Insight Analyst - Marketing

Posted 3 Days Ago
Jersey City, NJ, USA
Hybrid
65K-75K Annually
Junior
Digital Media • Gaming • News + Entertainment
The Role
Analyze multi-source data to uncover trends and provide actionable insights to Marketing and Product teams. Support acquisition, conversion, and retention strategies for Sports and iGaming products, communicate findings to leaders, and improve player experience and processes.
Summary Generated by Built In

Responsibilities:

  • Partner with teams across the business to identify opportunities to grow Bally’s Interactive and improve the player experience.
  • Work closely with Marketing and Product teams to understand business priorities and translate them into meaningful analytical opportunities.
  • Analyze data from multiple sources to uncover trends, opportunities, and actionable insights.
  • Provide analysis and recommendations to help improve acquisition, conversion, and retention across Sports and iGaming products.
  • Support the NA Marketing Leadership Team with data-driven insights to inform business and marketing decisions.
  • Use creative thinking and analytical techniques to identify opportunities to improve business and product operations and the onsite player experience.
  • Explore new software, tools, and analytical techniques to enhance the quality and effectiveness of analysis.
  • Identify opportunities to improve existing processes and incorporate data more effectively into business decisions.
  • Communicate analytical findings and recommendations clearly and positively to help drive meaningful change.
  • Collaborate with colleagues to brainstorm ideas, share knowledge, and develop new approaches to solving business challenges.

 

We use Metaview, an AI-powered note-taking tool, during interviews to help capture key discussion points. The tool is used for note-taking purposes only and does not evaluate candidates or influence hiring decisions. Interview notes are used solely for recruitment purposes and are handled in accordance with applicable U.S. and Canadian privacy laws.

 

Salary: $65,000 - $75,000 USD


#LI-OP1

Qualifications Experience Preferred Proven experience in an analytical role, with strong SQL and Excel skills. Knowledge of Python or R is a plus. Self-motivated mindset and passion for solving real business problems with data. Excellent analytical and numerical skills with an interest in sports betting and iGaming. Ability to turn complex data into clear, actionable recommendations. Confident communicator with the ability to engage senior stakeholders. Proactive, adaptable, and comfortable managing multiple priorities. Collaborative team player who enjoys learning and sharing ideas. Ability to navigate complexity and help deliver best-in-class player experiences. Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.

Skills Required

  • Proven experience in an analytical role
  • Strong SQL skills
  • Strong Excel skills
  • Knowledge of Python or R
  • Self-motivated mindset and passion for solving business problems with data
  • Excellent analytical and numerical skills
  • Interest in sports betting and iGaming
  • Ability to turn complex data into clear, actionable recommendations
  • Confident communicator able to engage senior stakeholders
  • Proactive, adaptable, and comfortable managing multiple priorities
  • Collaborative team player who enjoys learning and sharing ideas
  • Ability to navigate complexity and help deliver best-in-class player experiences
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The Company
HQ: Providence, RI
1,341 Employees

What We Do

Bally’s Interactive is the digital arm of one of the world’s leading entertainment providers, with tens of millions of players across the globe and an unmatched ecosystem of products spanning across sports betting, iGaming and free-to-play. Our brands and sites include market movers and shakers like Jackpotjoy, Bally Bet, Vera&John, Virgin Casino and many more. We make our mark by embracing the diversity of our global team, challenging ourselves, and striving to make a difference for our players.

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