Appodeal is a dynamic US-based product company with a truly global presence.
We have offices in Warsaw, Barcelona and Parkland (FL), along with remote team members located around the world.
Our company thrives on diversity, collaboration, and innovation, making us a leader in the mobile app monetization space.
Why Appodeal?
At Appodeal, we’re more than just a company—we’re a team united by a common mission: Help people discover and grow their talents through products that enable successful mobile app businesses!
We take pride in our cutting-edge product and our internationally dispersed team of talented professionals.
Here’s what we value, and what we hope you do too:
- Continuous Learning and Growth: We are passionate about learning, growing personally, and building rewarding careers.
- Making an Impact: We are committed to building a history-defining company that leaves a lasting impact on the mobile app industry.
- Solving Exciting Challenges: We tackle complex problems every day, supported by a team of world-class professionals and mentors.
- Enjoying the Journey: We believe in having fun while working toward our goals.
Appodeal is looking for a Head of Publishing to lead and grow our Accelerator program. This is a strategic leadership role for someone with deep expertise in mobile game publishing, user acquisition, and monetization. The ideal candidate will drive the execution of our accelerator strategy, manage key partnerships, and optimize performance to ensure long-term success.
As Head of Publishing, you will be responsible for expanding our portfolio, maximizing revenue, and ensuring that our games achieve their full market potential. You will collaborate closely with internal teams and external partners to develop a thriving publishing ecosystem.
Key Responsibilities:- Publishing Strategy: Develop and execute a scalable and data-driven strategy for game publishing, ensuring alignment with business goals.
- Portfolio Growth: Identify and onboard high-potential game titles, working with developers to enhance their marketability, monetization, and performance.
- Market & Trend Analysis: Stay ahead of industry trends, analyzing competitor strategies and emerging opportunities to refine our publishing approach.
- P&L Management: Oversee the financial performance of the publishing unit, ensuring profitable growth and optimal resource allocation.
- Cross-Functional Leadership: Collaborate with Product, Monetization, User Acquisition teams to ensure seamless execution and performance optimization.
- Partner & Developer Relations: Build and maintain strong relationships with game developers, fostering long-term partnerships.
- Performance Tracking & Optimization: Continuously analyze key metrics, adjusting strategies to improve retention, engagement, and monetization.
- Team Leadership & Culture: Lead a team of publishing professionals, fostering a culture of innovation, accountability, and high performance.
- You've personally owned P&L responsibility and can point to measurable outcomes: portfolio ARPU growth, studio retention rates, revenue scaled.
- Proven experience in mobile game publishing, with a strong track record of launching and scaling successful titles.
- 10+ years in leadership roles within game publishing, mobile gaming, or a related field.
- Deep knowledge of user acquisition, monetization strategies, and ASO.
- Strong analytical skills with the ability to interpret data and optimize publishing strategies.
- Excellent negotiation and relationship-building skills for managing developers and external partners.
- Ability to manage multiple projects in a fast-paced and evolving environment.
- Strong communication and leadership skills, with experience collaborating across distributed teams.
- Degree in Marketing, Business, or a related field.
- Experience working within an integrated adtech-to-publishing model.
With an outstanding product and a mission that excites and inspires, Appodeal offers a unique opportunity to make an impact while being part of an amazing team.
Join us and help shape the future of mobile app success!
Skills Required
- P&L ownership with demonstrable outcomes (portfolio ARPU growth, studio retention, revenue scaling)
- Proven experience in mobile game publishing with a strong track record of launching and scaling titles
- 10+ years in leadership roles within game publishing, mobile gaming, or related field
- Deep knowledge of user acquisition, monetization strategies, and ASO
- Strong analytical skills to interpret data and optimize publishing strategies
- Excellent negotiation and relationship-building skills for managing developers and external partners
- Ability to manage multiple projects in a fast-paced, evolving environment
- Strong communication and leadership skills with experience collaborating across distributed teams
- Degree in Marketing, Business, or related field
- Experience working within an integrated adtech-to-publishing model
What We Do
Appodeal is a reliable and unbiased monetization partnership that provides a comprehensive, custom-tailored approach to manage all ad monetization related operations. With just one SDK integration, a mobile app gains access to 60+ ad demand sources competing against each other in real-time auction for every single ad impression. Along with all major mobile ad formats, the Appodeal platform offers publishers innovative tools like cross-promotion and direct deals, network monitoring, segments and placements, and cutting-edge technology like parallel bidding. More than an ad mediation solution, Appodeal is a reliable monetization partner for more than 30,000 apps now, from indie to enterprise.
