Head of Public Relations - Thinkingbox

Posted Yesterday
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Toronto, ON, CAN
Hybrid
200K-225K Annually
Expert/Leader
AdTech • Marketing Tech
The Role
Lead and build a modern PR function across Thinkingbox, AntiSocial, and The Heist. Develop PR strategy, drive media relations and thought leadership, manage awards and crisis communications, support new business and marketing, and hire/lead PR team and external partners to raise agency visibility and reputation.
Summary Generated by Built In

Who We Are 

Hi! We’re Thinkingbox, the brief to built agency. Creating innovative digital, experiential, social, and content, we partner with leading brands across industries like sports, gaming, entertainment, and technology. We believe the hands that carefully craft the work should belong to the minds that dreamed it. So while others pass the buck, we’re already building. Because our thinkers are also the makers. Culture is at the heart of who we are, and our offices are hubs of natural collaboration. From hanging out with our office dogs to enjoying Thursday happy hours, we keep our work environment vibrant, welcoming, and fun. Each year, we also encourage our people to spend a month exploring the world, whether that means working from another office or even from the beaches of Mexico, to expand their perspectives and bring fresh inspiration back to the team.

The Opportunity
This is an exciting opportunity to build and lead a modern PR function for an award-winning independent agency group.

Reporting directly to the Founder and CEO and working closely with executive leadership across Thinkingbox, AntiSocial, and The Heist, you will be responsible for shaping our reputation, increasing visibility, securing meaningful media coverage, driving thought leadership, supporting business development efforts, and helping position our agencies as industry leaders.

We're looking for someone who combines strategic thinking with hands-on execution. Someone who has deep media relationships, understands the agency landscape, and knows how to turn great work, great people, and great stories into meaningful attention.

What You'll Be Doing

    Agency Brand & Reputation
  • Develop and execute a comprehensive PR strategy across Thinkingbox, AntiSocial, and The Heist.

  • Build awareness and strengthen positioning across key markets in North America and internationally.

  • Shape messaging and narratives that differentiate our agencies from competitors.

  • Protect and enhance the reputation of the business through proactive communications.

  • Media Relations
  • Build and maintain relationships with journalists, editors, producers, industry publications, and key media outlets.

  • Secure high quality earned media coverage across advertising, marketing, business, technology, and culture publications.

  • Develop press materials including releases, media pitches, executive talking points, and briefing documents.

  • Act as a trusted advisor and spokesperson coach for senior leaders.

  • Thought Leadership
  • Develop executive visibility strategies for agency leaders.

  • Identify speaking opportunities, interviews, panels, podcasts, and industry events.

  • Partner with leadership to create articles, commentary, trend reports, and industry perspectives.

  • Elevate the profile of agency talent and creative work.

  • Awards & Industry Recognition
  • Lead agency awards strategy across major industry programs.

  • Partner with creative and leadership teams to identify and submit award worthy work.

  • Track and report on recognition, rankings, and industry achievements.

  • New Business & Marketing Support
  • Collaborate with marketing and business development teams to support growth initiatives.

  • Leverage PR opportunities that contribute to awareness, credibility, and inbound opportunities.

  • Support major announcements including acquisitions, partnerships, leadership hires, and agency milestones.

  • Crisis Communications
  • Develop communication protocols and response plans.

  • Provide strategic guidance during sensitive situations and reputation management challenges.

  • Lead internal and external communication efforts when required.

  • Team Leadership
  • Build and lead the PR function as the business grows.

  • Manage agency partners, freelancers, and vendors as needed.

  • Establish clear goals, reporting, and measurement frameworks.

What You’ll Bring

  • 10+ years of experience in public relations, communications, corporate affairs, or agency marketing.

  • Experience working within an advertising agency, creative agency, communications agency, media organization, or related industry.

  • Proven track record securing earned media coverage in top tier publications.

  • Strong network of media, industry, and influencer relationships.

  • Exceptional storytelling, writing, and communication skills.

  • Experience developing executive thought leadership programs.

  • Strong understanding of the advertising, marketing, social media, digital, and technology landscapes.

  • Comfortable operating at both strategic and tactical levels.

  • Experience managing sensitive communications and reputation related matters.

  • Entrepreneurial mindset with a desire to build something meaningful.

Bonus Points

  • Experience supporting multiple brands or business units.

  • International PR experience.

  • Existing relationships across advertising, technology, business, and culture media.

  • Experience with awards programs and industry rankings.

  • Familiarity with social first communications strategies and creator ecosystems.

Additional Info

  • Monday - Thursday in office (Fridays are remote optional)

  • Flexible time off, including paid vacation and sick days

  • Consistent culture and team-building events

  • Employee recognition and incentive programs

  • Seasonal celebrations and gatherings throughout the year 

  • Office lunches 

  • Branded company swag

  • Access to industry events, learning opportunities, and non-profit outreaches

  • Dog-friendly offices

  • Unlimited coffee, drinks, and snacks

  • Flex work and travel options

  • Comprehensive extended health benefits

Equal Opportunity

At Thinkingbox, we’re committed to creating an inclusive environment where everyone feels valued, heard, and empowered to thrive. We believe that diversity is our creative strength – it's the range of perspectives, experiences, and backgrounds that fuels our best ideas and most innovative solutions. We welcome and encourage applicants of all races, ethnicities, genders, identities, abilities, ages, sexual orientations, and backgrounds to apply. Your voice matters here.

To Apply

Thank you for your interest in joining our team. Please submit your resume along with links to your online portfolio as part of your application (if applicable). Due to the volume of applications we receive, we’re unable to respond to every submission. However, all applications are kept in our talent database and will be considered for future opportunities.


Skills Required

  • 10+ years of experience in public relations, communications, corporate affairs, or agency marketing
  • Experience working within an advertising agency, creative agency, communications agency, or media organization
  • Proven track record securing earned media coverage in top-tier publications
  • Strong network of media, industry, and influencer relationships
  • Exceptional storytelling, writing, and communication skills
  • Experience developing executive thought leadership programs
  • Strong understanding of advertising, marketing, social media, digital, and technology landscapes
  • Comfortable operating at both strategic and tactical levels
  • Experience managing sensitive communications and reputation-related matters (crisis communications)
  • Entrepreneurial mindset with desire to build and lead a PR function
  • Experience supporting multiple brands or business units
  • International PR experience
  • Existing relationships across advertising, technology, business, and culture media
  • Experience with awards programs and industry rankings
  • Familiarity with social-first communications strategies and creator ecosystems
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The Company
Los Angeles, California
117 Employees
Year Founded: 2007

What We Do

Thinkingbox is a brand experience agency shaping the future of brands through craft and curiosity

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