Integrated Marketing Manager I

Posted 5 Days Ago
Be an Early Applicant
New York, NY, USA
In-Office
132K-147K Annually
Senior level
Logistics • Transportation • 3PL: Third Party Logistics
We reimagine the way the world moves for the better.
The Role
Lead integrated brand and marketing campaigns for Uber and Uber Eats, managing campaign strategy, creative and media agencies, media planning, measurement, budgets, and cross-functional execution. Partner with Data Science, Communications, Operations, Finance, and Marketing teams to deliver growth-focused campaigns, analyze performance, develop insights, and ensure campaigns launch on time and remain on budget.
Summary Generated by Built In

About the role

We’re looking for a passionate Integrated Marketing Manager to manage and run a range of brand and marketing campaigns across Uber and Uber Eats. In this role you will manage creative & media agencies to deliver world-class integrated marketing plans and campaigns that not only create brand impact, but also drive growth for Uber’s various products and brands. You will report directly to the Head of Integrated Marketing and will work collaboratively with cross-functional partners across the organization, including Comms, Media, Data Science, Performance Marketing and more. This is a unique opportunity to join an exceptional team in a fast-paced and rewarding environment. 

What you’ll do 

  • Campaigns Strategy & Execution: Lead the strategy behind each campaign, ensuring strong briefs and clear process.  Oversee the development of each campaign, pushing to ensure work reaches the highest caliber.  Clear roadblocks and solve problems, ensuring the pace of work is maintained and campaigns launch on time.
  • Agency & Creative Management: Work directly with multiple agencies, internal creative, production, business affairs, and communications to build break-through, consumer-centric work.
  • Media Planning: Partner with our internal media team to evaluate and build efficient and effective media plans through our Media agency.
  • Measurement: Work with Data Science, Research & Insights, and Media teams to define the measurement strategy and approach for campaigns. Review campaign performance, identify learnings, build actionable insights and socialize results to ensure continuous improvement.
  • Business Integration: Serve as a strategic partner to the Operations teams, helping to bring a brand/consumer lens to key business discussions while ensuring that campaigns are driving business priorities and growth.
  • Budget Management: Oversee a significant marketing/media budget for each IMC.  Work closely with Marketing Ops and Finance on an ongoing basis to ensure forecasts are accurate and work is on budget.

Basic Qualifications 

  • 5+ years of consumer marketing, brand marketing, or related experience with recognized/leading brand
  • Bachelor's degree in Marketing, Business or similar, and a demonstrated ability in quantitative fields

Preferred Qualifications 

  • Proven track record of delivering successful and breakthrough work, with a high bar for quality, productivity, and delivering results
  • Experience leading end-to-end execution of large scale, 360 marketing campaigns with proven ability to develop a robust G2M plans
  • Experience working directly with and managing external creative and media agencies
  • Consumer obsessed, with a drive to continuously learn more about our core consumers, identify how our products meet their needs, and understand how to most effectively share our brand message with them.
  • Strong data and analytical skills. Experience in data-led decision making; you should be able to interpret extensive data and identify the opportunities for growth and optimization.
  • Excellent written and verbal communication skills.  Must be comfortable presenting and sharing work with executive leadership.
  • Collaboration and the ability to work with a large number of teams across multiple countries, time-zones, backgrounds and functions.
  • Excellent organizational skills to juggle many tasks without losing sight of the highest priority items and a desire to create and build new processes to enable organizational efficiencies.
  • A hard-working, thorough, organized, and motivated self-starter, constantly striving to improve their skills and look for ways to contribute to the team. Thrives on challenges and can stay calm in complicated/complex situations.
Responsibilities

For New York City, NY-based roles: The base salary range for this role is USD $132,000 per year - USD $147,000 per year.

You will be eligible to participate in Uber's bonus program, and may be offered an equity award & other types of comp. All full-time employees are eligible to participate in a 401(k) plan. You will also be eligible for various benefits.

About Us

Ready to Ride?

This isn't the kind of place where you follow a playbook — it's where you help write one. If you're driven by impact, energized by challenge, and ready to shape how the world moves — we'd love to hear from you.

You may be eligible for bonuses, equity, and other compensation, as well as a range of benefits. Explore our benefits.

Offices remain key to collaboration and Uber's culture. Unless approved for full remote work, employees must spend at least 50% of their time in-office. Some roles, like those at greenlight hubs, require full-time in-office presence. Ask your Recruiter for details about this role's requirements.

Uber is proud to be an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you have a disability or special need that requires accommodation, please let us know by completing this form.

Skills Required

  • 5+ years of consumer marketing, brand marketing, or related experience with a recognized or leading brand
  • Bachelor’s degree in Marketing, Business, or a similar field
  • Demonstrated ability in quantitative fields
  • Experience delivering successful, breakthrough marketing work
  • Experience leading end-to-end execution of large-scale, 360-degree marketing campaigns
  • Ability to develop robust go-to-market plans
  • Experience managing external creative and media agencies
  • Strong data and analytical skills, including data-led decision-making
  • Excellent written and verbal communication skills, including executive presentations
  • Ability to collaborate across teams, countries, time zones, backgrounds, and functions
  • Excellent organizational and process-development skills

Uber Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Uber and has not been reviewed or approved by Uber.

  • Parental & Family Support Policies provide a minimum of fully paid parental leave for all parents and financial support for fertility, adoption, and surrogacy, with added credits to ease the transition. Programs extend to family medical leave and parenting support resources, indicating depth beyond baseline offerings.
  • Healthcare Strength Healthcare coverage is described as comprehensive across many countries, with medical, dental, vision, life, disability, and mental health benefits, plus allowances where direct plans are not available. Wellness programs and reimbursements further reinforce access to care.
  • Wellbeing & Lifestyle Benefits Monthly ride and meal credits, free office meals/snacks, fitness stipends, onsite gyms, and wellbeing reimbursements create meaningful everyday value. Home‑office stipends, travel medical coverage, and counseling support round out lifestyle-oriented perks.

Uber Insights

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The Company
HQ: San Francisco, CA
21,000 Employees
Year Founded: 2009

What We Do

We are Uber. The go-getters. The kind of people who are relentless about our mission to help people go anywhere and get anything. Movement is what we do. It’s our lifeblood. It runs through our veins. It’s what gets us out of bed each morning. It pushes us to constantly reimagine how we can move better. For you. For all the places you want to go. For all the things you want to get. For all the ways you want to earn. Across the entire world. In real-time. At the incredible speed of now.

Why Work With Us

We welcome people from all backgrounds who seek the opportunity to help build a future where everyone and everything can move independently. If you have the curiosity, passion, and collaborative spirit, work with us, and let’s move the world forward, together.

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