Integrated Producer, Social

Posted Yesterday
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New York, NY, USA
In-Office
51K-74K Annually
Mid level
Agency • Digital Media
The Role
Own day-to-day social production across multiple brands, managing content workflows, schedules, feedback, creator relationships, contracts, rights, budgets, asset libraries, and production logistics. Traffic assets among creative, strategy, brand stakeholders, and external creators while ensuring deliverables meet deadlines, quality standards, and platform specifications. Coordinate local photo and video shoots, identify pipeline bottlenecks, and resolve production issues in real time.
Summary Generated by Built In

Who We Are:

At M Booth, we produce award-winning, culturally-resonant, and buzz-worthy campaigns that move key audiences to action. 

We are relentlessly passionate about our clients and their business, whether that means developing scrappy campaigns and content that breaks through, maximizing earned to reach key audiences, leading in digital innovation, or unleashing insights that unlock ideas that win in the marketplace. And we have a bold belief that our work can and should contribute to an equitable world.

Our agency was born 40 years ago with entrepreneurial roots, a people-first culture, and a passion for creativity and innovation. As we look to the future we believe Only the Bold will make a lasting impact and change. From culture to creative, in today’s world BOLD moves everything we do.

M Booth has an immediate opportunity for an Integrated Producer, Social to join our growing Creative team. A few things to know before applying:

 A few things to know before applying:

  1. Team is everything. We pride ourselves on being egoless (or close to it). If you like being part of a supportive and selfless group of people, there’s a good chance you’ll be a fit.
  2. Intellectual curiosity is rewarded. If you love to read, consume media, tinker and make cool things, we’d love to chat.
  3. We take our jobs very seriously, but we do not take ourselves very seriously. If you don’t have a sense of humor, don’t apply.

 
Position Overview

Title: Integrated Producer, Social | Reports to: VP GM, Creative Director

About the Role

M Booth has an immediate opportunity for an Integrated Producer, Social to join our growing Creative team. We are looking for a mid-level, socially fluent Integrated Producer to own day-to-day social production across a portfolio of brands.  

This is a high-volume, fast-moving role for someone who can traffic assets across multiple workstreams at once, keep feedback and edits flowing between the creative team, strategy, and external creators, and bring a sharp eye to everything that ships. You will manage a roster of makers/creators—including their contracts, rights, and budgets—making sure every asset lands on time and on spec.  

What You'll Do

  • Own the day-to-day social production process across multiple brands, managing scheduling and workflow to keep high-volume content moving through the pipeline
  • Partner closely with dedicated Project Managers to align production intake with sprint priorities, weekly points capacity, and client status boards
  • Traffic social assets across internal creative/strategy teams, brand stakeholders, and external creators/makers — ensuring every asset is routed, reviewed, and delivered on spec and on time
  • Collect, synthesize, and distribute creative feedback between brand/strategy stakeholders, Project Managers, and the creative team, translating notes into clear, actionable direction
  • Review social content with a sharp creative eye, providing thoughtful, constructive feedback directly to makers/creators to elevate quality and platform fit
  • Build, organize, and manage a roster of social creators and makers, including outreach, onboarding, and day-to-day relationship management
  • Own contract execution and tracking for all creators/makers on the roster, partnering with legal/finance as needed to keep agreements current and compliant
  • Manage budget tracking across the creator/maker roster and broader social production, flagging overages and reconciling spend against project budgets
  • Partner directly with the creative and strategy teams to align on briefs, timelines, and deliverable specs, ensuring social assets are produced and delivered on time and to spec
  • Maintain organized asset libraries, project trackers, and status reports across brands, keeping stakeholders informed at every stage of production
  • Proactively identify bottlenecks in the content pipeline and problem-solve in real time to keep high-volume social production on track

What You'll Do

Support a Portfolio of Social Accounts

  • Own the day-to-day social production process across a portfolio of up brands, managing scheduling and workflow to keep high-volume content moving through the pipeline
  • Partner directly with the creative and strategy teams to align on briefs, timelines, and deliverable specs, ensuring social assets are produced and delivered on time and to spec
  • Traffic social assets across internal creative/strategy teams, brand stakeholders, and external creators/makers — ensuring every asset is routed, reviewed, and delivered on spec and on time
  • Manage creative feedback cycles between brand/strategy stakeholders and the creative team, translating notes into clear, actionable direction
  • Maintain organized asset libraries, project trackers, and status reports across brands, keeping stakeholders informed at every stage of production
  • Proactively identify bottlenecks in the content pipeline and problem-solve in real time to keep high-volume social production on track

