JOB DESCRIPTION
Key Account Manager
Reporting to: National Field Sales Manager
Location: Ideally Leinster-based
Working pattern: Hybrid: two days office-based and three days field-based per week
Direct reports: None
ABOUT RICHMOND
At Richmond, we don’t just build brands—we ignite them. As Ireland’s leading trend-spotting premium brand builder, we’ve been shaping the future since 1992. Our mantra is simple: Where Great People Meet Great Brands. We don’t just hire employees; we bring on bold, agile, and energetic innovators who thrive on shaking up the status quo. We're not just about distributing products—we’re about disrupting the market, challenging the norms, and launching game-changing ideas and products that leave a lasting impact.
ROLE OVERVIEW
The Key Account Manager is responsible for providing administration, coordination and back-office support for commercial plans and investments with key multi-site independent retailers across the Off Trade channel in the Republic of Ireland. The role reports directly to the National Field Sales Manager and works closely with the Off Trade sales team and internal departments to support the effective planning, tracking and execution of Group Joint Business Plans (JBPs), retailer agreements, promotional activity and agreed commercial investments. The Executive will help ensure plans are accurately documented, communicated, implemented and measured, providing clear reporting and follow-up to support delivery of Richmond Marketing’s growth ambitions. Ideally Leinster-based, the role operates on a hybrid basis, with an indicative split of two days in the office and three days in the field each week.
Key Responsibilities:
Group Plan Administration & Coordination
· Provide day-to-day administrative and back-office support for Group JBPs with key multi-site independent retailers.
· Maintain accurate records of agreed commercial plans, customer commitments, promotional calendars, retailer agreements and investment activity.
· Coordinate the preparation, circulation and updating of JBP documentation, action plans and meeting materials.
· Track agreed actions, owners and deadlines, following up with relevant stakeholders to support timely delivery.
Commercial Investment & Promotion Support
· Support the administration and tracking of agreed customer investments, promotional funding, activity and commercial commitments.
· Maintain clear records of investment approvals, spend, activity completion and supporting documentation in line with company processes.
· Work with Finance and the relevant sales teams to help reconcile planned activity and investment against actual delivery.
· Support the coordination of retailer promotions, activations, new product launches and other agreed commercial initiatives.
Field Sales & Customer Coordination
· Work closely with Regional Sales Managers, Business Developers and the Off Trade leadership team to ensure clarity on group plans and execution requirements.
What We Do
At Richmond, we aim to keep pace with Ireland’s changing society, offer innovative brands which appeal to the modern Irish consumer and to be Ireland’s premium beverage brand builder. The success of our business is based on our world-class stable of premium brands that we market and distribute in Ireland. We bring an innovative perspective to everything we do and we are committed to adding value to our customers and all those we work with. Our History. Founded by Barry Connolly in 1992 Richmond Marketing has introduced exciting and innovative brands to the Irish market place. Working at Richmond. Fundamental to our success is the creativity of our people, their constant enthusiasm, adaptability and their unremitting passion to deliver results for consumers and customers alike.. The way it works. Our business is divided into three areas: Sales, Marketing and Finance. It doesn't matter what team you are in or what level you are, we all work together to get the job done.. We have about 70 people in our sales team. They are responsible for all our customers, from the major supermarkets and cash and carries to pubs, restaurants and nightclubs. They are supported by national account managers who help the sales team deliver their business objectives whilst helping the major retailers deliver theirs. In Marketing we have over 20 people. We have Marketing Managers, Brand Managers, Trade Marketing Managers and staff to support them and help make things happen. Our Finance area has 30 people. Not just the accountants but also our administrators, Customer Service team, Logistics team and IT support team. We are committed to supporting the development of talent within our business. If you feel you have what it takes to join us in a fast-moving company and industry, we would be delighted to hear from you.
