Key Account Marketing Manager - Openbank Pay

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Madrid, Comunidad de Madrid, ESP
In-Office
Financial Services
The Role
Key Account Marketing Manager - Openbank Pay

Country: Spain

Openbank Pay is the new checkout lending platform of the Santander Group. Openbank Pay makes shopping simple, offering the possibility of splitting payments into interest-free installments in a fast and transparent way, powering merchants across Europe.

This is an exciting opportunity to make your contribution over a growing market within the business areas of lending, cobranded credit cards and buy-now-pay-later with a solid expansion across different countries with global leading merchants.

Openbank Pay leverages the technological resources and expertise of Openbank, the digital-native bank of the Santander Group, which is currently rolling out its international expansion plans. Through a simple and flexible banking model, Openbank offers customers the possibility to manage their finances on the website or app.

Mission and responsibilities: 

  • Lead the development and implementation of co-marketing strategies and campaigns with key partners.

  • Build and manage strong relationships with key accounts, acting as the main point of contact for marketing.

  • Co-create marketing plans focused on customer acquisition and card usage/engagement.

  • Develop and implement 360° marketing campaigns (digital, offline, affiliates, etc.).

  • Coordinate the creation of creative content and campaign materials with internal teams and external agencies.

  • Monitor campaign performance and optimise based on data and insights.

  • Manage and control co-marketing budgets, ensuring efficient and results-oriented investment.

  • Oversee financial monitoring, including budget control, invoicing and reporting.

  • Identify new opportunities for collaboration and growth with partners.

  • Ensure alignment with internal teams (product, brand, legal, finance, etc.).

To be successful in the role you must have: 

  • At least 7 years of experiencie

  • Advanced English (required)

  • Solid knowledge of 360° marketing (online, offline, branding, etc.).

  • Knowledge of the banking sector, particularly credit cards.

  • Stakeholder and partner management

  • Solution-oriented approach

  • Ability to coordinate internally

  • Independence and proactivity

What do we offer?

- Joining a dynamic and agile company undergoing international expansion.

- Working in start-up mode with the support of the Santander Group.

- Competitive remuneration and attractive benefits package.

- Possibility of growth within the company and the Group.

- Collaborating on international projects in different countries.

- Excellent work environment, social clubs and frequent events.

Would you like to grow with us? Join our team!

Openbank is an equal opportunity employer. All applicants will be considered as equal without paying attention to gender identity, sexual orientation, ethnicity, religion, age, political orientation, union membership nor disability status.

We make recruiting decisions based on your experience and skills. We value your passion to discover, invent, simplify, and build.

The personal data you provide as well as any data generated during the selection process are confidential and will be processed by Open Bank, S.A./ Open Digital Services, S.L. with registered office at Plaza de Santa Bárbara 2, 28004 (Madrid), for the sole purpose of managing your participation in the selection processes and, where appropriate, to formalise your recruitment.  

For further information about your rights and data protection, please read the ODS/Openbank Privacy Policy applicable to this type of data processing here.

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The Company
HQ: Boadilla del Monte, Madrid
136,172 Employees

What We Do

Banco Santander (SAN SM, STD US, BNC LN) is a leading commercial bank, founded in 1857 and headquartered in Spain and one of the largest banks in the world by market capitalization. The group’s activities are consolidated into five global businesses: Retail & Commercial Banking, Digital Consumer Bank, Corporate & Investment Banking (CIB), Wealth Management & Insurance and Payments (PagoNxt and Cards). This operating model allows the bank to better leverage its unique combination of global scale and local leadership. Santander aims to be the best open financial services platform providing services to individuals, SMEs, corporates, financial institutions and governments. The bank’s purpose is to help people and businesses prosper in a simple, personal and fair way. Santander is building a more responsible bank and has made a number of commitments to support this objective, including raising €220 billion in green financing between 2019 and 2030. In the first quarter of 2024, Banco Santander had €1.3 trillion in total funds, 166 million customers, 8,400 branches and 211,000 employees.

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