Summer Intern, Brand-led Change
Siegel+Gale is a global brand strategy, design and experience firm. Using facts, intuition and creativity, we blend science with art, unlocking the power of simplicity to help organizations realize their full potential.
Vision
In every one of our offices, you’ll find the simple secrets to our success: People who have found their purpose. Teams that are encouraged to collaborate. All kinds of thinkers, dreamers and builders who are naturally both creative and strategic. At Siegel+Gale, you’ll have an endless supply of new experiences as you do work that connects with people all over the world—and you’ll do it in an environment that helps you grow.
Brand-led Change team
Brand-led change (BLC) is new practice area at Siegel+Gale focused on helping clients articulate their Purpose and brand promise and embed it throughout their organization to deliver on its full potential and achieve business results. This role blends a solid understanding of organization development, change management, leadership and people strategies with an appreciation of brand and its delivery from the inside-out. Our work spans employer branding and employee value proposition strategies, workforce communications, brand launch and employee engagement strategies, functional/organizational transformation initiatives, culture change and supporting messages and programs.
As an Intern in the Brand-led Change team at Siegel+Gale, you will:
• Conduct brand-focused research using primary sources (e.g. telephone interviews, ethnography, brand audits) and secondary sources (e.g. databases, journals, research reports)
• Translate findings into preliminary conclusions/implications
• Support the Brand-led Change teams in information analysis and presentation writing for client engagements
• Coordinate deliverable production / project logistics
• Apply your intelligence and ingenuity to structure qualitative and quantitative research that addresses our client’s toughest business problems, and breaks these complex issues into simple, logical parts
• Assist in writing thought leadership content related to brand, employee behaviors, company culture, etc.
You’re a great fit for this position if you have:
• You have a passion for understanding human behavior, culture, psychology or other social sciences
• A demonstrated interest in organizational psychology either via a declared major, extracurricular activities or previous job experience
• You have an appreciation for brands and how they influence our lives
• Customer experience work (e.g., design, web and app development, social media, product management)
• Clear and concise communication style in writing and visualization
• Internship experience (digitally oriented agency, market research, or in-house role preferred)
This is a paid internship that can not be used for school credit alone. This internship REQUIRES being local to LA.
Siegel+Gale continually seeks to advance the principles of equal employment opportunity to all applicants and employees. As such, Siegel+Gale does not discriminate on the basis of race, color, religion, sex, national origin, age, mental or physical disability, or status as a protected veteran. This policy applies to all personnel activities and conditions of employment.
Please apply online at http://www.siegelgale.com/jobs
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What We Do
Do you have a clear point of view? We do. And it’s simple. We believe in the power of simplicity. As a global brand-led experience firm, we own it, defend it and live by it. With unlimited imagination and a dedication to the facts, we create brand experiences that cut through the clutter—and unlock success—for our clients. Siegel+Gale was founded with a clear point of view: that simple is smart. In 1969, branding pioneer Alan Siegel, frustrated by the complexity of communications across industries, set out to help organizations create simpler experiences. Experiences that better serve their audiences—and their bottom line. From designing the iconic NBA logo to changing how Americans pay taxes with the 1040EZ, we’ve been champions of simplicity ever since. Today, we partner with the world’s leading corporations, nonprofits and government organizations to build brand experiences that are remarkably clear and unexpectedly fresh. In other words, simple. Because brands that embrace simplicity forge deeper relationships with their customers and employees—and unleash powerful business results. The choice is simple. Is your brand next?
