Mindshare is a global media agency network dedicated to forging a competitive marketing advantage for businesses and their brands. 116 offices in 86 countries - opportunities at any stage in your career, anywhere in the world. Mindshare is part of GroupM, which oversees the media investment management sector for WPP, the world’s leading communications services group.
Our role in this world is to help clients grow their business and to become their lead business partner and we achieve this through a culture of original thinking driven by speed, teamwork and provocation
Job Description
Media Planners at Mindshare are part psychologists, part scientists, part artists, part entrepreneurs, and part politicians. We strategize how brands should communicate with people across the myriad of media channels, and how to do that differently from every other brand.
Responsibilities include:
· Prepare and present planning documents and POVs internally and to the client
· Help manage day to day and on-going projects
· Further develop your understanding of media planning concepts and process
· Research market trends in emerging media and content development
· Work with our partners to ensure that the idea is strategically relevant and commercially viable
· Work with various departments (e.g. Trading) to obtain buy in and appropriate resources to develop the proposed recommendation
· Participate in ideation sessions
· Develop industry experience and knowledge and actively attend all training and industry presentations
· Project manage – establish a work plan for each deliverable and direct and define for the team key task assignments and partner and client liaison
· Continue to develop presentation writing skills
· Ensure team communications are delivered in a timely manner to all participating members
· Develop poise and confidence to represent Mindshare Canada and handle client meetings
· Ongoing investigation of new media and technology
QualificationsDesired Skills & Experience
· 1 year of agency experience - basic understanding of media planning across various channels including digital & social; IAT (inter-agency team) structure is a plus
· Creativity in making recommendations/problem solving
· Accurate and detail oriented
· Exhibit time management skills and the ability to multi task, manage concurrent projects and work successfully under pressure
· Ability to interact with all levels of staff and to supervise more junior members of the agency
· Strong quantitative and analytical skills
· Solid communication skills
· Proficiency with Microsoft Excel, Word, and PowerPoint; Media Tools knowledge is an asset
· Resourceful and self-motivated
· Curiosity and grit
Additional InformationRead more up on us at: www.mindshareintheloop.com
Mindshare encourages applications from all qualified candidates and accommodates persons with disabilities. If you need accommodation at any stage of the application process, or would like more information, please call 416 987 5100.
We are committed to creating a diverse environment and are proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
Skills Required
- At least 1 year of agency experience
- Basic understanding of media planning across digital and social channels
- Creativity in recommendations and problem solving
- Accuracy and attention to detail
- Time management and ability to multitask across concurrent projects
- Ability to work successfully under pressure
- Ability to interact with all levels of staff and supervise junior agency members
- Strong quantitative and analytical skills
- Solid communication skills
- Proficiency with Microsoft Excel, Word, and PowerPoint
- Media Tools knowledge
- Resourcefulness and self-motivation
- Curiosity and grit
What We Do
Mindshare is a media services company that accelerates Good Growth for its clients in the age of transformation. Good Growth is business growth that is enduring and sustainable whilst also helping to shape society and the world for the better. We accelerate Good Growth for our clients by using Precisely Human Intelligence that combines data science and behavioural science to understand consumers and their motivations better and we act on that intelligence through the intentional use of media, connecting brands with consumers around their shared values. We were the first purpose built company created by WPP and today our 10,000 people operate in 116 offices in 86 countries, helping to drive Good Growth for our clients, our people, the industry and the world.








