Allied Global Marketing is a leading full-service entertainment, culture, and lifestyle-marketing agency. We build strategic campaigns for a diverse range of clients that connect audiences with experiences they love. Our team of experts captures the unique energy of each project with customized strategies that deliver on-target messaging and drive bottom-line results. An integrated approach is supported by our on-the-ground network of 24 offices and over 500 colleagues across the globe, providing resources and relationships that our partners and clients know and trust.
Allied Global Marketing is hiring an Influencer Marketing Manager for African-American Marketing.
The Influencer Marketing Manager for African-American Marketing is responsible for managing the day-to-day operations of the division as well as supporting and participating in the business development process. This role requires leadership, creativity, attention to detail and strategic thinking. A deep understanding of the African-American market, entertainment and the culture, the manager provides strategic counsel and guides the field teams.
The Ideal Candidate:
- An innovative leader who thrives on growth and is hands-on
- Works effectively in a fast-paced environment
- Delegates, manages and picks up work as needed
- Dynamic personality and impeccable communication skills
Essential Duties and Responsibilities:
- Support Allied's Moxy division day-to-day operations, including managing the team and ensuring flawless client work
- Develop marketing campaigns and strategies for local, domestic, and global clients
- Lead the development and execution of social media influencer marketing campaigns including sourcing, outreach, and contract negotiations.
- Serve as account lead for select clients
- Organize client campaign kickoff meetings, sets reporting guidelines and works with team members to oversee project budgets
- Ensure all reporting is accurate and delivered to clients on time
- Participates in ongoing training, team-building and staff development
- Help with new business calls/meetings, leads brainstorming and strategy sessions, works across other agency divisions to build multi-layered marketing campaign solutions
- Work closely with senior team to expand and grow division
Qualifications:
- Minimum of 3-5 years in entertainment marketing, film marketing and/or field marketing preferred
- Experience in managing staff
- Proven success at developing and executing marketing plans
- Strong written and verbal communication skills
- Entertainment publicity and marketing experience preferred
- Travel may be required
Details:
- Location: Remote/Hybrid (Flexible)
- Benefits: This position will be eligible to participate in the standard benefits offered to full-time employees of Allied Global Marketing (medical, dental, vision, short-term and long-term disability and life insurance as well as 401k, paid parental leave, and Flex PTO). We also offer 10 company paid holidays.
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Allied Global Marketing is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, veteran status, or any other status protected under federal, state or local law. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.
What We Do
In business for over 30 years, Allied has built upon its roots in film advertising and publicity to become a global leader in entertainment, culture, and lifestyle marketing. Allied’s award-winning team of specialists, over 400 strong across 23 global offices, create campaigns that drive conversion for some of the world’s biggest brands in film, TV, sports, gaming, live entertainment, cultural institutions, hospitality, and consumer brands. Our teams provide best-in-class marketing solutions across a range of services including integrated paid, owned, and earned media, creative solutions, and strategic consulting.
