Head of US Marketing - Nephrology Franchise

Reposted 2 Days Ago
Be an Early Applicant
Cambridge, MA
In-Office
261K-369K Annually
Expert/Leader
Biotech
The Role
As the Head of US Marketing for the Nephrology Franchise, you will lead brand strategy, manage campaigns, and build a high-performing team to drive business success.
Summary Generated by Built In

About This Role:
As the Head of US Marketing Nephrology Franchise, you will be at the forefront of shaping the brand strategy for our nephrology assets, preparing for potential launches in AMR, MVI, and IgAN. Reporting directly to the Head of US Nephrology Franchise, you will lead and manage both branded and unbranded campaigns targeting transplant, community nephrology, and patient audiences. Your role will involve developing compelling brand positioning and messaging in collaboration with global teams, translating these into tactical plans for the US market, and measuring success against key performance metrics. Additionally, you will serve as a core member of the US Nephrology Launch Operating Team, aligning US priorities with global strategies and ensuring effective collaboration across teams. You will also focus on building a high-performing US Marketing team, fostering a culture of collaboration, ownership, and accountability to achieve business objectives.

What you'll do:

  • Build and expand the US Nephrology marketing team, starting with 4 direct reports in 2026.
  • Establish strategic direction and drive performance across the team.
  • Lead strategic planning processes, including Long-Range Planning and Annual Brand Plan.
  • Act as a core member of the US Launch Operating Team to set strategic direction.
  • Represent the US on the Global Commercial team to align global and US plans.
  • Develop and execute an unbranded disease state education campaign for AMR and MVI.
  • Partner with Global Commercial and Medical to align campaign strategies.
  • Drive insights generation on market segments with the US Nephrology Insights Lead.
  • Manage the US Nephrology Brand budget in partnership with Finance.

Who You Are:
You are a dynamic, hands-on leader who thrives in integrating cross-functional considerations into strategic initiatives and team decisions. You value learning from diverse perspectives and incorporate these insights into your recommendations. Your US commercial expertise is instrumental in driving workstreams and communications. You are adept at building relationships and navigating complex, matrixed organizations.

Required Skills:

  • Bachelor's Degree required; Advanced Degree preferred.
  • Minimum 15 years of experience in the pharmaceutical or biotechnology industry.
  • Experience with commercial US launches in complex specialty or rare diseases.
  • Demonstrated success in collaborations and partnerships.
  • Strong analytical and leadership skills with a strategic mindset.
  • Excellent relationship-building and communication skills.
  • Ability to navigate a matrixed organization at all levels.
  • Anticipated travel: up to 25%, mostly domestic.

Preferred Skills:

  • Experience in immunology, nephrology, or transplant.


 

Job Level: Management


Additional Information

The base compensation range for this role is: $261,000.00-$369,000.00


Base salary offered is determined through an analytical approach utilizing a combination of factors including, but not limited to, relevant skills & experience, job location, and internal equity.

Regular employees are eligible to receive both short term and long-term incentives, including cash bonus and equity incentive opportunities, designed to reward recent achievements and recognize your future potential based on individual, business unit and company performance. 

In addition to compensation, Biogen offers a full and highly competitive range of benefits designed to support our employees’ and their families physical, financial, emotional, and social well-being; including, but not limited to:

  • Medical, Dental, Vision, & Life insurances
  • Fitness & Wellness programs including a fitness reimbursement 
  • Short- and Long-Term Disability insurance
  • A minimum of 15 days of paid vacation and an additional end-of-year shutdown time off (Dec 26-Dec 31)
  • Up to 12 company paid holidays + 3 paid days off for Personal Significance 
  • 80 hours of sick time per calendar year
  • Paid Maternity and Parental Leave benefit 
  • 401(k) program participation with company matched contributions
  • Employee stock purchase plan 
  • Tuition reimbursement of up to $10,000 per calendar year 
  • Employee Resource Groups participation

Why Biogen?

We are a global team with a commitment to excellence, and a pioneering spirit. As a mid-sized biotechnology company, we provide the stability and resources of a well-established business while fostering an environment where individual contributions make a significant impact. Our team encompasses some of the most talented and passionate achievers who have unparalleled opportunities for learning, growth, and expanding their skills. Above all, we work together to deliver life-changing medicines, with every role playing a vital part in our mission. Caring Deeply. Achieving Excellence. Changing Lives.

At Biogen, we are committed to building on our culture of inclusion and belonging that reflects the communities where we operate and the patients we serve. We know that diverse backgrounds, cultures, and perspectives make us a stronger and more innovative company, and we are focused on building teams where every employee feels empowered and inspired. Read on to learn more about our DE&I efforts.

All qualified applicants will receive consideration for employment without regard to sex, gender identity or expression, sexual orientation, marital status, race, color, national origin, ancestry, ethnicity, religion, age, veteran status, disability, genetic information or any other basis protected by federal, state or local law. Biogen is an E-Verify Employer in the United States.

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The Company
HQ: Cambridge, MA
9,575 Employees

What We Do

Through cutting-edge science and medicine, Biogen discovers, develops and delivers innovative therapies worldwide for people living with serious neurological and neurodegenerative diseases.

Founded in 1978, Biogen is a pioneer in biotechnology and today the Company has the leading portfolio of medicines to treat multiple sclerosis, has introduced the first and only approved treatment for spinal muscular atrophy, and is at the forefront of neurology research for conditions including Alzheimer’s disease, Parkinson’s disease and amyotrophic lateral sclerosis. Biogen also manufactures and commercializes biosimilars of advanced biologics.

With approximately 7000 people worldwide, we are truly a global organization, headquartered in Cambridge, Massachusetts, which is also home to our research operations. Our international headquarters are based in Zug, Switzerland and we have world-class manufacturing facilities in North Carolina and Denmark. We offer therapies globally through direct affiliate presence in 30 countries and a network of distribution partners in over 50 additional countries.

For more information, please visit www.biogen.com. Follow us on social media – Twitter, LinkedIn, Facebook, YouTube.

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