Influencer Marketing Manager

Posted 3 Days Ago
Be an Early Applicant
New York City, NY, USA
Hybrid
120K-140K Annually
Mid level
AdTech • Marketing Tech
The Role
Lead strategy and execution for influencer programs, manage creator sourcing/onboarding and long-term partnerships, own media planning and campaign architecture, run client communications and stakeholder meetings, and measure performance to drive growth against KPIs.
Summary Generated by Built In

About Leveraged Media

We’re not a traditional agency, we’re the performance partner behind some of the most effective creator campaigns on YouTube. Over the past nine years, our team has launched 3,000+ campaigns generating 5 billion views. We work closely with select public and venture-backed companies to drive meaningful business results through partnerships with top creators like MrBeast, Alix Earle, Druski, Emma Chamberlain, and more.

What You’ll Own

As Influencer Marketing Manager, you’ll lead strategy and execution for high-impact influencer programs. Reporting to the CEO, you’ll be accountable for driving measurable growth through standout creator partnerships, owning the full lifecycle of an account from sourcing and onboarding, to execution and measurement. In this role, you will…

  • Act as strategic lead for top-tier brand accounts: set roadmap, manage campaign architecture, and interpret results.

  • Build & manage creator partnerships: identify top performers, cultivate long-term and exclusive deals, and spot emerging talent early

  • Own the media planning process: craft data-driven deliverables that exceed our clients performance targets

  • Lead client communication: running meetings, aligning stakeholders, and owning account knowledge front to back

  • Stay plugged in to creator culture and viral trends: you’re the go-to for knowing what’s working before it goes mainstream

Who You Are

  • You love YouTube. You are passionate and knowledgeable about creators and the entertainment space. You are aware of viral internet moments as they happen.

  • You are proactive & autonomous. When you run into a problem, you find a solution. You think outside the box and go the extra mile to get things done.

  • You’re a strategic thinker who navigates complex client and talent conversations with ease, always considering second- and third-order effects before making a call.

What You Bring

  • 4+ years of experience in marketing, media buying, talent management, or growth-focused brand work

  • Deep fluency in performance metrics (ROAS, CAC, LTV, CPM, CPC, engagement rate) and how to act on them

  • Strong negotiation and client communication skills; able to navigate complex, fast-paced decision-making

Additional Role Details:

  • This is a hybrid role located in New York City including three days on-site in our Dumbo office .

  • This role reports to the CEO

Compensation & Benefits:

  • Total OTE: $120,000-$140,000

    • Base Salary Range: $100,00-$110,000 per year

    • On-Target Bonus: $20,000-$30,000 per year

  • Unlimited PTO

  • Daily free lunch

  • Quarterly bonus structure

  • Comprehensive benefit coverage

Skills Required

  • 4+ years of experience in marketing, media buying, talent management, or growth-focused brand work
  • Deep fluency in performance metrics (ROAS, CAC, LTV, CPM, CPC, engagement rate) and acting on them
  • Strong negotiation and client communication skills; able to navigate complex, fast-paced decision-making
  • Passionate and knowledgeable about YouTube creators and creator culture; aware of viral trends
  • Experience leading strategy and execution for influencer/creator campaigns and owning full account lifecycle
  • Ability to work hybrid in New York City, three days on-site in Dumbo office

Leveraged Media Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Leveraged Media and has not been reviewed or approved by Leveraged Media.

  • Fair & Transparent Compensation Job postings disclose explicit base and OTE ranges for NYC roles (e.g., coordinator $60k–$70k base with $20k–$30k bonus; senior $110k–$120k base) that are positioned as competitive against local benchmarks. This clarity enables candidates to gauge fit relative to market for comparable roles.
  • Strong & Reliable Incentives Incentives are positioned as meaningful, with on‑target bonuses of $20k–$30k and a quarterly bonus structure outlined across roles. One posting itemizes base versus on‑target bonus, signaling structured variable pay.
  • Leave & Time Off Breadth Leave policies highlight “Unlimited PTO” across multiple postings. This breadth of time off is positioned as a standard perk for the team.

Leveraged Media Insights

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The Company
8 Employees

What We Do

A boutique agency specialized in performance-driven influencer marketing.

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