Lead, Media Marketing Paid Social/Display NA

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Beaverton, OR, USA
In-Office
Other • Retail
At NIKE, Inc., technology is laying the foundation for our digital transformation and direct-to-consumer strategy.
The Role

WHO YOU’LL WORK WITH

This role sits within Nike’s Growth Media organization as part of the Product Marketing program. You’ll partner closely with Brand, Creative, Analytics, Finance, Ad Tech, and Retail Media Network partners, leading agency execution while translating Sport Offense priorities into high‑impact paid media strategies across North America.

WHO WE ARE LOOKING FOR

Nike is looking for a paid media leader who brings deep expertise in paid social, digital video, and programmatic display. This person understands how to build video‑first strategies that drive impact across the funnel—balancing brand storytelling with performance accountability. They are a sharp operator and a clear strategist, able to translate priorities into execution while setting best practices that protect the brand and push creative forward.

As the North America subject matter expert for Retail Media Networks, this leader knows how to integrate retail and commerce signals without fragmenting investment. They are fluent in optimization, measurement, and incrementality, and they thrive in complex, cross‑functional environments. Calm under pressure, confident in data, and collaborative by nature, they lead with clarity and conviction.

Required qualifications

  • Open to work in Beaverton, OR
  • 6+ years of experience in paid social, display, or video marketing
  • Bachelor’s degree in Marketing, Business, Communications, or related field. Will accept any suitable combination of education, experience and training
  • Proven experience optimizing performance and driving incremental growth
  • Experience managing agencies and working across cross‑functional partners

WHAT YOU’LL WORK ON

You’ll own paid social and display execution across North America, leading Nike’s digital video strategy and ensuring creative stays fresh, effective, and brand safe. You’ll translate Sport Offense priorities into scalable media strategies that perform across platforms and partners.

  • Lead paid social and display strategy across Meta, TikTok, YouTube, and programmatic display
  • Own execution of Nike’s digital video strategy from upper‑funnel impact through mid‑ and lower‑funnel contribution
  • Translate Sport Offense priorities into video‑first social strategies that scale across channels
  • Establish best practices for creative rotation, wear‑out management, and format innovation
  • Serve as the North America steward for Retail Media Network activation, ensuring it complements core paid social investment

We offer a number of accommodations to complete our interview process including screen readers, sign language interpreters, accessible and single location for in-person interviews, closed captioning, and other reasonable modifications as needed. If you discover, as you navigate our application process, that you need assistance or an accommodation due to a disability, please complete the Candidate Accommodation Request Form.

Nike Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Nike and has not been reviewed or approved by Nike.

  • Retirement Support A 401(k) with a company match is complemented by options such as a Mega Backdoor Roth and deferred compensation for eligible earners. Financial coaching and structured savings programs support long-term financial security.
  • Equity Value & Accessibility An Employee Stock Purchase Plan with a stock discount sits alongside broad-based equity vehicles like RSUs and non-qualified stock options. These avenues expand wealth-building opportunities beyond base pay.
  • Parental & Family Support Paid parental leave includes maternity and paternity time, recently expanded in the U.S. to 16 weeks and extended to part-time retail teammates. Additional supports include childcare assistance at select locations and family-building benefits such as fertility, surrogacy, and adoption.

Nike Insights

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The Company
HQ: Beaverton, OR
73,000 Employees
Year Founded: 1972

What We Do

At NIKE, Inc., we innovate to serve athletes*. Every teammate - from coder to creator - plays a role in making these athletes’ dreams real. Our tech, data, and digital teams push limits every day, building the future of sport and the tools that drive it. Here, curiosity is fuel. Innovation is the game plan. Different perspectives keep us on the offense. You’ll solve challenges worth tackling, grow fast and belong to a team that backs you to do the right thing. Bring your drive. Bring your bold. Let’s move the world, together. Take your first step at nike.com/careers * If you have a body, you’re an athlete.

Why Work With Us

At NIKE, Inc., your dedication fuels the future of sport. There is a sense of pride that comes from representing an iconic brand and shaping its future. Here, we treat every day as a new opportunity to push boundaries, ask tough questions and share whole-hearted convictions. We are a team – united by the belief that anything is possible.

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