Company Description
Digitas is the Global Marketing & Technology Services brand and part of Publicis Groupe.
Digitas' Connected Marketing Agency proposition is based on the principle that there are better ways for brands to connect with people and people with each other. Leveraging comprehensive data, technology, creative, media and strategy capabilities and a proprietary planning process called North, Digitas delivers ambitious outcomes for our clients. Recognised by Gartner, Forrester, IDC and WARC, Digitas serves the world’s leading brands through a global network comprised of more than 4,000 employees across over 30 countries and 50 offices.
Digitas India’s 300+ member technology teams works with some marquee brands in India, North America, UK, Nordics and Australia. Our teams comprise of people with some of the most advanced technology skillsets and platform expertise – Front end, Mobile, Content Management (Sitecore, Adobe, Episerver, Drupal], Commerce [Hybris, Demandware, Magento, Sitecore], Marketing Automation [Adobe, Salesforce], DevOps, Cloud Infrastructure and more. We are Strategic & implementation partners with best OEM’s like Sitecore (Gold), Adobe (Premium), Salesforce, Acquia.
Our offices are in Ahmedabad, Bangalore, Gurgaon and Mumbai, with flexible options for our talent to operate from any part of the country.
To connect with Digitas or learn more, visit: www.digitas.com/en-in/
Qualifications
Experience:
6-9 years in Google Analytics Implementation/ Web Analytics/ Google Cloud Basics
Qualification:
Google Analyst certified, BE/B.tech/M.tech/BCA/MCA
Job Role:
- Complete ownership & ensuring the accuracy & timeliness of all deliverables as per expectation.
- Support the client teams for GA, GTM, GA4 setup, You should own the implementation
- Liaise with clients, collect requirements, help shape strategy and delivery of robust analytics solutions
- Support client engagements and internal teams from a data and technical perspective
- Present recommendations to clients and internal teams professionally
- Leverage advanced analytics to explore and analyze data from multiple sources, and elevate the conversation with stakeholders
- Help/Own Analytics tool implementation as per business requirements
Primary Skills:
- Very strong skills in Google Analytics 360, Google Tag Manager 360 and GA4 (GTM and GA)
- Good Knowledge Firebase and Mobile Analytics Tagging
- Data Studio
- Experience in working on Big Query/SQL for GA data is must
- Strong Technical knowledge in implementation of Google Analytics 360 Is mandatory
- Good in JS skills is must as he need to do some analytics development (Coding background is preferable)
- Google Optimize 360, Ads Data hub
- Must have Google Analytics implementation experience at least 8-10 Projects (Development), and have worked on Any tag management system
Secondary Skills:
- Proficiency in BI intelligence platforms and visualization techniques for data analysis, reporting and presentation – Advanced Excel, Tableau, etc.
- Server side Tagging experience
- Knowledge of google Marketing platform
- Google Cloud Platform/ Big Query Knowledge
- Adobe Analytics good to have
- Adobe Launch
- Google Optimize/AB Testing/ Adobe Target
Apply Now!
Top Skills
What We Do
As a platform at the intersection of marketing and digital business transformation, driven through the alchemy of creativity and technology, Publicis Groupe is built on The Power of One. Publicis Groupe offers its clients seamless access to the expertise of its 80,000 talents across four Solution hubs: creative with Publicis Communications (Publicis Worldwide, Saatchi & Saatchi, Leo Burnett, BBH, Marcel, Fallon, MSL, Prodigious), media services with Publicis Media (Starcom, Zenith, Spark Foundry, Blue 449, Performics, Digitas), digital business transformation with Publicis.Sapient and health & wellness communications with Publicis Health. Publicis Groupe’s agencies are present in over 100 countries around the world.
