Hubspot Marketing Automation Specialist

Posted 4 Days Ago
Be an Early Applicant
Bengaluru, Bengaluru Urban, Karnataka, IND
In-Office
Mid level
Database • Analytics
The Role
Manage HubSpot-based marketing automation, lead generation, email campaign setup, delivery, testing and analytics. Collaborate with content and sales to create segmented campaigns that acquire, nurture, and retain customers while applying email marketing best practices.
Summary Generated by Built In
Company Description

Founded in 2011 USEReady came into existence with the idea of ‘Fast tracking business performance with Digital world solutions’. Our impact areas include Analytics, Data and Security. We are a very enthusiastic bunch of innovators and data geeks with expertise in self-service, visual analytics and agile BI-ready data management solutions. We have helped multiple organizations succeed with data by building a governed and sustainable analytical culture.

Job Description

  • Set up and manage marketing automation through Hubspot
  • Manage lead generation, databases & email reporting
  • Work with content team to develop content to attract, acquire and nurture qualified and targeted audience to the business
  • Work closely with sales team on strategies for customer acquisition and retention
  • Coordinate with marketing to ensure all campaigns are delivered on time, with proper segmentation to maximize engagement
  • Stay abreast of and recommend email marketing best practices with coding, design, and testing of email campaigns

Qualifications

  • Marketing Automation Specialist with experience in working with marketing automation and email marketing tools specifically Hubspot
  • The candidate should be Independent with strong functional expertise to manage and create a variety of email campaigns, including template designs, calls-to-action, split tests used in an email with assistance from content team to increase lead generation
  • Hands on experience in email campaign delivery, setup & analytics
  • Understanding of CRM platforms, especially Hubspot
  • Excellent analytical, organizational & troubleshooting skills
  • Excellent spoken and written English with persuasive communication skills
  • Solid understanding of performance marketing, conversion, and online customer acquisition

Additional Information

All your information will be kept confidential according to EEO guidelines.

Skills Required

  • Experience with marketing automation and email marketing tools, specifically HubSpot
  • Ability to independently manage and create email campaigns including template design, CTAs, and split tests
  • Hands-on experience in email campaign delivery, setup and analytics
  • Understanding of CRM platforms, especially HubSpot
  • Excellent analytical, organizational and troubleshooting skills
  • Excellent spoken and written English with persuasive communication skills
  • Solid understanding of performance marketing, conversion, and online customer acquisition
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The Company
HQ: New York, NY
406 Employees
Year Founded: 2011

What We Do

USEReady is a data and analytics firm that provides the strategies, tools, capability, and capacity that businesses need to turn their data into a competitive advantage. USEReady partners with cloud and data ecosystem leaders like Tableau, Salesforce, Snowflake and Amazon Web Services, and has been named Tableau partner of the year multiple times. VALUES: Fanatical customer centricity. We value our relationships with our customers, and the impact we have on them, above all else. Humility. We believe we are here to serve, not to command, and view every interaction as an opportunity to learn. Integrity. We are honest, respectful, and hold ourselves accountable. Community. We feel a strong connection and a sense of responsibility to the communities in which we live and work. Continuous improvement. We are creative in our thinking, iterative in our approach and try to have a learning mindset in all we do

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