The Role
About Open
Present, together.
Our mission is simple: to make wellbeing accessible and inspiring for everyone, everywhere. Open is a modern studio reimagining the way people practice mindfulness. We blend music, sound, breath, and movement to create powerful shared experiences — both in-person and online. Inspired by art, culture, and design, we believe in the power of direct experience to transform lives.
Based in Venice, our growing team is diverse, ambitious, and dedicated to building the future of wellness. We’re backed by Founders Fund (Keith Rabois), Susa, LVMH (Miyuki Matsumoto), Coatue (Arielle Zuckerberg), Slow, SV Angel, Maveron, Jack Dorsey, Adrian Aoun, Ben Rubin (Houseparty), and more.
Role Description
We’re looking for an Influencer Marketing Manager to own and scale our creator partnerships from strategy to execution. This role sits at the intersection of brand, performance, and culture. You will build relationships with creators who genuinely align with our values, while driving measurable business impact and expanding Open’s subscriber base.
You’ll have full ownership of our influencer ecosystem – including paid partnerships, UGC, gifting, and long-term creator relationships. You will source and manage creators, develop scalable UGC pipelines, and build long-term partner relationships. You’ll maintain a constant pulse on new platforms, emerging creators, and cultural trends, translating what’s resonating into high-performing content and partnerships. This role will work closely with performance marketing, content, and leadership teams to ensure influencer initiatives ladder directly into monthly growth goals. You will be responsible for testing, optimizing, and scaling what works while continuously refining strategy to create a well-rounded partner program.
What You'll Do
- Own influencer marketing strategy from beginning to end – executing all influencer campaigns from sourcing, outreach, negotiations, briefing, execution, and reporting.
- Manage and scale the Open Ambassador program.
- Identify emerging creators and highly engaged micro influencers to hit monthly growth metrics.
- Optimize existing partner performance while expanding into new, untapped cohorts.
- Work with leadership and finance to ensure the program is meeting monthly channel goals for acquistion & efficiency.
- Build a diverse partner network to expand acquisition and awareness for Open app & studio.
- Collaborate cross-functionally with Content & Paid teams to build best in class partner briefs for monthly campaigns.
- Track and analyze campaign performance to identify growth opportunities.
- Keep a pulse on emerging platforms, best in class creative, and new content styles to ensure Open’s influencer program remains unique, efficient, and ahead of the latest social media trends.
What You'll Bring
- 5+ years influencer, affiliate experience driving profitable customer acquisition and managing large budgets.
- Proven success executing influencer campaigns that contribute to full-funnel performance.
- Strong written and verbal communication skills.
- Mastery in storytelling using the tools of data, insights, and calculated intuition.
- A dynamic approach to problem solving and the ability to toggle between creative and analytical mindset.
- Attention to detail and craftsmanship while also considerate of deadlines, constraints, and the big picture.
- Exceptional project management experience.
- Agile thinker who can navigate ambiguity.
- Self sufficient, proactive, motivated, and collaborative.
- Passionate about humanities, wellness, and culture.
- Experience in a fast-paced, performance-oriented environment.
Benefits
- Medical, dental, vision
- Competitive pay
- Complimentary Open classes
We welcome people from all backgrounds who want to build a future with more presence.
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The Company
What We Do
Open is a mindfulness studio for everyone. A place to come to your senses — meditation, music, breathwork and movement awaken body and mind to bring you to the present moment
