WHO YOU’LL WORK WITH
Nike Energy Marketing drives connections with those that are culturally impacting today’s most discerning youth communities and puts forward new ideas to explore the intersections of sport and culture (fashion, art, design…).
As part of the North America Energy team, you will work cross-functionally with the NA Brand, Global Brand, and NY and LA City Energy marketing teams. You will also work with key North America enterprise teams including Marketplace, Merchandising and Consumer Business.
WHO WE ARE LOOKING FOR
We are looking for an experienced marketing talent with a strong link to youth culture in North America. An inventive marketer with an ability to imagine stories that can inspire the next generation at the intersection of sport and culture; explorers, futurists and strategic connectors. They are visionaries that see unique opportunities to take risks, expand perception, celebrate brand values, accelerate the business and advance the notion of sport culture. A collaborator with interest, open-mindedness and limitless passion.
WHAT YOU’LL WORK ON
As North America Energy Marketing Lead, you will be part of the NA Energy team, reporting directly to the NA Energy Marketing Director. This role will be responsible for balancing Nike’s Sport Offense, Marketing execution through our key talent relationships across the NA cultural ecosystem.
This role will be responsible for leading a diverse and connected team focused on the following core duties:
- Creating visionary marketing concepts aimed at pushing the intersections of sports and culture through creativity
- Driving integration with our NA Sport Offense, including Basketball, Soccer and a potential to support other sports, to deliver integrated marketing plans, and identify opportunities via always-on and during key tentpole sport and cultural moments
- Leading product collaboration projects with external partners, global and city teams
- Partnering with key city teams to identify and manage a network of cultural catalysts in North America to boost the brand priorities and create the future of sport, in alignment to our global strategy
- Briefing and managing external agencies
- Identify, gather and formulate insights about forward-thinking consumers to enable us to better serve creative youth on the ground in the city, and provide feedback to North America & Global Energy teams to inform long-term concepts
WHAT DO YOU BRING TO NIKE?
A successful candidate will be expected to clearly demonstrate and articulate experience of the below essential requirements to be considered.
Essential requirements:
- 5-8 years of experience in brand and/or brand functional management, with a strong focus on cultural marketing and collaborations.
- Bachelor Degree in Marketing or related field. Will accept any equivalent combination of education, experience and training.
- Experience in cultural marketing in North America, and a demonstrable understanding of the visionary and forward-thinking consumer, the North American geography and Nike's position within it. Ability to effortlessly navigate within these spaces, or have the desire and potential to do so.
- Excellent communication, presentation and project management skills with wide range of stakeholders, brand and business
- Excellent interpersonal skills, and the ability to navigate difficult conversations with both internal and external partners
- A sharp eye for aesthetics and proven ability to create a cohesive brand presence across multiple channels
- Highly collaborative with a desire and willingness to work in an agile environment
- Passion for sport and the role it can play in the world
#mynext
We offer a number of accommodations to complete our interview process including screen readers, sign language interpreters, accessible and single location for in-person interviews, closed captioning, and other reasonable modifications as needed. If you discover, as you navigate our application process, that you need assistance or an accommodation due to a disability, please complete the Candidate Accommodation Request Form.
Skills Required
- 5-8 years of experience in brand or brand functional management with a strong focus on cultural marketing and collaborations
- Bachelor's degree in Marketing or related field (or equivalent combination of education, experience and training)
- Experience in cultural marketing in North America and demonstrable understanding of forward-thinking consumers and NA geography
- Excellent communication, presentation and project management skills with a wide range of stakeholders
- Excellent interpersonal skills and ability to navigate difficult conversations with internal and external partners
- Sharp eye for aesthetics and proven ability to create a cohesive brand presence across multiple channels
- Highly collaborative with willingness to work in an agile environment
- Passion for sport and the role it can play in the world
Nike Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Nike and has not been reviewed or approved by Nike.
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Retirement Support — A 401(k) with a company match is complemented by options such as a Mega Backdoor Roth and deferred compensation for eligible earners. Financial coaching and structured savings programs support long-term financial security.
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Equity Value & Accessibility — An Employee Stock Purchase Plan with a stock discount sits alongside broad-based equity vehicles like RSUs and non-qualified stock options. These avenues expand wealth-building opportunities beyond base pay.
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Parental & Family Support — Paid parental leave includes maternity and paternity time, recently expanded in the U.S. to 16 weeks and extended to part-time retail teammates. Additional supports include childcare assistance at select locations and family-building benefits such as fertility, surrogacy, and adoption.
Nike Insights
What We Do
At NIKE, Inc., we innovate to serve athletes*. Every teammate - from coder to creator - plays a role in making these athletes’ dreams real. Our tech, data, and digital teams push limits every day, building the future of sport and the tools that drive it. Here, curiosity is fuel. Innovation is the game plan. Different perspectives keep us on the offense. You’ll solve challenges worth tackling, grow fast and belong to a team that backs you to do the right thing. Bring your drive. Bring your bold. Let’s move the world, together. Take your first step at nike.com/careers * If you have a body, you’re an athlete.
Why Work With Us
At NIKE, Inc., your dedication fuels the future of sport. There is a sense of pride that comes from representing an iconic brand and shaping its future. Here, we treat every day as a new opportunity to push boundaries, ask tough questions and share whole-hearted convictions. We are a team – united by the belief that anything is possible.
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