Head of Paid Media

Reposted 9 Days Ago
7 Locations
In-Office or Remote
Entry level
Agency • Marketing Tech
Award-Winning DTC Performance Creative and Growth Marketing Agency.
The Role
Oversee and manage paid media strategies, including budgeting, team leadership, and performance analysis to drive traffic and conversions.
Summary Generated by Built In

Niche: eCommerce/DTC Marketing Agency (Paid Social & Paid Search focus)
Location: Remote - must be comfortable working EST hours!
Reports to: COO
Type: Full-Time

About Linear Agency

We’re Linear Agency - one of the industry’s leading media buying and performance creative DTC eCommerce agencies.

We’ve helped 250+ of the most iconic 7, 8 & 9 figure eCommerce brands in the world including Loop Earplugs, MAËLYS Cosmetics, Honeylove, Flower by Drew Barrymore, Lamborghini, Mood, and The Essence Vault.

Our founders Evan Carroll & Ciaran Finn are both industry leaders (60k+ followers on LinkedIn alone) who regularly speak on global stages and drive strong leadflow for the agency (see their recent talk on main stage at Affiliate World at the link here)

We’re now hiring a Head of Paid Media who will act as the number 2 to the COO - a senior leader who will oversee the service delivery department including performance marketers (media buyers), creative strategists, editors, designers, and more. You’ll directly own team building/hiring, client success and client performance.

Core Pillars of Responsibility1. Team Management

You are the direct manager of the service delivery team, ensuring our team operates at a high level every day.

  • Weekly 1:1s: Conduct individual meetings with each performance marketer to drive development.
  • Team Oversight: Review team capacity, workloads, and bottlenecks to ensure the team is resourced correctly.
  • Accountability: Hold the team to elite standards across client communication, service, and results.
  • Department Visibility: Review the client roster weekly and maintain accurate dashboards regarding client statuses.
  • Internal Communication: Maintain daily Slack communication with the team and step in to help handle difficult conversations when relevant.
2. Client Success & Communication

You own the retention engine of the agency and are the senior face of the service department.

  • Client Standards: Train and hold the team accountable to the highest standards for client success.
  • High-Level Engagement: Join onboarding calls to build rapport and talk to top-tier clients regularly to ensure satisfaction.
  • Retention & Firefighting: Act as the senior escalation point for deep issues. You will lead retention calls to save unhappy or underperforming clients.
  • Task Force Leadership: When an issue is identified, organize and lead a "task force" with the team to rectify the problem and drive the situation to full resolution.
  • Proactive Monitoring: Look for early warning signs of churn, such as silent clients or performance dips, and build proactive retention plans.
3. Client Results & Performance

You are responsible for the quality and consistency of the results delivered by the service department.

  • Team Upskilling: Lead and mentor the team around consistent standards in media buying, creative strategy and growth consulting.
  • Performance Monitoring: Track client performance across the agency to ensure they meet agency benchmarks.
  • System Ownership: Create and enforce playbooks and SOPs that improve the client experience and service quality over time.
Ideal Candidate
  • Experience: 7+ years in performance marketing within creative or paid media agencies, specifically in the DTC/eCommerce space.
  • Communication: Elite at de-escalating high-stress situations and inspiring client confidence.
  • Paid Media Performance: World-class skillset in performance marketing in the DTC/eCommerce space.
  • Leadership: Proven track record of managing and leading performance marketing teams.
  • Ownership: A "get things done" attitude with the ability to navigate crises without losing focus.
  • US Hours: The role is remote, but the majority of our clients are US based, so you must be comfortable working US hours and talking with US clients regularly.
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The Company
HQ: Miami, Florida
24 Employees

What We Do

We are Linear, a top-tier DTC performance marketing agency. Born from the merger of Blue Finn Media and Your Glow Up, we’ve built a proven track record scaling some of the most iconic eCommerce brands in the world — including Honeylove, MAËLYS, and Loop Earplugs. We blend high-converting ad creative at scale with data-driven growth marketing, helping brands unlock profitable and sustainable growth across all Paid Social and Paid Search channels.

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