Head of Commercial Strategy & Insights

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Park, MI, USA
In-Office
Industrial • Manufacturing
The Role

Want to help us bring happiness to the world? Want to join an ambitious and fast growing global biscuits and confectionery business investing heavily in iconic global brands, infrastructure and people? Then this is the place for you.

As proud bakers and chocolatiers and custodians of iconic global brands, we don’t compromise on the quality of ingredients in our products or on the people we hire. We are looking for entrepreneurial spirits who share our passion for bringing happiness to our consumers and who embody our Winning Traits.

To succeed at pladis you need to be purpose-led, resilient and positive to succeed here because we expect pace and agility, we insist on collaboration and demand accountability. If that is your thing, then pladis offers global ambition, a clear Vision and roadmap for success, challenge, and unrivalled opportunities to learn and make an impact

Click “Apply” to get started.

What will this role achieve?

As Head of Commercial Strategy and Insights for pladis UK&I you will own the development of price related insights, optimisation and long-term critical thinking influencing at leadership levels both internally and externally! Your team will influence the pricing and promotional investment architecture, implementation and evaluation of the strategy alongside the Revenue Management Commercial team (RMC), utilising a cross functional team in addition to a direct team of two. A key part of this role will be the need to continue to evolve pladis UK&I approach to Revenue Management and sit on the NRM Leadership team!

What will be your key results?

  • Develop and deliver commercial insight on price & promotions to key internal and external partners to improve pladis and total category returns from promotional plans and in market £/kg evolution
  • Lead understanding of competitor activity and it’s impact on the pladis portfolio, focusing on retailer metrics such as price, promotions, feature space, distribution and consumer metrics such as frequency, average weight of purchase and penetration.
  • Lead 3yr pricing strategy insights, collaborating cross functionally influencing business to ultimately drive sustainable growth of both profit and share.
  • Further develop tools and insights to influence customer teams on monthly promotional evaluation and return on investment to optimise £250m trade spend through annual target setting.
  • Lead annual budget inputs with regards to Price/Pack/Promo initiatives providing consumer and category trends, elasticities and price ceilings to support the Revenue Management Commercial team in architecting the Pricing Strategy. 
  • Closely collaborating with Category and Consumer Insights teams to triangulate insight converting into implications for pladis.
  • Lead insight provision for Innovation to develop and influence pack/price providing competitor and category insight. Leading Innovation pack future evolution.
  • Lead a project team in future AI tool simulation to drive business efficiencies and more robust decision making.
  • Continue to develop and lead Revenue Management processes cross functionally to optimise pack/price/promo plans.
  • Utilise internal and external data to provide operational support to wider NRM team in the optimisation of forward share predictions, course correcting where required.
  • Develop and coach your team to deliver world class insights and price/ promotional thinking.

What do you need for this role?

  • Proven track record to lead cross functionally
  • Proficient in use external data sources (Kantar, ACNielsen, Dunnhumby)
  • P&L Management and analysis
  • Direct experience in Revenue Management for blue chip FMCG business at senior level
  • Ability to engage and influence at board level
  • Line Management experience
  • Critical thinking with determination to see it through to execution
  • Strong communication and presentation skills and ability to find simplicity in complexity
  • Strong analytical and data handling skills
  • Proven understanding of the retail environment and retail customer base, ideally with customer facing experience
  • Enjoys working within a team with collaborative style
  • High energy and positive approach
  • Results-oriented with inquisitive, curious nature
  • Seeks accountability and ownership
  • Structured and methodical approach

OUR WINNING TRAITS AND BEHAVIOURS

  • Purpose-Led - Energised by our promise to deliver happiness to the world with every bite
  • Agile - Ever evolving, never satisfied and never standing still
  • Collaborative - Willing to work with others for mutual success
  • Resilient - Quick to adapt to change, fast learner and persistent in the face of setbacks
  • Positive - Self-motivated, optimistic, adventurous, and inspiring

Diversity and inclusion is central to everything we do and is reflected across our business. pladis brings together brands and people from around the world – and this diversity is our great strength.

We’re an equal opportunities employer and believe in encouraging an inclusive environment where we celebrate diversity of thinking and respect everyone’s distinctive qualities and perspectives.

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform key job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.

pladis is an Equal Opportunity Employer, committed to hiring a diverse workforce. All openings will be filled based on qualifications without regard to race, color, sex, sexual orientation, gender identity, national origin, marital status, veteran status, disability, age, religion or any other classification protected by law.

We operate a strict Preferred Supplier List. If you are a recruitment agency and wish to submit candidate to be considered for this vacancy, you must have agreed to, and signed, our terms of business.
We will not accept CVs from any other sources other than those currently on our PSL. We will not pay a fee for any candidate that has not been represented by a provider on our PSL.

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The Company
Istanbul, Istanbul
3,038 Employees
Year Founded: 2016

What We Do

pladis is one of the world’s fastest growing snacking companies and home to much loved brands including McVitie’s, GODIVA and Ülker. pladis also owns regional brands Jacob’s, Go Ahead, Flipz, Turtles, BN, Verkade and many more products across sweet and savoury biscuits, wafer, cake, and chocolate. pladis also owns regional brands such as Jacob’s, Go Ahead, Flipz, BN, Verkade and many more, delighting consumers with products across the snacking category including sweet and savoury biscuits, wafer, cake, chocolate, gum and candy. Formed in 2016, pladis is the proud steward of over 300 years of family baking and confectionery experience. The expertise of its 16,000-strong global workforce spans 25 factories in 11 countries, and is founded on collaboration, agility and resilience. As a responsible business, delivering the highest quality products and exceptional service, pladis’ products have the potential to reach more than four billion people across the world. pladis people are passionate about collaboration and creation, using consumer insights and trends to fulfil its promise of bringing happiness with every bite. This passion, combined with rapid speed to market, enables the company to bring its products from idea to on-shelf quickly, so they are available for consumers all over the world. To view our privacy policy visit: http://www.pladiscareers.co.uk/privacy-policy/

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