WHAT WE NEED FROM EVERYONE:
TBWA is The Disruption® Company, a global agency collective of 10,000+ creative minds operating in over 80 countries. Named one of the World's Most Innovative Companies by Fast Company four years in a row, and Adweek's 2022 and 2021 Global Agency of the Year, we are a disruptive brand experience company that uses creativity to help businesses acquire a greater share of the future. TBWA\Chiat\Day develops strategies, advertising, and brand experiences for some of the world's most iconic brands.
Lola is a creative agency built on the belief that crazy ambition makes serious things happen. With teams across New York and Los Angeles, Lola USA creates bold, culturally resonant work that drives real business impact. Key clients include Adidas, JetBlue, Disney, Molson Coors, McCain, and Porsche.
WHAT WE NEED FROM YOU:
TBWA\Chiat\Day Los Angeles and Lola are seeking a Head of Growth who embodies the values, attitude, and approach of both agencies. This role is key to driving growth and aligning with each organization's culture. This role will actively prospect and advocate for the agency, work closely with the Comms team to build our reputation, and oversee autonomously run new business pitches of varying sizes.
This person is a highly proactive, strategic individual, leading a small but mighty team to take responsibility for TBWA\Chiat\Day LA and Lola’s growth plans. The right person for this role can identify new opportunities to expand and strengthen our existing client relationships, while driving revenue growth for both TBWA/Chiat/Day LA and Lola.
WHAT YOU WILL BE DOING:
- Shape the overall agency service offering
- Proactively build and nurture our prospecting timeline and leads
- Lead all RFIs and RFPs, including developing and cultivating relationships with key external stakeholders such as search consultants and client leads
- Proactively initiate client relationships and learn the client’s business inside and out
- Identify opportunity areas for organic growth against the agency’s capabilities, and our greater Omnicom network’s capabilities.
- Work closely with the leadership team to elevate new business processes.
- Partner with account leads to drive responses to RFI and RFPs for existing clients’ additional business in an innovative, flawless, and timely manner
- Audit and understand roster agency relationships & responsibilities across our key clients
- Lead bi-weekly internal organic growth business meetings.
- Create capabilities presentations and other marketing materials – fully leveraging the agency narrative and assets
- Coordinate internal resources within the office and across offices to develop client proposals, working in partnership with integrated teams.
- Ensure alignment with the team to set clear critical paths, project deliverables, milestones, timetables, and calendars.
- Work with the CEO, Head of Operations & Head of Business Leadership to recommend staffing and resources for any and all converted growth opportunities
- Oversee the growth manager and related growth staff
QUALIFICATIONS:
- 12+ years of agency experience preferably with business development experience within an advertising agency.
- Confirmed and proven record of running successful pitch processes
- Entrepreneurial skills
- Self-motivated
- Ability to simplify the complex and complicated into clear and concise tasks
- Solid track record of developing successful relationships with internal and external partners.
- Communicates effectively and with influence at all levels and across all functions.
- Understands industry developments, market trends, and their impact on business.
- Strong client-facing communication skills with the ability to quickly understand client needs.
- Moderate ability to design and build presentation decks in Keynote, PowerPoint, and Google Slides preferred.
All hires must be located in or willing to relocate to Los Angeles to work from our offices hybrid three days a week.
Skills Required
- 12+ years of agency experience in business development
- Proven record of running successful pitch processes
- Entrepreneurial skills
- Strong client-facing communication skills
- Moderate ability to design and build presentation decks
What We Do
TBWA\Chiat\Day is part of TBWA\Worldwide: The Disruption® Company (www.tbwa.com) and has offices in New York, Los Angeles and Nashville. Named one of the World's Most Innovative Companies by Fast Company and to the AdAge A-List, TBWA creates disruptive ideas that locate and involve brands in culture, giving them a larger share of the future. Our collective has 11,300 creative minds across 275 offices in 95 countries, and includes brands such as Auditoire, Digital Arts Network (DAN), eg+ worldwide, GMR, TBWA\Media Arts Lab, TBWA\WorldHealth and TRO. Global clients include adidas, Apple, Gatorade, Henkel, Hilton Hotels, McDonald's, Nissan and Singapore Airlines. Follow us on Twitter, LinkedIn and Instagram, and like us on Facebook. TBWA is part of Omnicom Group Inc. (NYSE: OMC) (www.omnicomgroup.com), a leading global marketing and corporate communications company. Omnicom's branded networks and numerous specialty firms provide advertising, strategic media planning and buying, digital and interactive marketing, direct and promotional marketing, public relations and other specialty communications services to over 5,000 clients in more than 100 countries.
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