About Ogilvy
Ogilvy has been creating impact for brands through iconic, culture-changing, value-driving ideas since the company was founded by David Ogilvy 75 years ago. It builds on that rich legacy through Borderless Creativity – innovating at the intersections of its advertising, public relations, relationship design, consulting, and health capabilities with experts collaborating seamlessly across over 120 offices in nearly 90 countries. Ogilvy currently ranks as the #1 global agency network for creative excellence and effectiveness by WARC, signifying its ability to deliver creative solutions that drive unreasonable impact for clients and communities. Ogilvy is a WPP company (NYSE: WPP). For more information, visit Ogilvy.com, and follow us on LinkedIn, X, Instagram, and Facebook.
Department: PR & Influence
Location: London
Contract type: Fixed-Term (12 months)
Full Time/Part time: Full Time
Reporting into: Client Partner
About Ogilvy:
Ogilvy UK has been creating iconic ideas that deliver impact at scale for clients ever since David Ogilvy founded the company in 1948. Ogilvy UK specialises in bringing together brand advertising, customer experience marketing, PR, influence and consulting, all fuelled by Behavioural Science. Our world-class award-winning creative campaigns deliver solutions for clients including Sainsbury’s, Argos, , Mondelēz International, Unilever, TK Maxx and Pernod Ricard.
In 2023, Ogilvy UK celebrated their 75th anniversary and was the most awarded agency in Europe. Ogilvy is home to the largest influencer marketing practice globally, and hosts the world’s biggest festival of behavioural science and creativity, Nudgestock – now in its 12th year.
The Role:
As an Influence Account Executive, you will play a crucial role in developing, managing, and executing both paid and seeding influencer marketing campaigns that cover a broad spectrum of Influencer work. You will be responsible for Influencer identification, executing Influencer campaigns that integrate into the overall Influencer strategy, including seeding, paid love and paid media campaigns. You will collaborate with your Senior Influencer Executives and Account Manager to deliver best-in-class paid and seeding campaigns for L’Oreal.
You will be responsible for identifying and nurturing client-appropriate talent opportunities and relationships with support from your Influencer Manager. Additionally, you will need to stay up-to-date and on top of cultural and social trends and customers' views and attitudes to ensure that our Influencer campaigns are relevant and effective.
Key Responsibilities:
- Develop, manage and execute Influencer marketing campaigns for clients across L’Oreal business within a focus on beauty, lifestyle and fashion creators.
- Be responsible for day-to-day running of influencer campaigns, from identification, outreaching, negotiating and content management to overseeing seeding lists and reporting.
- Owning creation of Influencer briefs and Traackr campaigns.
- Ensuring Traackr is constantly up to date, being responsible for obtaining crucial reporting metrics per campaign.
- Identify and nurture client-appropriate talent opportunities and nurture relationships to help deliver Influencer campaigns on behalf of L’Oreal.
- Maintain and build successful client relationships, suggesting creators and content ideas in quick turnaround and high-pressure environment.
- Be able to present creative and sell content solutions to internal senior management, IM’s, ID’s.
- Manage the Influencer paid database and ensure it is kept up-to-date.
- Stay up-to-date with cultural and social trends and customers' views and attitudes.
- Support additional projects as required, such as additional Influencer campaigns and competitive trend nudges.
Requirements:
- A passion for Influencer Marketing and social media.
- Demonstrated experience in building consistently productive client relationships.
- The ability to remain optimistic and calm under pressure.
- Strong experience with Influencer communication and negotiation.
- A creative outlook with the ability to achieve the full potential from projects, keeping abreast of and utilising new industry developments and technology.
- Proven experience of integrating digital and social media in campaign activity.
- Self-motivated, action-oriented and ambitious with a positive "can-do" attitude.
- A keen interest in all things social and an avid follower of relevant news and trends.
- 25 days annual leave + 1 Volunteer Day
- Bupa Healthcare
- Enhanced Maternity, Adoption and Shared Parental Leave
- We have a Flexible Working Model with core working hours: 10am – 4pm
- A 1.5:1 Matching Pension Structure
- Wellbeing and Health: Up to £25.00 per month towards physical or online exercise class membership, Unmind membership, LifeWorks tool and annual eye tests and development budgets and Wellbeing incentives and activities throughout the year
- Season Ticket Loan and Cycle to Work Scheme
- Life Assurance
If you live with a disability and you would like to take advantage of our offer of a guaranteed interview under the Disability Confident Scheme, please ensure you fill out our voluntary Equal Opportunities Questionnaire when applying.
At Ogilvy, our people are at the heart of what we do: a creative agency that sparks game-changing ideas across culture and business through collaboration, integrity, and a celebration of self-expression.
We believe in building powerful teams with purpose - and we relentlessly curate transformative initiatives that make our commitment to fairness, and equity a reality.
Our ultimate mission is to leave a positive impact on the world, creating a better future for all, while supporting and uplifting the global communities we serve. This is central to our mantra of Borderless Creativity.
Ogilvy is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
If you need any assistance seeking a job opportunity, or if you need reasonable accommodation with the application process, please contact us at [email protected]. Please note that this contact is only for candidates who are requesting accommodation. Emails for other purposes, including application status requests, will not receive a response.
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What We Do
Ogilvy has been creating impact for brands through iconic, culture-changing, value-driving ideas since the company was founded by David Ogilvy 75 years ago. We build on that rich legacy through Borderless Creativity – innovating at the intersections of its advertising, public relations, relationship design, consulting, and health capabilities with experts collaborating seamlessly across over 120 offices in nearly 90 countries. We are proud to currently rank as the #1 global agency network for creative excellence and effectiveness by WARC, signifying our ability to deliver creative solutions that drive unreasonable impact for clients and communities.
