The Role
Sources pre-owned vehicle inventory by responding to Kelley Blue Book leads, contacting prospects, scheduling appraisal appointments, managing follow-ups, and supporting equity mining and service drive acquisition campaigns. The role maintains CRM records, meets daily communication goals, educates customers on vehicle buying and market values, and provides customer service while coordinating with dealership management.
Summary Generated by Built In
Join Our Growing Team!
We are seeking a highly motivated and customer-focused KBB/BDC Acquisition Associate to help drive vehicle acquisitions and support our dealership growth. This position plays a critical role in sourcing quality pre-owned inventory by working with customers interested in selling or trading their vehicles through Kelley Blue Book Instant Cash Offer leads, internet inquiries, phone calls, and equity mining opportunities.
If you thrive in a fast-paced environment, enjoy building customer relationships, and have a passion for the automotive industry, we'd like to meet you.
Responsibilities
- Respond promptly to Kelley Blue Book (KBB) Instant Cash Offer leads.
- Contact customers via phone, text, and email to schedule vehicle appraisal appointments.
- Manage inbound and outbound customer communications.
- Follow up consistently with prospects to maximize appointment show rates.
- Work closely with the Used Car Manager and Sales Management team to acquire inventory.
- Educate customers on the dealership's vehicle buying process and current market values.
- Maintain accurate customer records and activity within the CRM.
- Execute daily call, text, and email objectives.
- Generate traffic for vehicle acquisition appointments.
- Assist with equity mining campaigns and service drive acquisition opportunities.
- Deliver exceptional customer service throughout the entire acquisition process.
Qualifications
- Previous BDC, sales, customer service, or call center experience preferred.
- Automotive dealership experience is a plus.
- Strong communication and interpersonal skills.
- Self-motivated with a positive attitude and strong work ethic.
- Comfortable making outbound phone calls and handling objections.
- Ability to multitask and work in a fast-paced environment.
- Strong computer and CRM skills.
- Professional appearance and demeanor.
- Valid driver's license and acceptable driving record.
Skills Required
- Strong communication and interpersonal skills
- Self-motivated with a positive attitude and strong work ethic
- Ability to make outbound phone calls and handle objections
- Ability to multitask in a fast-paced environment
- Strong computer and CRM skills
- Professional appearance and demeanor
- Valid driver's license and acceptable driving record
- Previous BDC, sales, customer service, or call center experience
- Automotive dealership experience
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The Company
What We Do
Peter Boulware Toyota of Columbia is a Toyota dealership in West Columbia, South Carolina, serving drivers across the Columbia metropolitan area and nearby communities. It sells new and pre-owned Toyota vehicles, offers financing and leasing assistance, and operates a service and parts center for maintenance and repairs. The dealership emphasizes transparent pricing, customer care, warranties, and community involvement throughout the region.
