At Commify, we're not just a company - we're a globally connected team of innovators who love what we do. As a CPaaS leader with 25 years of groundbreaking experience, we're the force behind over 5 billion customer interactions each year, enabling businesses worldwide to connect via advanced channels like SMS, RCS, and complex mobile journeys.
Our culture is our core strength. Operating across the UK, EMEA, the USA, and Australia, we've fostered a truly diverse and connected environment, earning a consistent 4 out of 5 culture score in our employee engagement surveys. You'll join a vibrant team where your diverse experience makes a daily global impact.
We need talented people to grow a global company where everyone feels proud to belong, have a purpose, and do their best to directly shape the digital future.
The Head of Marketing (UKI) is a high-impact, transformative leadership role responsible for driving field marketing and demand generation across our largest region.
As a trusted ally to the CMO and a key member of both the Marketing Senior Management Team and the UK&I Leadership Team, you will spearhead our transition from a locally-driven strategy to an effective global model that is locally adapted and creatively executed.
In this role, you will work hand-in-hand with the VP of UK&I (Head of Sales), UK&I Sales Leaders, and key HQ stakeholders (including Transformation, Web & Ops, Brand, and Product Marketing) to deliver an ambitious regional growth plan while elevating our positioning in the market.
If you bring a strong performance marketing background, a proven track record of owning revenue/pipeline targets, and the leadership skills to guide a team through strategic transformation, we want to hear from you.
The Role:Strategic Planning & Go-To-Market (GTM)- Lead Regional Strategy: Own the marketing and demand generation strategy for the UKI market targeting enterprise and non-enterprise clients, ensuring global strategy is tailored and successfully activated locally.
- Drive Brand & Product Positioning: Strategise and execute a strategic marketing pivot to strengthen the Esendex brand—effectively positioning and promoting our API, UI, and ISV partnership models.
- Go-to-Market Execution: Partner closely with Product Marketing and local sales teams to craft impactful positioning, messaging, and comprehensive GTM strategies.
- Global Alignment: Act as a critical partner to the CMO in transitioning marketing operations seamlessly from a regional approach to a "globally aligned, locally executed" framework.
- Pipeline & Revenue Ownership: Directly own and deliver ambitious targets for pipeline generation, lead acquisition, and conversion.
- Multi-Channel Optimization: Oversee high-performing multi-channel campaigns across digital (paid, search, web, email, social), Account-Based Marketing (ABM), webinars, and events.
- Data-Driven Performance: Partner with Sales and Marketing Ops to track, report, and optimise campaign ROI and business performance.
- Evolve Capability & Structure: Evaluate and scale the UKI marketing team structure to ensure complete readiness for our next phase of growth.
- Inspire & Mentour: Build, mentor, and foster a culture of accountability, collaboration, and high performance within the team.
- Budget Ownership: Formulate, manage, and forecast the UKI marketing budget, maximizing ROI across agency partners, programs, and staffing.
- Executive Partnership: Actively contribute as a core member of the UKI Leadership Team, partnering closely with the UK General Manager and VP of Sales.
- HQ Synergy: Build seamless operational workflows with global HQ teams across Web & Ops, Brand, Product Marketing, and Product.
- Sales Alignment: Tightly align with sales and success teams to deliver targeted sales enablement tools, localized content, and strategic growth campaigns.
- Experience: 8+ years of dynamic marketing experience, with at least 4+ years in a senior leadership or people manager role within an international or cross-functional matrix organisation.
- Industry Expertise: Essential experience in CPaaS, UCaaS, or Business Messaging (experience targeting non-enterprise/SMB segments is highly desirable).
- Measurable Track Record: Proven background in performance marketing with direct responsibility for carrying and exceeding pipeline/revenue growth targets.
- GTM & Positioning Expertise: Strong strategic skills in positioning, messaging, and executing multi-channel GTM strategies (familiarity with API/developer, UI end-user, or ISV models is a major plus).
- Transformation Skills: Demonstrated ability to drive strategic change, mentor teams, and build world-class marketing structures.
- Education: Bachelor’s degree in Marketing, Business, Communications, or a related field (MBA is desirable).
What We Offer:
(Offerings vary by location, but we can guarantee competitive employee benefits)
- Competitive Salary
- Bonus scheme
- Unlimited professional & personal learning, from technical training through to our sales methodology
- Comprehensive healthcare cash plan
- A generous 27 days of annual leave in addition to Bank Holidays
- 2 Wellbeing leave days and 2 days dedicated to giving back to your community
- Enjoy your birthday off!
- Employer pension contribution at 5%
- Death in service benefit (4 times your salary)
- Annual award recognition
- Fun monthly and quarterly social events
- Flexible hybrid working arrangements
Skills Required
- 8+ years of marketing experience
- At least 4 years in a senior leadership or people management role
- Experience in an international or cross-functional matrix organization
- Experience in CPaaS, UCaaS, or business messaging
- Performance marketing experience with direct responsibility for pipeline and revenue growth targets
- Expertise in positioning, messaging, and multi-channel go-to-market strategy
- Experience driving strategic change, mentoring teams, and building marketing structures
- Bachelor’s degree in Marketing, Business, Communications, or a related field
- Experience targeting non-enterprise or SMB segments
- Familiarity with API, developer, UI end-user, or ISV models
- MBA
What We Do
Most businesses are terrible at communicating with their customers. They either don't communicate enough, or use channels their customers don't like. But when they get it right, it can transform their customer experience and their financial performance. So, it's our mission to make business communication brilliant. Commify is Europe's leading supplier of Application-To-Person business messaging services. We help over 46,000 companies communicate brilliantly with their customers and staff; sending almost 5 billion messages a year through our portfolio of brands. Our messaging solutions encompass everything from SMS to mobile payments, accessed through web applications, APIs or bespoke integrations. All of our products and platforms are supported by a passionate and innovative international team, with in-house development and support. Headquartered in Nottingham (UK), we sell through a portfolio of brands, dependent on geography and customer segment. These include Esendex, TextAnywhere, Text Marketer, Skebby, Massenversand, SMSpubli, SMS Envoi, and Spryng and operate in the UK, Ireland, Italy, France, Spain, Germany, The Netherlands, Australia, New Zealand and The United States. Backed by ECI Partners, we continue to innovate and grow both existing and new markets to support more companies to transform their business communications.
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