Lead Generation Specialist (Moms Only) - Remote Job

Posted 10 Hours Ago
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Hiring Remotely in USA
Remote
Junior
Edtech
The Role
Make outbound calls to parents (especially moms) who expressed interest, convert interest into leads, collaborate with sales team, meet targets, educate families about programs, nurture relationships, and support cross-departmental lead conversion.
Summary Generated by Built In

This is a remote position.

At Enthuziastic, we create impactful learning experiences that empower children and engage families of all kinds. We are looking for a Lead Generation Specialist who is a mom of middle or high school children to join our team. This role focuses on proactively reaching out to parents, particularly moms, ho have shown interest in our programs, and driving the lead generation process.
Role Overview: As a Lead Generation Specialist, your primary responsibility will be to make outbound calls to potential families using provided data, engaging them about our events and learning programs (like Chess, Spell Bee, Art, Summer Camps, Kids' Talk Shows, etc.).

You’ll work closely with our Sales Manager and Sales team to generate leads, convert them into potential clients, and nurture relationships with moms and families.

Your goal will be to convert initial interest into actionable opportunities and ensure that families are fully informed about how Enthuziastic can support their children’s educational growth.

Key Responsibilities:

  • Outbound Lead Generation: Make outbound calls on a daily basis to parents (especially moms) who have shown interest in Enthuziastic’s programs and services, engaging them and educating them on our offerings.

  • Lead Conversion: Convert calls to new leads by addressing their questions, providing information, and showcasing how Enthuziastic’s services can meet their children’s educational needs.

  • Collaborate with Sales Team: Work closely with the Sales Manager and the Sales team to ensure the successful generation and follow-up of leads within various business sectors, contributing to departmental goals and overall success.

  • Target Achievement: Meet and exceed agreed personal and departmental targets based on the data and leads provided, contributing to the overall growth of the business.

  • Inform & Educate: Keep potential clients informed about Enthuziastic’s programs, services, and offerings, ensuring they understand the value of our educational services and how they can benefit their children.

  • Identify New Business Opportunities: Proactively identify and seize new business opportunities, whether through referrals, renewals, or upselling additional services, while always putting families’ needs first.

  • Professional Standards: Maintain a prompt, polite, and professional manner at all times  when engaging with potential clients, ensuring excellent customer service and a positive experience for all families.

  • Assist Other Departments: Provide support to other teams as required, collaborating across departments to ensure smooth operations and efficient lead conversion. 


Requirements

Requirements:

  • Mom of Middle/High School Children: Your personal experience as a mom allows you to understand deeply and empathize with the families you support, helping to foster strong, trusting relationships.

  • Previous Sales Experience: At least 2+ years of experience in B2B or B2C sales, preferably within the education, online learning, or customer service industry.

  • Excellent Communication Skills: Strong verbal and written communication skills, with an excellent telephone manner to engage effectively with parents and families.

  • Independent & Self-Motivated: Ability to work independently, manage your time effectively, and stay motivated to achieve lead generation targets, even under pressure.

  • Proactive & Positive: A positive, solution-oriented approach to objection handling, with a natural ability to engage and guide potential clients through their learning journey.

  • Organized and Detail-Oriented: Strong organizational skills to manage multiple leads, keep track of communications, and ensure no follow-ups are missed.

  • Tech-Savvy: Familiarity with CRM software, email systems, and other digital tools to manage leads, track progress, and maintain accurate records.

  • Financially Motivated: Energetic, reliable, and financially driven with a hunger to succeed and achieve personal and departmental targets.

  • Upbeat & Engaging: We’re looking for someone with an upbeat, energetic approach who can create a positive experience for families, fostering trust and excitement around Enthuziastic’s offerings.

  • Family-Oriented Mindset: Ability to connect with other moms and families, understanding their unique needs and concerns when making decisions about their children's education.

  • Relationship Building: Skilled in nurturing leads into long-term relationships by providing personalized, empathetic support, and ensuring ongoing engagement with families.

  • Adaptability: Comfortable with flexible working hours, including the mandatory early morning shift (4 am to 8 am IST), and responsive to communication needs during various times of the day.

This role requires someone who is passionate about supporting families, thrives in a sales environment, and is driven to succeed. If you have the experience and energy to connect with other moms and help them discover the right learning experiences for their children, we’d love to hear from you!​

Benefits

Benefits  

  • Opportunity to be a part of a dynamic growth focused tech startup.

  • Great learning opportunities to develop new skills and understanding of cutting edge software tools and processes.

  • Opportunity to work closely with serial tech entrepreneurs from Silicon Valley.

  • Fun-loving environment and caring team mates and inclusive culture of the company.​


Skills Required

  • Mom of middle or high school children
  • At least 2+ years of B2B or B2C sales experience
  • Excellent verbal and written communication and telephone manner
  • Ability to work independently and stay self-motivated
  • Proactive, positive approach to objection handling
  • Strong organizational and detail-oriented skills
  • Familiarity with CRM software, email systems, and digital lead tools
  • Financially motivated with drive to meet targets
  • Upbeat, engaging, and family-oriented mindset
  • Skilled at relationship building and nurturing long-term client engagement
  • Adaptability to flexible hours including mandatory early morning shift (4am-8am IST)
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The Company
50 Employees
Year Founded: 2007

What We Do

Ethnus is a Bengaluru-based education and communication-skills training company serving professionals and students. It operates as a training center focused on improving communication skills, with an EdTech orientation and programs designed for learners at different stages. Its public company profile identifies Bengaluru, India as its location and describes the organization primarily through its professional and student communication-training offering for professionals and students alike.

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