GTM Engineer, Marketing

Reposted 6 Days Ago
Be an Early Applicant
San Francisco, CA
In-Office
Senior level
Artificial Intelligence • Software
The Role
The GTM Engineer will design and execute BRM's growth strategy by building growth systems, leading channel efforts, running experiments, and optimizing marketing performance in a B2B SaaS environment.
Summary Generated by Built In
Power to the buyers

BRM is growing our team of passionate teammates on a mission to arm people with the right tools to do their best work. BRM’s digital assistants automagically help companies find and manage tools. Whether it is collaborating on a renewal, locating misplaced contracts, intelligently negotiating, or automating compliance reviews––BRM’s assistants are bringing power back to the buyer!

Why we need you

We’re looking for a Growth Marketing & GTM Engineering Lead, our first growth-focused marketing hire, to own and scale BRM’s marketing engine from the ground up. You’ll work in close partnership with our Product Marketing Lead and our CEO, combining creative storytelling with data-driven experimentation to attract, engage, and convert buyers.

This isn’t a “run campaigns” kind of role. You will be engineering growth systems, leveraging data and automation, and building a scalable go-to-market engine that ties brand, product, and revenue together. Think of it as a “mad scientist” marketer.

If you’re a hybrid of marketer, builder, and data scientist, who can wire up a funnel and ship creative experiments in the same week, this role is for you.

What you’ll do
  • Build and execute BRM’s growth strategy
    Define and operationalize the end-to-end growth plan, driving awareness, acquisition, and conversion through experimentation and optimization.

  • Collaborate closely with the Product Marketing Lead
    Work together to align storytelling, messaging, and positioning with channel and funnel strategy. PMM drives what we say; you’ll own how we scale it.

  • Own channel strategy and execution
    Identify, test, and double down on the channels that matter most, like SEM, ABM, SEO, content distribution, community, paid social, outbound, and more.

  • Engineer growth systems
    Build the underlying infrastructure, analytics, tracking, automation, and lead enrichment to turn insight into action at scale.

  • Run structured growth experiments
    Design and execute rapid, iterative experiments across multiple funnel stages. Learn fast, and systematize what works.

  • Measure, report, and optimize
    Track KPIs across acquisition, activation, and conversion. Build dashboards that connect marketing inputs to business outcomes.

  • Collaborate across teams
    Work closely with Product, Sales, and Data to create integrated campaigns, inform pricing and packaging tests, and identify new growth levers.

Who you are
  • You’re a systems thinker who connects marketing, product, and data to drive growth.

  • You experiment quickly and are comfortable with those experiments failing. The only way we can find what works is by rapidly cycling through what doesn’t.

  • You’ve built and managed growth or experimentation programs at a B2B SaaS startup, or you have a finance quant background and are SaaS-curious. (5+ years of experience in either discipline)

  • You’re comfortable being hands-on, from designing A/B tests to setting up automation scripts.

  • You think creatively and analytically, and know that great ideas only matter when they’re measured.

  • You’re fluent in modern growth stacks, from analytics to automation.

  • You thrive in fast-paced, high-accountability environments and act like an owner.

  • You see marketing as a system of levers, not a set of tasks.

This role isn’t for you if...
  • You need a pre-existing playbook.

  • You’re uncomfortable with technical tools or data.

  • You shy away from ownership or direct feedback.

  • You’re seeking predictability or a narrow scope.

Why work at BRM
  • Partner with strong peers. You’ll work directly with BRM’s cofounders and the Product Marketing Lead to shape our go-to-market engine.

  • Own your function. You'll be the architect of BRM’s growth strategy and experimentation roadmap, and you’ll have full autonomy and accountability to design, test, and scale our growth systems.

  • Join a high-velocity startup. We’re operating at the intersection of AI, automation, and B2B buying — with major traction and great customers.

  • Massive upside. Competitive cash compensation, significant equity, and the opportunity to define a market category.

  • In-person collaboration. We build together — five days a week at our SF HQ near Caltrain.

  • Our compensation philosophy reflects a thoughtful balance: while we are mindful of being cash-conscious as an early-stage startup, we are committed to offering competitive compensation to attract top talent. Leveraging market data, we ensure base cash compensation is competitive for our first marketing hire. Currently, we do not offer cash bonuses. That said, we prioritize paying at the upper end of the pay scale and offer significant equity, aligning incentives with the company's long-term success. We seek individuals drawn to the asymmetric risk of an early-stage venture and the substantial upside it can deliver. As a pre-revenue business, urgency and commitment are essential qualities for our team. As Charlie Munger aptly said, "Show me the incentive, and I will show you the outcome."

Join us

The next few years at BRM will be challenging, rewarding, and fun. We are building a team of excellent people that will fundamentally change B2B commerce. We know you will play a role in that, and this is your chance to shape the trajectory of a rapidly scaling company and your career at the intersection of innovation, strategy, and leadership. We are excited to chat further!

This is your opportunity to build BRM’s growth engine from the ground up, alongside a team redefining how companies buy, manage, and govern their software.

If you can blend engineering rigor with marketing creativity, we want to talk.

We are an equal opportunity employer and do not discriminate on the basis of any status protected under federal, state, or local law.

Top Skills

Abm
Analytics
Automation
Community
Content Distribution
Paid Social
Sem
Seo
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The Company
HQ: San Francisco, CA
41 Employees
Year Founded: 2022

What We Do

BRM’s mission is to shift the power from the seller to the buyer. Transform confusing contracts, endless compliance tasks, and runaway spend into an AI-powered source of record. With BRM, you are in control of your entire buying process—from procurement, to compliance, to vendor management.

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