Manage a Creator/Maker production process 

  • Build, organize, and manage a roster of social creators and makers, including outreach, onboarding, and day-to-day relationship management
  • Own contract execution and tracking for all creators/makers on the roster, partnering with legal/finance as needed to keep agreements current and compliant
  • Review social content with a sharp creative eye, providing thoughtful, constructive feedback directly to makers/creators to elevate quality and platform fit
  • Manage budget tracking across the creator/maker roster and broader social production, flagging overages and reconciling spend against project budgets

Local Video/Photo Shoot Production Logistics

  • Source and book locations, stylists, videographers, etc.
  • Manage budgets for content shoots
  • Manage contracts and payment for vendors
  • Schedule and assure project flow for preproduction, day-of logistics and postproduction

What We're Looking For

  • 3 - 5 years of experience in social media production, content operations, or integrated production, ideally across multiple brands or accounts
  • Proven ability to manage high-volume content pipelines without sacrificing quality or attention to detail
  • Located within commuting distance to NYC
  • Strong organizational skills; comfortable prioritizing and trafficking assets across multiple brands and workstreams at once
  • A sharp eye for social creative, with the ability to give clear, constructive feedback to creators/makers and the internal creative team
  • Experience managing creator, influencer, or maker rosters, including contracting, budget tracking, and relationship management; across platforms like TikTok, Instagram, and YouTube
  • Solid communicator who can identify production bottlenecks in the content pipeline and problem-solve in real time alongside the Project Manager to keep production on track
  • Comfortable partnering directly with creative and strategy teams to keep deliverables on time and on spec; familiarity with organic and paid social workflows and platform specs/requirements

Nice to Have

  • Basic video editing or content trafficking skills in Premiere Pro, CapCut, or similar tools
  • An understanding of AI platforms and their use within creative executions
  • Experience with Monday.com or other project management tools (Asana, Notion, or similar)

What We’ll Bring:

Here are a few highlights of the benefits we offer at M Booth:

  • A workplace that’s alive with courage, ideas, respect and humanity
  • Professional growth and development programs to help advance your career
  • Comprehensive health care and wellness plans for your entire family
  • A 401(k) Savings Plan and Flexible Spending Accounts
  • Paid holidays, Unlimited Paid Time Off (Personal, Sick, Vacation), and Summer Fridays
  • Additional Perks: Family Leave, Well-Being Programs, and Commuter Benefits
  • SALARY $51,000 - 74,000

BASED IN OUR NY OFFICE

Our Flexible Work Policy: 

We believe that our best work happens in a hybrid working environment. If you are in the NYC (or commutable surrounding distance) hub we want to see you in person 2 days a week. That could mean in our office, in our client's office, on the road with them or attending an industry event.

M Booth & Associates is an equal opportunity employer. All candidates will be considered for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.


Skills Required

  • 3–5 years of experience in social media production, content operations, or integrated production
  • Located within commuting distance to New York City
  • Ability to manage high-volume content pipelines while maintaining quality and attention to detail
  • Strong organizational skills and ability to prioritize and traffic assets across multiple brands and workstreams
  • Ability to provide clear, constructive feedback on social creative
  • Experience managing creator, influencer, or maker rosters, including contracting, budget tracking, and relationship management
  • Experience with TikTok, Instagram, and YouTube workflows
  • Strong communication and production bottleneck problem-solving skills
  • Experience partnering with creative and strategy teams to deliver work on time and to specification
  • Familiarity with organic and paid social workflows and platform requirements
  • Basic video editing or content trafficking skills using Premiere Pro, CapCut, or similar tools
  • Understanding of AI platforms and their use in creative executions
  • Experience with Monday.com, Asana, Notion, or similar project management tools
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The Company
HQ: New York, New York
357 Employees
Year Founded: 1984

What We Do

Our agency was born 40 years ago with entrepreneurial roots, a people first culture, and a passion for creativity and innovation. As we look to the future we believe Only the Bold will make lasting impact and change. From culture to creative, today bold moves everything we do. M Booth is a creative agency that produces award-winning, culturally-competent campaigns that change perceptions of key stakeholders and behaviors of consumers. We are relentlessly passionate about our clients and their business, whether that means leading in digital innovation, developing breakthrough campaigns and content, reaching more people through earned, or unleashing insights that unlock ideas that win in the marketplace. We have a #makeshifthappen mindset and believe our work can and should contribute to an equitable world. The industry has noticed. We have been awarded PRovoke Creative Agency of the year 2023, A Campaign Best Agency 2023, and a Best Place to Work year after year from AdWeek, PRWeek and PRovoke.

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