Integrated Marketing Manager

Please Note: This is a Utah-based hybrid position which will require some regular in-office days each week.

Essential Job Duties

As an Integrated Marketing Manager, you’ll own the project management of the campaign and contribute to the ideation, planning, and execution of integrated campaigns. These campaigns help us achieve our marketing and company-wide goals. You’ll work with your team members and others to create and execute effective omni-channel campaigns consistent with BambooHR branding standards and guidelines. You’ll be a member of the Integrated Marketing team in the Demand Generation division and you’ll report directly to the leader of Integrated Marketing. 

This role involves frequent collaboration with a number of teams, most notably product marketing and creative, but also including corporate marketing, customer marketing, sales, and customer service. Your work will directly impact these teams and other individuals, so it is important that you have strong communication skills, a firm understanding of digital marketing channels and objectives, and the ability to manage multi-step projects involving multiple stakeholders and contributors. You’ll need to be great at building relationships, focused on KPIs and be very results-driven.

You’ll be responsible for:

• Campaign Driving - Owning campaign briefs, media plans, and creative requests. Overseeing kickoff, delivery, and launch of content and creative assets. Working with team members and channel managers to optimize for best performance and consistent, repeatable results.
• Campaign Reporting - Tracking and measuring campaign performance across all placements, and presenting campaign results in a dashboard/deck and/or group setting.
• Relationship Building - Establishing and maintaining strong relationships with stakeholders and channel partners to ensure campaign buy-in across marketing. Facilitating great communication and collaboration across all marketing teams.
• Knowledge & Expertise - Staying informed and on top of marketing trends that drive success in branding, demand generation, and customer success. Being a reliable resource for the team and stakeholders.

What You Need to Get the Job Done

• Solid experience in managing campaigns and projects that integrate various channels, overseeing timelines, resources, and budgets
• Strong communication and organization skills with ability to build relationships with stakeholders
• Proficiency in digital marketing tools and channels.
• Experience in creating media plans for internal and external channels.
• Ability to develop an understanding of the customer journey: from awareness to engagement to conversion
• Ability to work with channel managers and creative team members to implement tests that optimize campaign assets and improve performance.
• Data Analysis skills to measure campaign performance using Google Analytics, Tableau and/or Salesforce.
• 4-year degree in marketing or digital marketing preferred

What Will Make Us REALLY Love You 

• Proactive - The ability to own your work and work autonomously 
• Problem solver - Anyone can find a problem. We need people who want to solve them.
• Previous campaign management experience for digital channels

What You'll Love About Us

• Great Company Culture. We’ve been recognized by multiple organizations like Inc, Salt Lake Tribune, Glassdoor,  & Comparably for our great workplace culture.
• Make an Impact. We care about your individuality by giving you freedom to grow and create within the company, regardless of your position.
• Rest and Relaxation. 4 weeks paid time off, 11 paid holidays, and we pay you to go on vacation (ask us about this)!
• Health Benefits. Medical with HSA and FSA options, dental, and vision.
• Prepare for the Future. 401(k) with a generous company match, access to a personal financial planner, and both legal and life insurance.
• Financial Peace University. We pay for a one year subscription and you walk away with financial savvy and a bonus.
• Give back.  Get paid to give your time to the community: ask us about this!
• Educational Benefits. Whether you are a previous student, or currently enrolled in higher education, we can help cover some of those expenses.
• Amazing Office Amenities. We’ve got incredible benefits at our Draper headquarters including a full size gym, pickleball courts, a great office cafe, and free fountain drinks! Ask us more about our office!
• In-Person Onboarding! All new hires get to experience our in-person onboarding class, Bamboo Beginnings, at our Draper, UT headquarters! Ask us more about Bamboo Beginnings!
• Flexible Work Models. In-office, work-from-home, or hybrid, depending on position and location.