The Role
Leads Heaven Media’s Campaign Management function, overseeing campaign delivery, quality, resources, risks, processes, budgets, and client commitments across multiple accounts. Manages campaign managers and senior managers, develops team capability, drives operational improvements, and provides strategic and cross-functional leadership. The role also supports sales scoping, commercial performance, compliance, capacity planning, and complex campaign execution within the influencer marketing function.
Summary Generated by Built In
As Head of Campaign Management, you will lead and take overall accountability for Heaven Media's Campaign Management function. You will oversee the Senior Campaign Managers and Campaign Managers, ensuring campaigns are delivered consistently, efficiently and to a high standard across all accounts.
You will be responsible for the quality of the team's work, adherence to agreed processes, team performance, resource planning and the effective allocation of campaign management support across existing and new business. You will act as the senior escalation point for campaign delivery issues and ensure material risks are identified, addressed and escalated appropriately.
Reporting directly to the Director of Global Influencer Marketing, you will provide clear visibility across campaign health, team capacity, client risks and operational priorities. While the role is primarily focused on functional leadership and people management, you will also retain responsibility for the hands-on management of selected campaigns or accounts where senior oversight, additional support or complex delivery expertise is required.
You will work closely with Influencer Strategy, Performance Marketing, Account Management, PMO, Finance, Legal and other relevant departments to ensure integrated, commercially responsible and high-quality campaign delivery
Salary: From $85,000 per annum, depending on experience
Job responsibilities
Functional Leadership & Ownership
Campaign Delivery & Quality Assurance
Team Leadership & People Development
Process Design & Continuous Improvement
Risk Management, Compliance & Governance
Cross-Functional Leadership & Stakeholder Management
Commercial Performance & Business Support
Strategic Leadership
Decision Making Authority
The Head of Campaign Management has delegated authority to:
Benefits
Essential
Desirable
You will be responsible for the quality of the team's work, adherence to agreed processes, team performance, resource planning and the effective allocation of campaign management support across existing and new business. You will act as the senior escalation point for campaign delivery issues and ensure material risks are identified, addressed and escalated appropriately.
Reporting directly to the Director of Global Influencer Marketing, you will provide clear visibility across campaign health, team capacity, client risks and operational priorities. While the role is primarily focused on functional leadership and people management, you will also retain responsibility for the hands-on management of selected campaigns or accounts where senior oversight, additional support or complex delivery expertise is required.
You will work closely with Influencer Strategy, Performance Marketing, Account Management, PMO, Finance, Legal and other relevant departments to ensure integrated, commercially responsible and high-quality campaign delivery
Salary: From $85,000 per annum, depending on experience
Job responsibilities
Functional Leadership & Ownership
- Lead and be accountable for the overall performance, effectiveness and continuous development of the Campaign Management function, ensuring alignment with departmental objectives and business priorities.
- Establish and maintain high standards of campaign delivery, operational consistency, accountability and service excellence across all accounts.
- Own the governance, structure and operating model of the Campaign Management function, ensuring it remains scalable, efficient and fit for purpose.
- Act as the senior escalation point for campaign delivery, resource and operational issues, ensuring timely resolution and appropriate risk management.
- Provide functional leadership and subject matter expertise to support successful campaign execution and continuous improvement across the business.
Campaign Delivery & Quality Assurance
- Oversee the successful delivery of all campaigns managed by the Campaign Management team, ensuring timelines, budgets, deliverables and client commitments are achieved.
- Ensure campaign execution is consistently high quality, compliant, commercially responsible and aligned with client objectives.
- Provide senior oversight and support for complex, high-value, strategic or high-risk campaigns.
- Monitor campaign performance, delivery health and operational effectiveness, taking corrective action where required.
- Maintain accountability for campaign delivery standards and quality assurance processes across the function.
- Resource Planning & Operational Management
- Own departmental capacity planning and resource allocation, ensuring campaign workloads are effectively distributed to meet client and business requirements.
- Evaluate resource requirements for new business opportunities and existing client growth, providing recommendations on future staffing and capability needs.
- Optimise resource utilisation, balancing delivery quality, commercial performance and employee wellbeing.
- Ensure effective planning for business peaks, employee absence, project demands and changing client priorities.
- Identify and address current and future resource, capability and succession risks within the team.
Team Leadership & People Development
- Lead, develop and inspire Senior Campaign Managers and Campaign Managers, creating a high-performing, accountable and collaborative culture.
- Set clear objectives, expectations and performance standards aligned with departmental and organisational goals.
- Coach and support employees and managers within the function, ensuring effective leadership and consistent people management practices.
- Drive talent development, succession planning and career progression initiatives to strengthen organisational capability.
- Foster a culture of continuous learning, accountability, communication and operational excellence within the team.
Process Design & Continuous Improvement
- Design, implement and continuously improve Campaign Management frameworks, processes, systems and ways of working.
- Identify opportunities to improve efficiency, scalability, quality and cross-functional collaboration across campaign delivery.
- Lead initiatives that enhance operational performance, reduce risk and improve both client and employee experience.
- Ensure processes, standards and best practices are documented, communicated and consistently adopted across the team.
- Leverage campaign insights and operational learnings to drive ongoing improvements and innovation.
