Lead Generation Specialist

Posted 5 Days Ago
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Karachi, Sindh
Junior
Agency • Marketing Tech • Consulting
The Role
As a Lead Generation Specialist, you will identify and connect with potential leads using LinkedIn Sales Navigator, execute targeted lead generation strategies, engage leads through personalized communication, manage records in a CRM, and collaborate with sales and marketing teams to improve lead generation efforts.
Summary Generated by Built In

About Us:
The Plum Tree Group is an award-winning interactive agency dedicated to designing, building, and bringing to market customized, memorable, and meaningful digital products, solutions, and experiences. Since 2006 we’ve helped over 300 start-ups and Fortune 500 clients grow their online e businesses. We focus on Information Technology, Business Process Outsourcing, Marketing and Communications, Consulting, and Micro Venture Support Services. We are a certified partner across some of the leading solution platforms powering digital transformation: Salesforce, Velocity, Shopify, Google Partner, and AWS Partner Network to name a few

Position Overview: As a LinkedIn Lead Generation Specialist, you will be responsible for identifying, connecting with, and nurturing leads through LinkedIn Sales Navigator. Your goal will be to build and maintain a pipeline of high-quality leads to support our sales team and drive business growth.

Key Responsibilities:

  1. Utilize LinkedIn Sales Navigator to identify and connect with potential leads.
  2. Develop and execute lead generation strategies to target specific markets and industries.
  3. Engage with leads through personalized messages and follow-up communications.
  4. Maintain accurate records of lead generation activities and manage the CRM system.
  5. Collaborate with the sales and marketing teams to optimize lead generation efforts.
  6. Analyze and report on the effectiveness of lead generation campaigns.
  7. Stay updated on LinkedIn best practices and emerging trends in lead generation.

Requirements:

  • 5 months to 2 years of experience in lead generation, specifically using LinkedIn Sales Navigator.
  • Proven track record of successfully generating leads and meeting or exceeding targets.
  • Excellent written and verbal communication skills.
  • Strong organizational skills and attention to detail.
  • Ability to work independently and as part of a team.
  • Proficiency in using CRM software and lead generation tools.

Preferred Qualifications:

  • Bachelor’s degree in Marketing, Communications, or a related field.
  • Proven experience in LinkedIn marketing or social media marketing.
  • Familiarity with other social media platforms and lead generation techniques.
  • A proactive approach to learning and implementing new lead generation strategies.

What We Offer:

  • Competitive salary and benefits package.
  • Opportunity to work with a dynamic and innovative team.
  • Professional development and growth opportunities.
  • Flexible working environment.

Top Skills

LinkedIn
The Company
HQ: Chicago, IL
93 Employees
On-site Workplace
Year Founded: 2003

What We Do

The Plum Tree Group is an interactive agency focusing on solutions for emerging businesses. We focus on Information Technology, Business Process Outsourcing, Marketing and Communications, Consulting and Micro Venture Support Services … all customized exclusively for small- and mid-sized emerging companies.

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