J.P. Morgan is seeking an experienced, strategic, and hands-on leader to oversee our Executive and Employee Social Media program, with LinkedIn as the primary platform. This Executive Director will set strategy, establish governance and controls, and drive measurable advocacy and thought leadership outcomes, while also rolling up their sleeves to create content, coach senior leaders, and operate the program day-to-day with a team.
As a Head of Executive & Employee Social Media Executive Director within the Global Social Media team at J.P. Morgan, you will lead employee activity, engagement and advocacy efforts on LinkedIn. You will oversee our LinkedIn Sales Navigator program, provide internal education and guidance, manage the Corporate & Investment Banking (CIB) Ambassador and Advocacy programs, and ensure adherence to controls and guardrails to protect our employees and the firm. This role offers the opportunity to leverage your deep understanding of social selling, content creation, social media analytics, and B2B marketing and communications in a dynamic and collaborative environment.
Job responsibilities
- Own the Commercial and Investment Bank and Corporate executive and employee social media strategy, with LinkedIn as the primary platform; sets strategy and standards, and personally leads high-stakes execution for priority executives/campaigns.
- Build and maintain the governance model: operating procedures, playbooks, approval workflows, content standards, risk escalation paths, documentation, auditability.
- Partner with executive communications and business leadership to shape executive presence, narrative, and forward-facing thought-leadership calendar.
- Oversee the LinkedIn Sales Navigator program, including enablement approach, stakeholder alignment, and measurement.
- Own the Ambassador program end-to-end (program design, participant experience, onboarding/offboarding, content pipeline, and reporting).
- Partner with Marketing to run the employee advocacy program, including content distribution strategy and performance optimization.
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Provide executive-facing counsel and 1:1 coaching for senior leaders (profile optimization, posting strategy, engagement, commenting, connection strategy, do/don’t).
- Able to create, edit, and publish content directly (copy, basic creative direction, analytics pulls) while also scaling through team and partners.
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Establish a measurement framework and operating cadence (dashboards/readouts, insights, recommendations, and continuous improvement roadmap).
- Lead employee social media guidance across wholesale and corporate businesses: conduct training sessions to educate employees on the firm’s social media policy, ensuring employees are well-informed and compliant with social media guidelines
- Collaborate with key partners across risk, controls, legal and compliance to protect the firm and employees by adhering to regulatory and line of business requirements; deliver trainings and coordinate issue escalation as needed.
Required qualifications, capabilities, and skills:
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10+ years of relevant experience (social strategy, executive communications, employee advocacy, and/or B2B marketing/communications), with demonstrated executive-facing leadership.
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Demonstrated ability to advise and influence senior leaders and navigate high-sensitivity reputational topics. Ability to cultivate relationships across divisions and lines of business globally; strong senior stakeholder management.
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Social crisis/issues management experience (rapid response, escalation, coordination).
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Deep expertise in LinkedIn and its capabilities, including experience with LinkedIn Sales Navigator.
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Proven experience building, scaling, and measuring advocacy/ambassador programs—ideally in a regulated environment.
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Strong governance and risk mindset; demonstrated ability to build programs with Risk/Compliance/Legal partnership.
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Excellent writing, editing, and messaging skills with strong judgment and attention to detail.
- Possess a strong leadership presence, excellent presentation skills and the ability to convey decisions with clarity.
- Sound judgment and high-quality written, verbal, and interpersonal communication skills
- Strong knowledge and passion for keeping up to speed on the social media landscape.
- Familiarity with social media publishing and analytics tools (Hearsay, Sprinklr, etc.)
Preferred qualifications, capabilities, and skills:
- Financial services experiences
About Us
We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process.
We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants’ and employees’ religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.
JPMorgan Chase & Co. is an Equal Opportunity Employer, including Disability/Veterans
Skills Required
- 10+ years of relevant experience in social strategy, executive communications, employee advocacy, and/or B2B marketing or communications
- Executive-facing leadership experience and ability to advise and influence senior leaders
- Experience navigating high-sensitivity reputational topics
- Strong senior stakeholder management and ability to build relationships across global divisions and lines of business
- Social crisis and issues management experience, including rapid response and escalation
- Deep expertise in LinkedIn and LinkedIn Sales Navigator
- Experience building, scaling, and measuring advocacy or ambassador programs
- Strong governance, risk, and compliance mindset, including partnership with Risk, Compliance, and Legal
- Excellent writing, editing, messaging, presentation, and communication skills
- Strong leadership presence, judgment, and attention to detail
- Knowledge of the social media landscape
- Familiarity with social media publishing and analytics tools such as Hearsay or Sprinklr
- Financial services experience
JPMorganChase Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about JPMorganChase and has not been reviewed or approved by JPMorganChase.
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Healthcare Strength — Medical, dental, vision, and mental-health coverage are broad, with wellness incentives, on-site or virtual care, and an EAP offering coaching and counseling. Plan materials emphasize accessible options, including multiple medical choices and tools to manage costs.
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Parental & Family Support — Paid parental leave extends up to 16 weeks for all parents, supplemented by paid Critical Caregiver Leave. Family resources include backup childcare via Bright Horizons, lactation support and milk-shipping, family-building assistance, and even a free five-month SNOO rental for newborns.
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Retirement Support — Retirement programs include a 401(k) with an annual company match and automatic pay credits for most employees, with a legacy pension available to earlier hires. An Employee Stock Purchase Plan at a 5% discount further supports long-term savings.
JPMorganChase Insights
What We Do
JPMorgan Chase & Co. (NYSE: JPM) is a leading global financial services firm with assets of $3.7 trillion and operations worldwide. The firm is a leader in investment banking, financial services for consumers and small businesses, commercial banking, financial transaction processing, and asset management. A component of the Dow Jones Industrial Average, JPMorgan Chase & Co. serves millions of consumers in the United States and many of the world’s most prominent corporate, institutional and government clients under its J.P. Morgan and Chase brands. Technology fuels every aspect of our company and is at the heart of everything we do. With over 50,000 technologists globally and an annual tech spend of $12 billion, we are dedicated to improving the design, analytics, development, coding, testing and application programming that goes into creating high quality software and new products. Learn more about technology at our firm, explore resources from our Distinguished Engineers, AI & ML researchers, and other experts; access the latest episode of our TechTrends podcast, and more at www.jpmorgan.com/technology. Information about JPMorgan Chase & Co. is available at www.jpmorganchase.com. ©2023 JPMorgan Chase & Co. All rights reserved. JPMorgan Chase is an Equal Opportunity Employer, including Disability/Veterans.
Why Work With Us
Our technologists work on a diverse range of solutions that include strategic technology initiatives, big data, mobile, electronic payments, machine learning, cybersecurity, enterprise cloud development, and other state-of-the-art technologies.
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