Join a team that uses data and analytics to power digital marketing at scale and improve how we connect with customers. You’ll help shape targeting strategies and measurement that drive acquisition, engagement, and growth across consumer banking products. We’ll rely on your partnership with Marketing, Product, and Technology to turn ideas into measurable outcomes. If you enjoy solving complex problems, improving how teams work, and raising the bar on quality, this role is built for you.
Job summaryAs a Lead Business Systems Analyst in Marketing Data and Analytics, you will help design and deliver data-driven audience and targeting solutions that improve campaign execution across digital channels. You’ll translate business goals into clear requirements, define data and process standards, and partner with teams to implement changes that are measurable and repeatable. You’ll help us strengthen how we manage audiences and data so we can move faster, reduce rework, and improve performance. You’ll also identify responsible uses of artificial intelligence to improve speed, quality, and control in marketing execution.
Job responsibilities- Design data and audience management approaches that enable consistent, reusable targeting and measurement across campaigns.
- Develop data quality monitoring and automated operational reporting to reduce manual work and improve reliability.
- Analyze performance and targeting inputs from systems of record and approved analytical signals to improve relevance and efficiency.
- Standardize audience outputs and documentation (requirements, definitions, and testing checklists) to accelerate delivery and reduce defects.
- Manage end-to-end execution for data initiatives, including monitoring, issue triage, and proactive alerting to protect delivery and results.
- Partner with Product and Technology to define functional designs and delivery plans for platform enhancements and cross-channel initiatives.
- Identify responsible artificial intelligence opportunities and support “human-in-the-loop” operating models with clear controls, explainability expectations, and measurable outcomes.
- Bachelor’s degree in Data Science, Statistics, Information Systems, or a related field.
- Experience in data analytics and/or customer segmentation, with the ability to connect analytical outputs to campaign execution outcomes.
- Proficiency with SQL and common analytics and reporting tools (for example: Python, Excel, Tableau, Adobe).
- Ability to translate business requirements into technical specifications and communicate complex topics to non-technical partners.
- Strong understanding of digital marketing fundamentals, measurement, and test-and-learn optimization.
- Strong project execution skills, including planning, dependencies, and risk/issue management across stakeholders.
- Strong written and verbal communication skills, with the ability to influence partners and explain artificial intelligence-supported decisions and controls clearly.
- Experience in marketing operations and/or marketing technology, including exposure to artificial intelligence-enabled targeting or decisioning.
- Experience with agile delivery and project management tools (for example: Jira, Confluence, Microsoft Project, PowerPoint).
- Experience with customer data platforms and marketing automation tools (for example: Salesforce, Segment, SAS, Adobe, Microsoft).
- Experience working with agencies and/or consultancies, including translating vendor capabilities into governed requirements.
- Ability to manage multiple initiatives under tight timelines while maintaining quality and consistency.
- Strong relationship-building and negotiation skills, including alignment on responsible artificial intelligence use, governance needs, and success measures.
About Us
Chase is a leading financial services firm, helping nearly half of America’s households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do. We also help small businesses, nonprofits and cities grow, delivering solutions to solve all their financial needs.
We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process.
We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants’ and employees’ religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.
Equal Opportunity Employer/Disability/Veterans
About the TeamSkills Required
- Bachelor's degree in Data Science, Statistics, Information Systems, or a related field
- Experience in data analytics and/or customer segmentation, connecting analytical outputs to campaign execution outcomes
- Proficiency with SQL and common analytics and reporting tools such as Python, Excel, Tableau, or Adobe
- Ability to translate business requirements into technical specifications and communicate complex topics to non-technical partners
- Strong understanding of digital marketing fundamentals, measurement, and test-and-learn optimization
- Strong project execution skills, including planning, dependency management, and risk and issue management
- Strong written and verbal communication skills, including explaining artificial intelligence-supported decisions and controls
- Experience in marketing operations and/or marketing technology, including artificial intelligence-enabled targeting or decisioning
- Experience with agile delivery and project management tools such as Jira, Confluence, Microsoft Project, or PowerPoint
- Experience with customer data platforms and marketing automation tools such as Salesforce, Segment, SAS, Adobe, or Microsoft
- Experience working with agencies and/or consultancies
- Ability to manage multiple initiatives under tight timelines while maintaining quality and consistency
- Strong relationship-building and negotiation skills related to artificial intelligence use, governance, and success measures
JPMorganChase Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about JPMorganChase and has not been reviewed or approved by JPMorganChase.
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Healthcare Strength — Medical, dental, vision, and mental-health coverage are broad, with wellness incentives, on-site or virtual care, and an EAP offering coaching and counseling. Plan materials emphasize accessible options, including multiple medical choices and tools to manage costs.
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Parental & Family Support — Paid parental leave extends up to 16 weeks for all parents, supplemented by paid Critical Caregiver Leave. Family resources include backup childcare via Bright Horizons, lactation support and milk-shipping, family-building assistance, and even a free five-month SNOO rental for newborns.
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Retirement Support — Retirement programs include a 401(k) with an annual company match and automatic pay credits for most employees, with a legacy pension available to earlier hires. An Employee Stock Purchase Plan at a 5% discount further supports long-term savings.
JPMorganChase Insights
What We Do
JPMorgan Chase & Co. (NYSE: JPM) is a leading global financial services firm with assets of $3.7 trillion and operations worldwide. The firm is a leader in investment banking, financial services for consumers and small businesses, commercial banking, financial transaction processing, and asset management. A component of the Dow Jones Industrial Average, JPMorgan Chase & Co. serves millions of consumers in the United States and many of the world’s most prominent corporate, institutional and government clients under its J.P. Morgan and Chase brands. Technology fuels every aspect of our company and is at the heart of everything we do. With over 50,000 technologists globally and an annual tech spend of $12 billion, we are dedicated to improving the design, analytics, development, coding, testing and application programming that goes into creating high quality software and new products. Learn more about technology at our firm, explore resources from our Distinguished Engineers, AI & ML researchers, and other experts; access the latest episode of our TechTrends podcast, and more at www.jpmorgan.com/technology. Information about JPMorgan Chase & Co. is available at www.jpmorganchase.com. ©2023 JPMorgan Chase & Co. All rights reserved. JPMorgan Chase is an Equal Opportunity Employer, including Disability/Veterans.
Why Work With Us
Our technologists work on a diverse range of solutions that include strategic technology initiatives, big data, mobile, electronic payments, machine learning, cybersecurity, enterprise cloud development, and other state-of-the-art technologies.
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