GTM Associate

Posted 3 Hours Ago
Be an Early Applicant
Hiring Remotely in USA
Remote
1-3 Years Experience
Information Technology • Software • Consulting
The Role
The GTM Associate supports the go-to-market team in executing marketing strategies and initiatives, participates in field marketing, manages outreach for sales, drafts marketing collateral, and compiles marketing insights. Requires creativity, strong attention to detail, and the ability to manage multiple tasks in a fast-paced environment.
Summary Generated by Built In

Recast is hiring a GTM Associate to support the broader go-to-market team and accelerate our growth. This role is fast-paced and will demand a broad set of skills ranging from creative and copywriting, to sales development, to event planning, to performance marketing and beyond. An entrepreneurial attitude, high integrity and a willingness to take ownership are critical.

This role is an amazing opportunity for someone ambitious looking for career growth. You will be exposed to GTM principles at a fast-growing startup, while reporting directly to the Marketing Lead with direct access to Recast leadership.

What you might do in your first 6 months:

  • The big picture: support the go-to-market team in executing every facet of our strategy at 120%
  • Field marketing including planning executive dinners and Recast’s presence at conferences
  • Identify and pursue podcast, content, affiliate, publisher, and related opportunities for Recast
  • Support the planning and execution of owned Recast webinars
  • Learn the intricacies of paid marketing channels, and down the road, build creative and execute campaigns on them
  • Identify contacts at key prospect accounts and draft outreach for the sales and marketing teams
  • Draft copy for Recast marketing collateral including the website, pitch decks, one-pagers, and more
  • Brainstorm new growth levers for Recast and take ownership of them until they’re over the finish line
  • Support or lead special GTM projects and initiatives (e.g. new tool implementations) as directed by the Marketing Lead and Head of Sales
  • Compile weekly marketing KPIs and insights

This probably describes you:

  • 1 - 2 years experience in a marketing, sales or generalist role, preferably in an early stage SaaS startup
  • A cross-disciplinary set of skills that you like putting it to work
  • Entrepreneurial attitude with a strong desire to learn GTM principles at a fast-growing startup
  • Strong attention to detail, commitment to quality, and high integrity (mistakes happen, but you’ll be the first to alert the team when they do)
  • The ability to prioritize and balance a recurring workload with incoming ad hoc requests

Bonus Skills:

  • You have previous experience in an early-stage startup
  • You’ve taken a project (at work or on the side) from 0 to 1: crafting the strategy and executing it yourself
  • You have creative skills or a willingness to learn them (ex. Canva, Webflow, Wordpress, Adobe suite, etc.)
  • You have excellent written and verbal communication skills

Things that should excite you that might scare off other folks:

  • Context switching on the fly between various GTM projects
  • A commitment to quality on end products that are customer and/or prospect-facing
  • A culture of ownership: you want to take full responsibility for the success of projects you’re working on
  • Joining an early-stage startup, where you can have a big impact by actively seeking out new growth levers
  • Working with distributed, remote-first teams

What we offer you:

  • Work wherever you’re happiest - Recast is fully remote. However, this role should align with either Eastern or Central time zones and must be based in the US
  • Competitive remote salary along with early stage equity
  • Your local holidays plus unlimited PTO
  • Autonomy and support to do your best work in your own time

Note: Recast is committed to building a diverse team so if you are from an under-represented background in tech (e.g., women, non-white, etc.) please apply even if you don’t necessarily check all of the boxes here.

The Company
New York, New York
50 Employees
On-site Workplace

What We Do

Recast is building the world’s most rigorous MMM platform. Here's how we're different:

1. We take accuracy (really) seriously.
From configuration, to stability checks, to parameter recovery exercises, to ongoing backtests – the Recast process holds every model to an incredibly high performance standard before and after delivery.

2. We don’t hide anything.
At Recast, we turn the black box into a glass box. We show uncertainty for all point estimates, send weekly model accuracy scorecards and publish all model docs openly. It helps our clients build trust in their models and hold us accountable as their vendor.

3. We’re obsessed with model quality.
More than 30% of the Recast team holds a PhD in math or statistics. Our research into upper & lower funnel channel interaction, time-varying ROIs, spike modeling, and more, continues to improve Recast's proprietary media mix model.

Download our free MMM E-Book: https://getrecast.com/ebook

Check out the MMM Academy: https://getrecast.com/mmm-academy/

Subscribe to our weekly newsletter: https://getrecast.com/newsletter

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