Marketing Lead

Reposted 4 Days Ago
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Headquarters, AZ
In-Office
150K-210K Annually
Senior level
Fintech • Web3
The Role
Lead marketing initiatives for Magna, focusing on strategy, campaign execution, partnerships, and ecosystem engagement within the web3 space.
Summary Generated by Built In
About Magna

Magna is building software infrastructure for the largest and most innovative networks/protocols in the web3 space and is relied upon by top protocols. Our products help foundations, DAOs and protocols distribute their tokens to their ecosystems and manage their treasuries. This year alone, we’ve grown our platform to over $20 billion of tokens managed, hundreds of client projects, and millions of users.

We’re a team of 18 in NYC & Europe backed by Y-Combinator, Tiger Global, and the biggest names in the space (Tusk Ventures, Circle, Galaxy Digital, Solana Ventures, Polygon Ventures, GSR, Tower Research, and many more). Our engineering team comes from top finance and distributed systems companies like Gemini, Morgan Stanley, and Palantir.

The Role:

We’re looking for a creative, strategic, and marketing-focused leader to spearhead initiatives that position Magna as the market leader in foundation and protocol infrastructure. This is a high-impact, high-autonomy role where you’ll work directly with our leadership team to develop and scale the marketing function.

What You’ll Do:
  • Own end-to-end marketing strategy, campaign execution and success measurement.

  • Drive go to market for new product launches and partnerships.

  • Set up and host industry webinars with portfolio companies of our investors.

  • Lead activations at key web3 industry events to engage with top protocols and partners.

  • Own our content strategy—blog posts, newsletters, and Twitter to amplify our voice in the space.

  • Partner with BD team to build and formalize partnerships with complementary companies.

  • Partner with the product team to drive PLG motion and funnel conversion.

What We’re Looking For:
  • 6+ years of experience in web3, crypto, AI or B2B SaaS Marketing.

  • Experience with marketing tooling(Mixpanel, GA, posthog, hubspot, etc.), performance marketing, and reporting/measuring marketing metrics.

  • Proven track record of driving marketing & ecosystem engagement through events, content, and partnerships.

  • Ability to work cross-functionally with leadership, clients, and partners to execute high-impact initiatives.

  • A self-starter mentality—you thrive in fast-paced, high-growth environments.

  • The right candidate will be used to the hustle-and-grit start up mentality and experienced in working with enterprise executives.

What We Offer
  • High-Impact Opportunity: Join a high-growth startup building the future of Web3 token management (think “Carta for Web3”). As one of our early Product Managers, your work will directly shape an important platform used by companies and investors in the crypto space.

  • Execution-Driven Culture: Be part of a team that values speed and learning. We believe in shipping fast and iterating – you’ll have the freedom to move quickly and the support to do your best work. No bureaucratic hurdles, just a focus on building and delivering.

  • Talented, Passionate Team: Work alongside experienced founders, engineers, and designers from top tech startups. We’re a small, tight-knit group of makers who are obsessed with product quality and user experience. You’ll collaborate in an environment that is high-velocity and high-trust.

  • Ownership & Growth: You’ll own big product decisions and have autonomy to drive changes. This means steep learning and the chance to wear many hats. If you’re ambitious and proactive, you’ll find endless opportunities to grow your skills and career at Magna.

  • Mission & Vision: We’re tackling complex, real-world problems in crypto and finance. It’s an exciting domain where innovation is needed – your contributions will help bring modern solutions to an emerging industry.

  • Competitive Benefits: Magna offers a competitive salary and equity package, along with benefits, so you share in the upside. We invest in our team’s success and well-being – expect a supportive culture that values your contributions.

  • Unlimited PTO: We have a 2 week minimum and are respectful with our OOO with respect to the natural ebb and flow of product releases.

  • High-end equipment: We offer top-of-the-line M3 Macbooks and a work from home stipend to ensure that you’re equipped to build high performance systems.

  • Top-notch healthcare: We offer the best available Platinum PPO and other similar plans that give you the most options with the lowest deductibles.

Join Magna, and help us build a category-defining product at breakneck speed. If you’re driven by impact, execution, and creating something users love, we’d love to hear from you!

Top Skills

AI
B2B Saas
Crypto
Ga
Hubspot
Mixpanel
Posthog
Web3
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The Company
HQ: New York, NY
24 Employees
Year Founded: 2022

What We Do

Magna is building a platform to turn DeFi investments into financial primitives. Our first product is Carta for Web3, where companies can manage their cap tables and distribute their token equity to employees, advisors, or investors.

We're also building crypto-native tools for fund managers.

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