WHO ARE WE?
Launch Potato is a profitable digital media company that reaches over 30M+ monthly visitors through brands such as FinanceBuzz, All About Cookies, and OnlyInYourState.
As The Discovery and Conversion Company, our mission is to connect consumers with the world’s leading brands through data-driven content and technology.
Headquartered in South Florida with a remote-first team spanning over 15 countries, we’ve built a high-growth, high-performance culture where speed, ownership, and measurable impact drive success.
WHY JOIN US?
At Launch Potato, you’ll accelerate your career by owning outcomes, moving fast, and driving impact with a global team of high-performers.
YOUR ROLE
Lead a team of ML engineers building next-generation personalization and optimization systems. You'll balance hands-on technical work with team leadership, driving both technical excellence and business impact. This role requires someone who can architect complex systems while mentoring others and collaborating across organizations.
What You'll Do
- Lead a team of 3-5 ML engineers building personalization systems
- Architect multi-stage ranking systems (retrieval → ranking → re-ranking)
- Define technical roadmap aligned with business objectives
- Drive improvements in model quality, system reliability, and development velocity
- Establish best practices for model development and deployment
- Partner with product, data science, and engineering teams
- Contribute hands-on to critical model development (50% coding)
What We're Looking For
- 7+ years in ML engineering, 2+ years leading technical teams
- Deep expertise in large-scale personalization systems
- Experience with modern ML architectures (two-tower, transformer-based, graph neural networks)
- Strong system design skills for ML infrastructure
- Proven ability to mentor engineers and drive technical decisions
- Experience managing stakeholder relationships and project delivery
- BS/MS in Computer Science or equivalent experience
Nice to Have
- Experience in adtech, e-commerce, or content platforms
- Published papers or significant ML contributions
- Experience with multi-objective optimization
- Knowledge of reinforcement learning for personalization
Compensation: $130,000 - $250,000
Total Compensation
Base salary is set according to market rates for the nearest major metro and varies based on Launch Potato’s Levels Framework. Your compensation package includes a base salary, profit-sharing bonus, and competitive benefits. Launch Potato is a performance-driven company, which means once you are hired, future increases will be based on company and personal performance, not annual cost-of-living adjustments.
Want to accelerate your career? Apply now!
Since day one, we've been committed to having a diverse, inclusive team and culture. We are proud to be an Equal Employment Opportunity company. We value diversity, equity, and inclusion.
We do not discriminate based on race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
Top Skills
What We Do
As The Discovery and Conversion Company, we connect advertisers to customers at all parts of the consumer journey, from awareness to consideration to purchase.
Why Work With Us
We're a kickass team of innovators and creators passionate about our work and the world. Our diverse global team has a shared love for digital marketing, scalable technologies, and an innate ability to improve continuously.
Launch Potato is bootstrapped and profitable, with unlimited growth opportunities for high performers.
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