sound judgment and autonomy in ambiguous situations
  • Practical fluency with Figma and modern AI-assisted design and prototyping tools
  • Working knowledge of accessibility and inclusive design
  • Experience with complex B2B SaaS products
  • Experience with startups or scale-ups
  • Experience designing customer-facing AI products, agentic interactions, product-led growth, or eCommerce journeys
  • Hospitality experience
  • Comfort with code-based prototypes
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The Company
HQ: Sydney
Year Founded: 2006

What We Do

SiteMinder’s innovative online platform offers hotels and accommodation providers a comprehensive range of products and solutions to manage and streamline the distribution of their rooms across a wide selection of direct and indirect channels, take bookings from guests and communicate with guests. The global company, headquartered in Sydney with offices in Bangalore, Bangkok, Barcelona, Berlin, Dallas, Galway, London and Manila, generates more than 100 million reservations worth over US$35 billion in revenue for hotels each year. SiteMinder was voted Best Channel Manager, Best Booking Engine, & Best Ecommerce Platform by Hotel Tech Report in 2023.

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