Risk Management, Compliance & Governance
- Establish and maintain effective controls to ensure campaigns are delivered in accordance with approved processes, contractual obligations and compliance requirements.
- Proactively identify, assess and mitigate delivery, operational and commercial risks that may impact campaign success.
- Ensure appropriate governance, escalation and decision-making frameworks are applied across all campaign activity.
- Partner with internal stakeholders to resolve delivery challenges and maintain operational integrity.
- Monitor trends, recurring issues and root causes, implementing corrective actions and preventative measures where required.
Cross-Functional Leadership & Stakeholder Management
- Build effective relationships with internal stakeholders to ensure aligned planning, communication and successful campaign delivery.
- Represent the Campaign Management function within leadership discussions, providing clear visibility of priorities, capacity, performance and risks.
- Collaborate with commercial and client-facing teams to assess delivery feasibility, operational requirements and resource implications for new opportunities.
- Promote clear accountability, effective handovers and seamless collaboration across all functions involved in campaign execution.
- Influence operational decision-making by providing insight, recommendations and leadership on campaign delivery matters.
Commercial Performance & Business Support
- Ensure campaigns are delivered within agreed scope, budget and resource assumptions while maintaining quality and client satisfaction.
- Identify operational challenges, resource pressures or delivery risks that may impact commercial performance and implement appropriate solutions.
- Support business growth by providing operational expertise, delivery planning and resource recommendations during the sales and scoping process.
- Balance client expectations, operational requirements and commercial objectives to achieve sustainable business outcomes.
- Contribute to the overall profitability and long-term success of the Influencer Marketing function through effective operational leadership.
Strategic Leadership
- Develop and deliver the strategic roadmap for the Campaign Management function, ensuring alignment with departmental and business objectives.
- Identify future opportunities to strengthen team capability, operational effectiveness, technology adoption and service delivery.
- Translate organisational priorities into clear operational plans, initiatives and measurable outcomes for the Campaign Management team.
- Lead transformational and cross-functional initiatives that improve the effectiveness, scalability and impact of campaign delivery.
- Anticipate future business needs and implement solutions that position the function for sustainable growth and success.
Decision Making Authority
The Head of Campaign Management has delegated authority to:
- Allocate and reassign Campaign Management resources to meet changing business and client requirements.
- Approve campaign delivery approaches, operational processes and quality standards within the function.
- Resolve delivery, resource and operational challenges within agreed authority limits.
- Recommend organisational, resource or capability changes to support business growth and delivery requirements.
- Escalate significant commercial, delivery, compliance or people-related risks to the Director of Global Influencer Marketing where appropriate.
Benefits
Essential
- Significant experience in a senior influencer marketing, digital marketing, or content-led role within a marketing or creative agency.
- Proven track record of leading teams and managing line managers, with clear evidence of team development and growth.
- Demonstrable experience owning end-to-end campaign delivery across multiple concurrent accounts, including timelines, budgets and quality standards.
- Strong understanding of marketing platforms, tools and performance metrics across social and influencer channels.
- Strategic thinker with experience translating client or business goals into functional plans and initiatives.
- Strong leadership presence with the ability to influence internal and external stakeholders at a senior level.
- Highly organised, with experience managing large workloads, tight timelines and competing priorities.
- Commercially astute, with a clear understanding of how to balance quality, efficiency and margin.
- Excellent written and verbal communication skills, including experience in senior client presentations and internal leadership settings.
- Experience in resource and capacity planning across a team or function.
Desirable
- Sector experience in the gaming, tech or youth marketing sectors.
- Experience delivering campaigns for global technology or hardware brands.
- Familiarity with global influencer landscapes and cross-market campaign delivery.
- Experience implementing new technologies, platforms or reporting systems to enhance delivery.
- Confidence using data to inform creative or strategic decision-making.
- Experience supporting or driving departmental culture change or training initiatives.
Skills Required
- Significant experience in a senior influencer marketing, digital marketing, or content-led role within a marketing or creative agency
- Proven experience leading teams and managing line managers, including team development and growth
- Experience owning end-to-end campaign delivery across multiple concurrent accounts, including timelines, budgets, and quality standards
- Strong understanding of marketing platforms, tools, and performance metrics across social and influencer channels
- Strategic thinking and experience translating client or business goals into functional plans and initiatives
- Strong leadership presence and ability to influence senior internal and external stakeholders
- Experience managing large workloads, tight timelines, and competing priorities
- Commercial acumen, including balancing quality, efficiency, and margin
- Excellent written and verbal communication skills, including senior client presentations and internal leadership settings
- Experience in resource and capacity planning across a team or function
- Sector experience in gaming, technology, or youth marketing
- Experience delivering campaigns for global technology or hardware brands
- Familiarity with global influencer landscapes and cross-market campaign delivery
- Experience implementing new technologies, platforms, or reporting systems to enhance delivery
- Confidence using data to inform creative or strategic decision-making
- Experience supporting or driving departmental culture change or training initiatives
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The Company
What We Do
Heaven Media is a creative marketing and media agency specializing in the video game and technology sectors. It helps brands connect with gaming and tech audiences worldwide through brand building, strategic planning, creative execution, and tailored marketing solutions. The company works across gaming and esports, using specialist industry expertise to develop campaigns and engage consumers through relevant enthusiast communities and channels.
