The Role
About the Company
e.l.f. Beauty, Inc. stands with every eye, lip, face and paw. Our deep commitment to clean, cruelty free beauty at an incredible value has fueled the success of our flagship brand e.l.f. Cosmetics since 2004 and driven our portfolio expansion. Today, our multi-brand portfolio includes e.l.f. Cosmetics, e.l.f. SKIN, pioneering clean beauty brand Well People, Keys Soulcare, a groundbreaking lifestyle beauty brand created with Alicia Keys and Naturium, high-performance, biocompatible, clinically-effective and accessible skincare.
In our Fiscal year 24, we had net sales of $1 Billion and our business performance has been nothing short of extraordinary with 24 consecutive quarters of net sales growth. We are the #2 mass cosmetics brand in the US and are the fastest growing mass cosmetics brand among the top 5. Our total compensation philosophy offers every full-time new hire competitive pay and benefits, bonus eligibility (200% of target over the last four fiscal years), equity, flexible time off, year-round half-day Fridays, and a hybrid 3 day in office, 2 day at home work environment. We believe the combination of our unique culture, total compensation, workplace flexibility and care for the team is unmatched across not just beauty but any industry.
Visit our Career Page to learn more about our team: https://www.elfbeauty.com/work-with-us
Keys Soulcare is a lifestyle beauty brand founded by artist, producer, entrepreneur, and New York Times best-selling author Alicia Keys. Inspired by Alicia’s own skincare journey and her passion for radiating light from within, Keys Soulcare goes beyond the surface—championing beauty that’s deeply rooted in ritual, self-care, and intentional living.
Our dermatologist-developed, clean, and cruelty-free products are designed to nurture the skin and the soul. With an inclusive spirit, an authentic voice, and a purpose-driven mission, we aim to redefine beauty as a source of connection, empowerment, and self-love. Discover more at www.keyssoulcare.com.
Job Summary
Are you passionate about beauty, culture, and purpose-driven branding? As the Brand Marketing Intern at Keys Soulcare, you’ll become an integral part of a team that’s building a brand with meaning. This is a dynamic, hands-on role offering exposure to all facets of brand marketing - from campaign strategy and sampling initiatives to event execution and retail support. If you're a creative thinker, a proactive doer, and a true beauty enthusiast eager to learn and grow in a fast-paced environment, we want to hear from you!
Key Responsibilities:
• Sampling Campaigns: Help bring our products to life through strategic sampling efforts. You’ll lead the execution of sampling campaigns—from identifying target audiences and crafting compelling messaging to tracking performance and analyzing results for future improvement.
• Cultural Integration: Own the cultural moments calendar for Keys Soulcare. You’ll play a key role in weaving the brand authentically into key celebrations like International Women’s Month, Black History Month, Pride, and more.
• Event Support: Collaborate with our experiential marketing team to coordinate and execute unforgettable, on-brand events. You’ll assist in managing logistics, timelines, creative assets, and cross-functional communications.
• Internal Brand Communications: Lead the development of a monthly internal newsletter that keeps our team connected and inspired—highlighting recent wins, exciting brand activations, and the latest from Alicia Keys’ world.
• Retail Sales Support: Partner with our field sales teams (Ulta and Sephora Canada) to provide in-store support through sourcing samples, gift-with-purchase items (GWPs), branded swag, and more.
• Competitive & Market Research: Stay close to the evolving beauty landscape—especially clean and celebrity beauty. You’ll monitor trends and competitive activity, providing actionable insights and recommendations for the marketing, digital, and social teams.
• General Support: Jump in on key marketing initiatives, reporting, and presentations. No task is too small—your contributions will help shape the success of the brand.
Qualifications
• Currently pursuing a degree in Marketing, Business, or a related field.
• A true passion for the beauty industry, especially clean and purpose-driven brands.
• Eagerness to learn, take initiative, and think creatively.
• Excellent written and verbal communication skills.
• Strong organizational and time-management abilities.
• Highly detail-oriented with the ability to juggle multiple priorities.
• Fast learner and critical thinker with strong problem-solving skills.
• Collaborative team player who’s also confident working independently.
• Experience or familiarity with Microsoft Office, especially Excel and PowerPoint.
• Comfortable working in a fast-paced, ever-evolving environment.
Why Keys Soulcare?
This is more than just an internship - it’s a chance to be part of a mission-led brand that’s redefining beauty and empowering consumers through ritual and intention. You’ll gain invaluable hands-on experience, mentorship from seasoned marketers, and the opportunity to contribute meaningfully to a brand with heart, soul, and purpose.
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The Company
What We Do
e.l.f. Beauty, Inc. stands with every eye, lip, face and paw. Celebrating the beauty of every eye, lip and face is fundamental to our DNA. It’s in our name and inspires us as a company. We are committed to creating a culture internally – and in the world around us – where all individuals are encouraged to express their truest selves, are empowered to succeed and where we do the right thing for people, the planet and animals. Our deep commitment to inclusive, accessible, cruelty-free beauty has fueled the success of the e.l.f. Cosmetics brand online and at retail since 2004. With the 2020 acquisition of the pioneering clean-beauty brand W3LL People, and the new lifestyle beauty brand Keys Soulcare created with Alicia Keys, we continue to strategically expand our portfolio with brands that support our purpose and values. Our brands are widely available online, and at leading beauty, mass-market, and natural specialty retailers.
