Lead, Communication & Marketing

Posted 13 Hours Ago
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Lagos, Lagos Island, Lagos, NGA
In-Office
Senior level
Artificial Intelligence • Healthtech • Software • Telehealth
The Role
Leads strategic communications, branding, and marketing initiatives to strengthen the organization’s digital healthcare position. Oversees internal and external messaging, digital marketing, social media, public relations, stakeholder relationships, budgets, analytics, executive communications, and campaign performance. Collaborates cross-functionally, represents the organization at events, and mentors the Communications & Marketing team while advancing brand visibility and healthcare-impact objectives.
Summary Generated by Built In

The Lead, Communications & Marketing drives the mDoc’s strategic communication, branding, and marketing initiatives to strengthen its position as a trusted leader in digital healthcare. The role focuses on storytelling, stakeholder engagement, and brand visibility that reflect the organization’s mission to improve access to healthcare through technology.

Key Responsibilities
  • Develop and execute a comprehensive communications and marketing strategy aligned with corporate goals and healthcare impact objectives.

  • Oversee internal and external communications, ensuring consistent brand messaging across all platforms.

  • Lead digital marketing, social media, and public relations campaigns that promote the company’s products, partnerships, and initiatives.

  • Build and maintain strong media, partner, and stakeholder relationships to enhance brand reputation.

  • Manage marketing budgets, performance metrics, and campaign outcomes to ensure ROI-driven initiatives.

  • Provide communication support for executive leadership, including speeches, press releases, and event representation.

  • Collaborate cross-functionally with Product, Operations, and People teams to communicate success stories and impact.

  • Lead and mentor the Communications & Marketing team to drive creativity and accountability.



RequirementsQualifications & Experience
  • Bachelor’s degree in Communications, Marketing, Public Relations, or related field; Master’s degree preferred.

  • Minimum of 5-8 years’ experience in communications, brand, or marketing leadership roles.

  • Proven success in developing and executing brand and marketing strategies, preferably in healthcare, technology, or social impact sectors.

  • Strong understanding of digital marketing tools, analytics, and brand storytelling.

Key Competencies
  • Strategic communication and storytelling

  • Strong leadership and collaboration

  • Brand management and digital marketing expertise

  • Analytical and data-driven decision-making

  • Creativity, adaptability, and cultural sensitivity



Skills Required

  • Bachelor's degree in Communications, Marketing, Public Relations, or a related field
  • Master's degree
  • 5-8 years of experience in communications, brand, or marketing leadership roles
  • Proven success developing and executing brand and marketing strategies
  • Strong understanding of digital marketing tools, analytics, and brand storytelling
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The Company
97 Employees
Year Founded: 2013

What We Do

mDoc is a digital health company focused on sub-Saharan Africa. It provides people living with chronic conditions with virtual self-care and integrated care support through mobile and web platforms, while supporting physicians with education and patient self-management tools. Its NaviHealth.ai platform extends this mission through a verified directory of healthcare providers, facilities, and services that helps members navigate and access appropriate care.

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