Product Manager

Reposted 18 Days Ago
Mountain View, CA
In-Office
Mid level
AdTech • Artificial Intelligence • Marketing Tech • Software
The Role
The Growth Product Manager will develop and execute growth strategies, optimize user funnels, analyze data, and collaborate with marketing and engineering teams to enhance growth initiatives.
Summary Generated by Built In

About Creatify

Creatify is building the world’s first end-to-end AI advertising agent—a platform that automates the entire video ad lifecycle, from scripting and avatar-led generation to testing, optimization, and publishing across Meta, TikTok, YouTube, and more.

In just 18 months, we’ve surpassed $10 million in ARR, serving over 1.5 million users across 10,000+ teams. Leading brands—including Alibaba, HubSpot, Binance, NewsBreak, and Zumper—use Creatify to produce personalized, high-performing video ads in minutes.

We have raised $24M in funding from leading Silicon Valley firms including WndrCo, Kindred Ventures, Millennium New Horizons, NFDG, Comcast Ventures, Creator Ventures, Leadout Capital, Hat Trick Capital, and many more. Check out our latest coverage by Fast Company, TechCrunch, Bloomberg TV, and our recognition as one of IVP Enterprise AI 55 in 2024.

Based in Mountain View, we are a team of passionate AI researchers, engineers, and advertising veterans. Join us in reinventing the advertising industry with AI.

About This Role

We're seeking a Product Manager to lead the vision, strategy, and execution for our Ads Delivery and Enterprise Platform. This role sits at the core of our ecosystem — driving how advertisers reach their audiences efficiently while empowering enterprise customers with robust, scalable solutions. You’ll partner with engineering, data science, design, and go-to-market teams to shape the product roadmap, define success metrics, and deliver high-impact features that fuel business growth and customer success.

If you’re passionate about building products that blend technical excellence with user-centric value, this is your opportunity to make a lasting impact.

Responsibilities

Platform Strategy: Define and execute the roadmap for our Ads Delivery and Enterprise platforms, ensuring alignment with company objectives and market needs.

Ads Delivery Optimization: Drive innovation in ad serving, targeting, and performance optimization through data-driven experimentation and machine learning–enabled systems.

Enterprise Solutions: Lead initiatives that enhance scalability, integrations, permissions, and analytics for enterprise clients, ensuring reliability and flexibility across complex organizations.

User & Market Insight: Collaborate with advertisers, enterprise customers, and internal teams to uncover insights, pain points, and opportunities for differentiation.

Execution & Delivery: Manage the full product lifecycle — from problem definition to launch — while ensuring timely and high-quality delivery in partnership with cross-functional teams.

Data-Driven Decisions: Define key success metrics, analyze performance data, and use insights to refine strategies and improve product outcomes.

Cross-Functional Collaboration: Partner with engineering, data science, design, sales, and operations to bring cohesive solutions to market.

Scalability & Reliability: Ensure products are built for scale and enterprise-grade performance, with robust APIs, data pipelines, and compliance standards.

Qualifications
  • 3+ years of experience in product management, preferably in advertising technology, B2B SaaS, or enterprise platforms

  • Strong understanding of ad delivery systems, programmatic advertising, or performance optimization

  • Proven track record of leading complex, data-driven products from concept to launch

  • Analytical mindset with fluency in metrics, experimentation frameworks, and data tools (SQL, visualization platforms)

  • Technical aptitude and comfort collaborating closely with engineering teams on architecture and APIs

  • Deep empathy for enterprise users — from business decision-makers to technical implementers

  • Excellent communication and stakeholder management skills across diverse teams

  • Startup mentality: proactive, adaptable, and driven to make meaningful impact

We are an equal opportunity employer and highly value diversity at our company. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

Top Skills

A/B Testing Frameworks
Data Visualization Tools
SQL
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The Company
HQ: Mountain View, California
43 Employees
Year Founded: 2023

What We Do

We’re the only AI-powered platform that helps marketers and creative teams create, test, and improve video ads—without long production timelines or guesswork. With Creatify, you can turn any product link into dozens of ready-to-run video ads in seconds. Our newest product, AdMax, acts like your AI ad strategist—finding what works, suggesting improvements, and helping you scale top-performing ads.

Today, over 10,000 teams—from startups to global companies like Zumper, HubSpot, and Alibaba—use Creatify to grow faster and spend smarter. We’re backed by WndrCo, Kindred Ventures, NFDG, Millennium, and leaders from Meta, Snap, and Airbnb. Learn more at creatify.ai or connect with us @CreatifyAI.

We’re building a company where technologists, marketers, and creators work side by side to solve real problems in advertising. We believe in making smart tools that work for everyone—and in building a team that reflects a wide range of backgrounds, perspectives, and experiences.

We’re hiring—come build with us.

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