Head of Brion Marketing & Business Development

As Head of Marketing, you will be responsible for building a strong product management team, own the Brion product portfolio, set strategic directions, and drive the delivery of roadmap and customer adoption.  You will collect the product requirements and implement strategy and align product strategy and introduction (commercial and timing) with the sales organization.   You’re responsible for the product introduction and communication with customers and be responsible to aligning the business line total product offering for the specific customer including communication internally and out to the customer and ASML sales and service teams.

• Identify areas for growth and drive product definition, design and development, customer engagement and roadmap extensions

• Acquire deep customer knowledge. Interact with customers to gain understanding of their technical requirements and effectively translate these requirements into the product roadmap and engagement strategies

• Own product requirements, market validation and product roadmaps. Deliver product requirement documents with business cases and market feasibility and validation plans

• Define feature priorities and decide detailed release scope working with the R&D, product engineering, quality assurance and project management

• Evaluate the financial aspects of product development such as budgets, expenditures, research and development appropriations, return-on-investment and profit-loss projections

• Develop and execute product business plan by analyzing business development opportunities and monitoring market trends. Use sales forecast and strategic planning to ensure sales and profitability of our products 

• Define product rollout and customer engagement plans working with product engineering and account teams

• Work with product engineering to develop comprehensive application flow and BKMs to support the flow

• Be an expert with respect to the competition including competitive analysis and positioning. Develop and drive competitive marketing campaigns to ensure product market share and profitability

• Collaborates cross-functionally on value pricing and value selling, market and field solutions development

• Drive and develop use cases, marketing materials, sale collaterals and market communication plans including press releases, launch materials, customer presentations, and sales training materials 

• Develop the core positioning and messaging for the product. Formulate, direct and coordinate market communication activities and policies to promote our products through various channels

• Manage issues and escalations associated with ordering of product, systems and tools, and manufacturing supply

• Customer visits and meetings

• MS or higher in science / engineering or MBA with engineering background. >10 years in semiconductor field in leadership roles

• Wide and deep experience enabling the job holder to provide leadership to an organization unit by managing through managers.

• Proven track record of successful leadership and team management. Good coach and team player, able to create and lead inclusive and multi-cultural teams.

• Experience in strategic management and leadership across company functions directing substantial resources over long time frames. Proven track record in leading change.

• Ability to translate and communicate function strategy in a way which is actionable for own part of the organization.

• Excellent analytical and critical thinking abilities. Strong business acumen. Good capability of managing business dynamics and complexity by defining right actions to drive business results.

• Excellent stakeholder management skills. Ability to influence through others without authority and to collaborate across sectors or matrix organization.

• Ability to develop deep understanding of technology and engage with discussions with development and engineering teams, as well as users from customers.

• Regularly present to ASML senior management.

• Work with peers in the rest of ASML business units to define total solutions to customers and customer win strategies.

• 20% or more travel.

• Excellent written and verbal communication skills.

• Excellent customer service skills, with an advanced understanding of customer relationship building.

• Ability to use MS Office applications, collaboration tools, and effective use of e-mail and messaging systems.

• Ability to effectively manage multiple assignments and priorities

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

• While performing the duties of this job, the employee routinely is required to sit; walk; talk; hear; use hands to keyboard, finger, handle, and feel; stoop, kneel, crouch, twist, reach, and stretch.

• Routinely required to sit; walk; talk; hear; use hands to keyboard, finger, handle, and feel; stoop, kneel, crouch, twist, reach, and stretch. Occasionally required to move around the campus.

• Occasionally lift and/or move up to 20 pounds.

• May require travel (specify domestic and/or international) dependent on business needs – 10%

• Specific vision abilities required by this job include close vision, color vision, peripheral vision, depth perception, and ability to adjust focus.

• Ability to complete assignments with attention to detail and high degree of accuracy

Pay scales are determined by role, level, location and alignment with market data. Individual pay is determined through interviews and an assessment of several factors that that are unique to each candidate, including but not limited to job-related skills, relevant education and experience, certifications, abilities of the candidate and pay relative to other team members.

ASML is an Equal Opportunity Employer that values and respects the importance of a diverse and inclusive workforce. It is the policy of the company to recruit, hire, train and promote persons in all job titles without regard to race, color, religion, sex, age, national origin, veteran status, disability, sexual orientation, or gender identity. We recognize that diversity and inclusion is a driving force in the success of our company.

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ASML provides reasonable accommodations to applicants for ASML employment and ASML employees with disabilities.  An accommodation is a change in work rules, facilities, or conditions which enable an individual with a disability to apply for a job, perform the essential functions of a job, and/or enjoy equal access to the benefits and privileges of employment. If you are in need of an accommodation to complete an application, participate in an interview, or otherwise participate in the employee pre-selection process, please send an email to [email protected] to initiate the company’s reasonable accommodation process.

Please note: This email address is solely intended to provide a method for applicants to initiate ASML’s process to request accommodation(s). Any recruitment questions should be directed to the designated Talent Acquisition member for the position.