HubSpot Marketing Specialist

Posted 4 Days Ago
Be an Early Applicant
65301, Sedalia, MO, USA
In-Office
Mid level
Kids + Family • Professional Services • Retail • Design
The Role
Manage and optimize HubSpot Marketing, Sales, and Service Hubs; build campaigns, landing pages, CTAs, lead-scoring models, and nurturing workflows. Analyze CRM and campaign data, support Salesforce, Shopify, and GA4 integrations, and provide internal training, documentation, and support. The role requires hands-on HubSpot expertise, email marketing, lead generation, reporting, cross-functional collaboration, and communication skills.
Summary Generated by Built In

Where Innovation Meets Impact – Be Our HubSpot Expert

Inter-State Studio is a family-owned school photography and yearbook company that has been successfully serving schools for 90 years.
By listening to the needs of our customers and utilizing the latest technologies, we pride ourselves on providing high-quality school portraits and yearbooks with affordable pricing and excellent service.

Position Overview:

We’re looking for a results-driven HubSpot Marketing Specialist to take ownership of our HubSpot platform and lead efforts in automation, lead generation, and performance analysis. This hybrid role blends strategic thinking with hands-on execution—ideal for a marketing tech expert who thrives on optimizing systems and driving results across departments.

What You’ll Do:
  • Manage and optimize HubSpot’s Marketing, Sales, and Service Hubs
  • Build and execute marketing campaigns including emails, landing pages, and CTAs
  • Create and refine lead scoring models and nurturing workflows
  • Analyze campaign and CRM data to generate actionable insights
  • Support integrations with platforms like Salesforce, Shopify, and GA4
  • Provide training, documentation, and support to internal teams
Qualifications

What You’ll Bring:

  • Bachelor’s degree in Marketing, Business, or related field—or equivalent experience
  • 2–5 years of hands-on experience with HubSpot Marketing Hub and CRM
  • Proficiency in email marketing, lead gen strategy, and data reporting
  • Strong collaboration, training, and communication skills
  • Preferred: HubSpot certifications, HTML/CSS knowledge, and experience with GA4 or Power BI

What We Offer:

  • Competitive pay and benefits package- medical, vision, dental, etc.
  • 401K with company match
  • Paid time off and bonus opportunities
  • Hybrid work flexibility
  • Opportunities for professional development

Join a team that lives our core values: Integrity, People, Innovation, and Quality.

Inter-State Studio & Publishing Co. is an equal opportunity employer. Accommodations are available upon request during the recruitment process. [email protected]

Skills Required

  • Bachelor's degree in Marketing, Business, or a related field, or equivalent experience
  • 2-5 years of hands-on experience with HubSpot Marketing Hub and CRM
  • Proficiency in email marketing
  • Experience with lead generation strategy
  • Experience with data reporting
  • Strong collaboration skills
  • Strong training skills
  • Strong communication skills
  • HubSpot certifications
  • HTML and CSS knowledge
  • Experience with GA4 or Power BI
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The Company
HQ: Sedalia, MO
646 Employees
Year Founded: 1933

What We Do

Inter-State Studio & Publishing Co. is North America's largest family-owned school photography and yearbook publishing company. Founded in 1933 and based in Sedalia, Missouri, the company provides high-quality photography, yearbooks, memory books, and student planners to elementary, middle, and high schools across the United States, specializing in creating lasting memories for students and their families.

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