Key Responsibilities
- Serve as the HubSpot administrator, managing workflows, lead scoring, automation, and troubleshooting.
- Ensure seamless integration between HubSpot, CRM (Salesforce preferred), and other marketing tools.
- Develop and maintain automation workflows to optimize lead nurturing and engagement.
- Support campaign execution by setting up email, landing page, and form automation.
- Monitor and troubleshoot data synchronization issues between marketing and sales systems.
- Collaborate with IT and marketing teams to evaluate and implement new marketing technologies.
- Maintain data hygiene and segmentation in marketing automation and CRM platforms.
- Provide training and support to marketing teams on HubSpot and other MarTech tools.
- Ensure compliance with data privacy regulations (GDPR, CCPA) in marketing automation processes.
Qualifications & Experience
- High School Diploma or regional equivalent required
- Bachelor's Degree required, preferably in a field related to the role. At the manager’s discretion, additional relevant experience may substitute the degree requirement
- 5+ years of experience in marketing operations, technology, or automation roles.
- Strong expertise in HubSpot administration and marketing automation workflows.
- Experience with CRM systems (Salesforce preferred) and API-based integrations.
- Familiarity with Google Tag Manager, tracking pixels, and event tracking for marketing automation.
- Basic knowledge of HTML/CSS for email and landing page customization.
- Strong analytical and troubleshooting skills for system optimization.
- Ability to collaborate cross-functionally with demand generation, sales, and IT teams.
Preferred Skills
- Experience with Customer Data Platforms (CDPs) or lead enrichment tools.
- HubSpot, Salesforce, or marketing automation certifications are a plus.
- Background in digital marketing a plus
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What We Do
At Rackspace Technology, we accelerate the value of the cloud during every phase of digital transformation. By managing apps, data, security and multiple clouds, we are the best choice to help customers get to the cloud, innovate with new technologies and maximize their IT investments. As a recognized Gartner Magic Quadrant leader, we are uniquely positioned to close the gap between the complex reality of today and the promise of tomorrow. Passionate about customer success, we provide unbiased expertise, based on proven results, across all the leading technologies. And across every interaction worldwide, we deliver Fanatical Experience TM — the best customer service experience in the industry. Rackspace has been honored by Fortune, Forbes, Glassdoor and others as one of the best places to work.







