MECCA-MAGINATIONS, our in-house brand incubator and innovation engine, often referred to as the Living Lab of Beauty. This is where our beauty intel and know how takes shape, evolving into products and launch into the world. From MECCA COSMETICA to MECCA MAX and KIT, this team builds brands that don’t just sit pretty on shelves—they spark joy, disrupt categories, and set new standards.
The role you could play
MECCA COSMETICA is more than a brand, it’s the Living Lab of Beauty, and we need someone extraordinary to lead it.
As Head of MECCA COSMETICA, you’ll own the full 360 of one of Australia’s most exciting homegrown beauty brands; from brand strategy, to product strategy, through to marketing campaigns, P&L ownership and team leadership.
You’ll partner closely with the Head of Product, the Head of Community and the GM of MECCA-Maginations, leading a passionate team while driving commercial growth, international expansion opportunities, and a marketing program that genuinely cuts through. From global events to a brand-new product launch; if it touches MECCA COSMETICA, it flows through you.
This is an exciting opportunity for the next horizon for MECCA’s heritage Brand.
What you will bring
You have sharp commercial instincts and you’re not afraid to use them. A proven brand builder, you bring together creative vision and data-driven thinking; and you know how to inspire others to come with you on the journey.
Strategic by nature
A track record of turning long-term strategy into clear, executable plans that deliver results
Comfortable balancing the 3-year view with the day-to-day, and knowing what to prioritise
Experience identifying future growth opportunities, including international markets
Commercially sharp
Full P&L experience and the confidence to own every line of it
Strong forecasting, product lifecycle management and NPD briefing experience
Data driven decision making with strong instincts too
Creative and connected
Experience building integrated marketing programs across social, digital, paid, PR and events
A genuine affinity for beauty, fashion and aesthetics; you don’t just understand the industry, you love it
An instinct for what’s next; in category, in culture, in customer
A leader people want to follow
Experience leading and developing high-performing teams, with a coaching mindset and genuine investment in people’s growth
A collaborator who works cross-functionally with ease and builds trust naturally
You take responsibility, give credit freely, and never walk past a problem
Your life at MECCA
Whilst we are singularly focused on our #CustomerFirst mantra, we know that wouldn’t be possible without an incredible team that is guided by our MECCA values and motivated each and every day to be solutions focused, innovative, collaborative and adaptable, and have a bit of fun along the way!
Some of our other team member benefits include:
Professional development programs and first-class digitised learning offering
Health and well-being initiatives
Reward and recognition programs
Access to bonus and incentive programs
Access to quarterly product allowance
Up to 40% discount to spoil yourselves and your immediate family, subject to company policy.
There are also so many other ways in which you’ll be made to feel part of the MECCA story as we love to celebrate, surprise and delight our team along the way.
To learn more about life at MECCA Brands, follow us on LinkedIn at MECCA Brands or @lifeatmecca and for all current opportunities, visit mecca.com.au/careers
Skills Required
- Proven brand building and strategic planning experience
- Full P&L ownership and financial management experience
- Forecasting, product lifecycle management and NPD briefing experience
- Experience building integrated marketing programs across social, digital, paid, PR and events
- Experience leading and developing high-performing teams with coaching mindset
- Data-driven decision making and strong commercial instincts
- Experience identifying growth opportunities, including international markets
- Genuine affinity for beauty, fashion and aesthetics
- Cross-functional collaboration and stakeholder management skills
What We Do
Since our very first day in 1997, our purpose has been to enable our customers to feel and look their best by offering them the world’s best line-up of beauty and skin-care brands (+ more), coupled with exceptional service. Fast forward to today, and we have over 5,000 MECCA team members across 100+ retail stores throughout Australia and New Zealand, a rapidly growing online business, two Distribution Centres, and a bustling Support Centre in the heart of Melbourne working to deliver on our purpose every single day. Our ongoing growth is fuelled by opening new stores and reaching new customers, launching new products, and harnessing the latest technology to constantly innovate and evolve our concepts, experiences, and service offerings. Whether you join MECCA in one of our Retail stores, our Support Centre or our Distribution Centre (DC), you will be an integral part of the MECCA family. Our Retail Store teams are known for their energy, passion and expertise; bringing MECCA to life and helping us deliver on our purpose across four unique concepts – MECCA Cosmetica, MECCA Maxima, MECCA and our online stores (mecca.com.au and meccabeauty.co.nz). Working in our Support Centre will give you the opportunity to be part of high-impact, cross-functional projects, where you will get to immerse yourself in cutting-edge technologies and market-leading innovations. Not only do we work with over 150 of the best global beauty brands, we also develop, produce and distribute MECCA’s very own signature line of products. From supply chain to digital design, from software development to strategy, and everything in between, we are looking for diverse people from all backgrounds to continually challenge our way of thinking. Last but certainly not least, our rapidly expanding DC teams are the backbone of our operations and are key to the delivery of a seamless customer experience through online fulfillment and ensuring our stores have the right products at the right time.









