Junior Marketing Manager

Posted 3 Days Ago
Be an Early Applicant
Norwood, MA, USA
In-Office
Junior
Automotive
The Role
Creates and coordinates dealership marketing content across social media, websites, email, and community channels. Responsibilities include photography, video, content calendars, customer engagement, AI-assisted content development, SEO content organization, campaign support, and performance tracking. The role requires collaboration with sales, service, and management teams, careful review of public-facing materials, protection of customer information, and reliable project follow-through.
Summary Generated by Built In

Junior Marketing Manager

About the role

We’re looking for a creative, organized person who is comfortable with social media and knows how to use AI to work more efficiently. This is a hands-on dealership marketing role for someone with limited professional experience who wants to learn the business and grow into greater responsibility.

You’ll help bring our vehicles, people, and customer experience to life online. You don’t need years of experience managing a marketing department. We’re looking for initiative, good judgment, strong follow-through, and a willingness to learn.

Responsibilities

  • Create social media content, including photos, short videos, reels, stories, and posts
  • Capture vehicle walkarounds, employee features, dealership events, and customer stories with appropriate permission
  • Maintain a content calendar and coordinate with sales, service, and management to highlight relevant vehicles, offers, and dealership news
  • Monitor comments and messages, respond professionally, and connect customer inquiries with the appropriate team
  • Assist with website updates, email campaigns, promotions, and community marketing
  • Use AI tools to brainstorm ideas, draft captions, repurpose content, organize projects, and reduce time spent on repetitive tasks
  • Review AI-generated work for accuracy and brand consistency, protect customer information, and obtain approval for pricing, offers, and promotional claims
  • Track engagement, website traffic, and inquiries to understand what’s working and recommend improvements
  • Keep marketing materials organized and follow projects through to completion

What we’re looking for

  • A working knowledge of Facebook, Instagram, TikTok, and current social media format
  • Basic photography and video skills, including shooting on a smartphone and making simple edits
  • Familiarity with tools such as ChatGPT, Canva, or CapCut, and an interest in learning new technology
  • Strong writing skills, attention to detail, and good judgment about public-facing content
  • Comfort working with different departments and taking initiative to find content opportunities
  • The ability to write and organize SEO content that helps our sites stay relevant.
  • Organization, reliability, and the ability to manage several small projects at once
  • A positive response to feedback and a genuine desire to develop professionally

Experience and qualifications

Previous dealership experience is not required. Personal projects, internships, freelance work, volunteer experience, and social media accounts you’ve helped manage all count. 

Growth opportunity

This position begins with hands-on content creation and day-to-day marketing execution. As you demonstrate your skills and learn the business, the role can expand into campaign planning, performance reporting and broader marketing management.

Skills Required

  • Working knowledge of Facebook, Instagram, TikTok, and current social media formats
  • Basic photography and video skills, including smartphone shooting and simple editing
  • Familiarity with ChatGPT, Canva, CapCut, or similar tools
  • Strong writing skills and attention to detail
  • Good judgment regarding public-facing content and customer information
  • Ability to collaborate across departments and take initiative
  • Ability to write and organize SEO content
  • Organization, reliability, and ability to manage multiple small projects
  • Willingness to learn and respond positively to feedback
  • Previous dealership experience
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The Company
HQ: Norwood, MA
125 Employees
Year Founded: 1954

What We Do

Jack Madden Ford Sales Inc is a Ford dealership based in Norwood, MA, specializing in new and used vehicles, including commercial trucks. Established in 1954, the company provides a comprehensive range of automotive services, including vehicle maintenance, parts, financing, and leasing, serving the greater Boston area with a commitment to quality and dependable service.

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