Head of Marketing B2B, digital first (all genders)

Posted 23 Days Ago
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Vienna, AUT
In-Office
Expert/Leader
Fintech • Financial Services
The Role
Leads global B2B marketing strategy and execution across performance marketing, content, social media, SEO, website management, events, PR, employer branding, and brand positioning. Creates visual and written assets, tracks KPIs and budgets, manages external partners, maintains marketing materials, and identifies market trends to strengthen the company’s international visibility.
Summary Generated by Built In

As an international tech M&A, corporate finance advisory, investor, and growth accelerator, i5invest / i5growth supports growth and manages corporate development and cross-border M&A processes for extraordinary tech companies. 

Operating out of Berlin, Palo Alto, San Francisco, Miami and Vienna, i5 has established over 250 strategic partnerships and international M&A transactions with companies such as Google, Salesforce, Verisign, Samsung, Cisco, Telefónica, NBC, Naspers, Volkswagen, Amdocs, IAC, Pfizer/Zoetis, Microsoft, Facebook, Nvidia, Airbus, Toronto Stock Exchange, and many other global tier-1 technology giants.

We work with companies that shape industries and help them scale globally.

We are now looking for a Head of Marketing - B2B, Digital First (Full-time | Starting asap) to build and execute our marketing activities - from strategy execution and content to events, design and analytics - and strengthen i5’s visibility and positioning across key ecosystems.

Your Qualifications:

  • Based in Vienna, on-site 
  • Fluent in German and English (written and spoken)
  • 5-15 years of relevant experience in online marketing B2B or B2C, ideally in a dynamic, fast-paced environment (scaleup, startup, agency)
  • Strong understanding of digital marketing, performance marketing, SEO/GEO/GenAI content creation, linkedin and newsletters
  • Significant experience and strong skills in creating visual and written content (image, video, copy) for social media, ads, events and marketing materials (e.g. Adobe Suite, Canva or similar tools)
  • Highly hands-on, structured and fast in execution
  • Comfortable working with tools and learning new systems quickly
  • High level of ownership, creativity, and ability to drive topics independently
  • Strong communication skills and attention to detail
  • Strong project management skills
  • Experience with WordPress
  • Love working with an international, ambitious team

Your Tasks:

  • Drive global marketing initiatives
  • Plan and implement performance marketing activities
  • Create and manage content across channels (website, social media, newsletters etc.)
  • Design visual assets for social media posts, ads, direct marketing, event materials and marketing collateral
  • Drive, execute and support the positioning and visibility of the i5 brand across markets, including media placements, relevant rankings, PR, events, ...
  • Lead, maintain and further develop the website (content, structure, SEO updates, Google Business Profile)
  • Track relevant KPIs, derive actionable optimizations and report on marketing performance and budget
  • Manage and steer external partners
  • Create and maintain marketing materials and templates to ensure brand consistency across all touchpoints globally 
  • Support employer branding initiatives including careers page and recruiting-related content
  • Monitor market trends and relevant industry developments

What we offer:

  • Empowerment to drive initiatives with international impact
  • A diverse full-time role with responsibility and ownership from day one, global impact
  • The opportunity to actively build and further shape marketing activities
  • Deep insights into the world of startups, scale-ups, investors, and global tech leaders
  • A dynamic working environment in our modern loft office in Vienna, with a motivated, engaged and international team
  • Regular team events, celebrations and offsites throughout the year
  • Shared team meals three times a week with a flexible personal allowance
  • Learning & development opportunities with an annual budget
  • Sport and cultural activities
  • Competitive salary in line with market standards

Important note:

Please note that we can only consider applications from candidates with a valid work permit for Austria.

Due to the high volume of applications we receive, we may not be able to provide individual feedback to every candidate. We appreciate your understanding and will be in touch if your profile is a strong match.

Skills Required

  • Based in Vienna and available to work on-site
  • Fluent in German and English, written and spoken
  • 5–15 years of relevant online marketing experience in B2B or B2C
  • Experience in a dynamic, fast-paced environment such as a scale-up, startup, or agency
  • Strong understanding of digital marketing and performance marketing
  • Experience with SEO, GEO, and GenAI content creation
  • Experience with LinkedIn and newsletters
  • Strong visual and written content creation skills for social media, advertising, events, and marketing materials
  • Experience with Adobe Suite, Canva, or similar tools
  • Highly hands-on, structured, and fast in execution
  • Ability to work with existing tools and learn new systems quickly
  • High ownership, creativity, and ability to drive topics independently
  • Strong communication skills and attention to detail
  • Strong project management skills
  • Experience with WordPress
  • Valid work permit for Austria
  • Interest in working with an international, ambitious team
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The Company
HQ: Vienna
94 Employees
Year Founded: 2017

What We Do

Who is i5invest? We are a corporate development firm and support innovative tech founders with our unparalleled network of top decision makers in Strategy, Business Development and M&A. Our primary focus is to support and manage corporate development and cross-border M&A processes for extraordinary tech companies. We know what it is like to be a founder. With our deep domain expertise and our network of more than 150,000 top decision makers and influencers, we connect our founders with the technology ecosystem in order to take their companies to the next levels. We are committed to provide our founders with insights, expertise and access to our network. We believe the road to success requires building the right relationships and focusing on long-term partnerships. We have executed over 250 transactions and have been able to strike deals recently with Google, Microsoft, Salesforce, Verizon, Canva, Nvidia, Qualcomm, Verisign, Samsung, Cisco, Telefonica, NBC, Naspers, Volkswagen, Amdocs, IAC, Pfizer/Zoetis, Airbus, Toronto Stock Exchange and many other global tier 1 technology giants. With our business accelerator and investment partner - i5growth we also support high potential European tech companies in their growth phase. #innovate #inspire #incubate #invest #internationalize

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