Welcome to MFour
At MFour, we’re transforming how businesses understand consumers in an increasingly complex, AI-driven world. Founded in 2011, we are a leading consumer intelligence platform delivering validated, connected, and opt-in data that powers smarter, faster decision-making.
What sets us apart is our ability to connect what consumers say with what they actually do. Through our proprietary platform, MFour Studio™ and our flagship app Surveys On The Go®, we combine survey data with real-world behaviors, creating a complete, accurate view of the consumer journey.
We’re also shaping the future of research through innovations like DANI™, our AI-powered assistant that enables teams to quickly analyze data, uncover insights, and take action with confidence.
Built on our Fair Trade Data® model, everything we do is grounded in transparency, privacy, and trust. Today, we partner with leading global brands like Google, Microsoft, and Disney to eliminate blind spots and drive better business decisions.
At our core, we believe better data leads to better outcomes!
Your Journey to Success
You'll join MFour's Sales team, sitting at the intersection of AI and market research. MFour has grown at a 25% CAGR over the last two years and sells to the "Who's Who" of the Fortune 500 and big advertising. As our Senior Sales Executives scale won accounts, renewals, upsell, cross-sell, and net-new logos, they need a protege who can absorb everything they do and multiply their impact. That's where you come in.
This isn't a traditional SDR role focused solely on booking meetings. You'll be the right hand to a Senior Sales Executive who acts as both hunter and farmer, learning both sides of the craft across outbound prospecting and account management. As you mature, you'll handle smaller accounts independently and own key activities on larger ones. After 12 months, you'll become eligible to earn commission on top of your base as you transition into closing your own deals and building your own book of business.
Your Mission
In this role, you'll shadow and support a seasoned Senior Sales Executive who will strengthen your SaaS selling foundation while preparing you for full-cycle responsibilities. You will:
- Partner with your Senior Sales Executive across the full account lifecycle, from outbound prospecting through renewal, upsell, and cross-sell of existing accounts
- Partner with your Senior Sales Executive on outbound prospecting, targeted outreach, and pipeline generation for net-new opportunities
- Support account management activities on existing accounts, including account penetration efforts that drive stickiness at renewal
- Qualify opportunities and create momentum for SaaS sales cycles
- Deliver compelling messaging to mid-market and Fortune 500 brands
- Execute structured call, email, and LinkedIn cadences
- Learn how AI is transforming market research and translate that story into client value
- Collaborate with other leaders across the sales org to refine conversion strategies
- Progressively take ownership of smaller accounts and key activities on larger accounts as you earn that trust
- Strengthen your SaaS sales acumen through ongoing coaching, training, and immersion in our platform
- Demonstrate performance and consistency across a structured evaluation framework
You'll get exposure to real selling, not just booking meetings, setting you up for success as you transition into the MFour family as a full-cycle seller.
What Sets You Apart
We're not looking for someone who has already been the top seller somewhere else. We're looking for someone we believe will grow into that with us. The ideal candidate brings:
- A BA or equivalent experience (required)
- Confidence communicating with decision makers via phone, email, and social
- The ability to manage volume, objection handling, and pipeline creation
- A desire to learn full-cycle sales and move into a closing role
- Comfort with structured goals, metrics, and performance accountability
- A growth mindset and coachability
- Willingness to travel less than 10% of the time
- Must be 18 years of age or older
Preferred Skills
These are beneficial but not strictly required, because not all great salespeople begin in sales:
- 2-5 years of selling or related experience
- Genuine curiosity about AI, market research, and how the two are reshaping how Fortune 500 brands make decisions
- Familiarity with SaaS sales cadences across call, email, and LinkedIn
Why Join Us?
We're invested in a clear path forward for you. Year one: you learn the business, the market, the platform, and the craft of selling alongside someone who has already mastered it. Year two and beyond: you're closing your own deals, growing your own book, and eventually mentoring the next inside rep who joins to support you.
If that pathway resonates, we'd love to meet you.
In return for your dedication, we offer:
- Base salary of $120,000
- Commission eligibility after 12 months
- Hands-on coaching, training, and mentorship from Senior Sales Executives
- A clear, structured pathway into full-cycle account management at a fast-growing AI and market research company
- Open space concept & team-focused atmosphere
- Company-wide celebrations
- Team bonding events and happy hours
** At this time, MFour is unable to provide visa sponsorship or transfer sponsorship for employment.
Skills Required
- BA or equivalent experience
- Confidence communicating with decision makers via phone, email, and social
- Ability to manage volume, objection handling, and pipeline creation
- Desire to learn full-cycle sales and transition into a closing role
- Comfort with structured goals, metrics, and performance accountability
- Growth mindset and coachability
- Willingness to travel less than 10% of the time
- Must be 18 years of age or older
- 2-5 years of selling or related experience
- Curiosity about AI and market research
- Familiarity with SaaS sales cadences across call, email, and LinkedIn
MFour Data Research Compensation & Benefits Highlights
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Strong & Reliable Incentives — Sales compensation is described as comparatively competitive with clear OTE structures for quota‑carrying roles. Posted ranges for sales titles align with this strength, indicating meaningful variable pay opportunity.
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Healthcare Strength — The package includes medical, dental, vision, and life insurance alongside free, unlimited mental‑health support. This breadth signals solid core coverage and accessible wellbeing resources.
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Leave & Time Off Breadth — An unlimited PTO policy is part of the offering. This provides broad time‑off eligibility on paper across roles.
MFour Data Research Insights
What We Do
MFour turns consumer behavior into a competitive advantage. We operate the largest opt-in, first-party consumer panel in the U.S., tracking 4B+ monthly signals across location, apps, web, receipts, and AI conversations. Our platform, powered by DANI™, delivers instant insights to the world's biggest brands, from Google to Walmart to Disney. We're building the future of market research, and we're just getting started!
Why Work With Us
MFour is redefining how the world understands consumers by tracking the full journey from ChatGPT search to in-store purchase. We move fast, trust our people, and are building something that's never been built before. If you want to grow, build, and actually matter, MFour is it!
MFour Data Research Offices
Hybrid Workspace
Employees engage in a combination of remote and on-site work.